JOE & THE JUICE

- 116 University Pl, New York, NY 10003

Welcome to the vibrant world of JOE & THE JUICE, a global sensation that has firmly planted its roots in the heart of New York City. More than just a juice bar, this establishment is a multi-faceted hub where health, flavor, and a lively atmosphere come together. Offering a diverse menu that spans fresh-pressed juices, energizing protein shakes, gourmet sandwiches, and a full coffee bar, JOE & THE JUICE caters to the fast-paced, health-conscious New Yorker. It’s the perfect spot for anyone looking to power through their day with a nutritious boost, grab a quick but delicious meal, or simply unwind with a perfectly brewed cup of coffee. The blend of a modern European and Scandinavian-inspired food concept with a trendy, casual vibe makes it a standout choice for solo dining, a quick meeting, or a casual catch-up with friends. The focus on quality ingredients and unique flavor combinations is evident in every item on the menu, ensuring a satisfying experience whether you’re a long-time fan or a first-time visitor.

The concept of JOE & THE JUICE is built on providing a fresh and energetic alternative to traditional fast food. With a menu that includes everything from nutrient-packed juices like the ‘Iron Man’ and 'Green Tonic' to hearty and innovative sandwiches, they have successfully carved out a niche in the competitive NYC food scene. The company has gained a cult-like following for its signature items and its distinctive atmosphere, which is characterized by upbeat music and a friendly, engaging staff. It’s a place that feels both trendy and accessible, inviting a diverse crowd of professionals, students, and tourists. The emphasis on freshness is not just a marketing slogan; it’s a commitment to using high-quality ingredients to create food and drinks that are both delicious and genuinely good for you. This dedication to health and quality is a key reason for its popularity, especially among New Yorkers who prioritize clean eating and active lifestyles.

Located at 116 University Pl, New York, NY 10003, USA, JOE & THE JUICE is situated in the bustling and iconic Greenwich Village neighborhood. This prime location places it in the midst of a vibrant cultural and academic hub, a short walk from New York University, Union Square, and Washington Square Park. Its accessibility is a major convenience for local residents, students, and professionals working in the area. The location is easily reachable via multiple subway lines, including the L, N, Q, R, W, 4, 5, and 6 trains, which stop at Union Square - 14th Street, just a few blocks away. For those who prefer the bus, numerous routes service the area as well. The street-level entrance is wheelchair accessible, making it a welcoming spot for all. The neighborhood itself is a destination, known for its historic charm, eclectic mix of shops, and lively atmosphere. This setting perfectly complements the modern and trendy feel of JOE & THE JUICE, providing a convenient and desirable backdrop for a healthy break in your day.

The strategic choice of this address reflects the brand's understanding of its target audience—a dynamic, urban population that values convenience and quality. Being in Greenwich Village means it's a natural meeting point and a go-to spot for a pre-class caffeine boost, a post-workout protein shake, or a refreshing juice on a busy afternoon. The walkability of the area and the proximity to major transit hubs ensure that patrons can easily drop by without a hassle, whether they are on a lunch break or just passing through.

• Extensive Juice & Shake Menu: Known for their fresh-pressed juices and signature shakes, with popular options like the 'Iron Man' and 'Go Away DOC' juices, as well as the 'Power Shake' and 'Avo Shake'.
• Gourmet Sandwiches: The menu features a variety of sandwiches, including the much-loved 'Tunacado Sandwich' with tuna mousse and avocado, as well as the 'Spicy Tuna Sandwich' and the 'Avocado Sandwich', available in both standard and vegan versions.
• Specialty Coffee and Tea: A full range of coffee drinks from drip coffee and Americanos to lattes and mochas, available both hot and iced. They also specialize in matcha and chai lattes, with unique flavors like 'Iced Lavender Matcha Latte'.
• Health-Conscious Bites: Beyond juices and sandwiches, the menu includes healthy breakfast options like the 'Acai Bowl' and 'JOE's Overnight Oats', as well as a selection of snacks such as protein bars and 'Tangy Mango Bites'.
• Protein and Wellness Shots: For an instant boost, customers can choose from a variety of protein shakes like 'Big Matcha Energy' and 'Chocolate Flex', or opt for a powerful shot of 'Turmeric' or 'Ginger'.

JOE & THE JUICE offers several features that make it a standout destination in New York's health food scene. Its vibrant and casual atmosphere creates a trendy environment that is perfect for a quick stop or a longer sit-down. The Scandinavian design influence adds a minimalist and clean aesthetic, which is appealing to the eye and enhances the overall experience. The brand is also well-regarded for its fast and efficient service, making it a reliable choice for busy New Yorkers on the go. The friendly and engaging staff contribute to the positive energy of the space.

A key highlight is the menu's versatility. It's a place where you can get a healthy juice for a quick cleanse, a robust sandwich for a satisfying lunch, and a high-quality coffee for an afternoon pick-me-up. This multi-purpose offering appeals to a wide range of customers with different needs throughout the day. The inclusion of vegan and gluten-free options on the menu, such as the 'Vegan Avocado Sandwich', ensures that it is inclusive of various dietary preferences. Additionally, the establishment is popular for solo dining, providing a comfortable and inviting space for individuals to enjoy a meal or a moment of peace. The payment options are also modern and convenient, accepting all major credit cards, debit cards, and NFC mobile payments, catering to the tech-savvy New York consumer.

Contact Information

Address: 116 University Pl, New York, NY 10003, USA

Phone: (646) 741-8640

What is Worth Choosing?

When visiting JOE & THE JUICE, the must-try item is the Tunacado Sandwich. It is arguably their most famous offering and has gained a loyal following for good reason. The combination of creamy avocado and tuna mousse on their signature bread creates a unique and satisfying flavor profile that is both healthy and indulgent. For those seeking a delicious and energizing drink, the Iron Man juice is a popular choice, known for its refreshing and fortifying blend of ingredients. Another top pick is the Power Shake, a thick and filling option that is perfect as a meal replacement or post-workout recovery drink.

Beyond the iconic favorites, the açaí bowl is a great option for a wholesome and refreshing breakfast or snack, while the diverse coffee menu, including unique flavors like the Iced Lavender Matcha Latte, provides an elevated experience for coffee and tea lovers. Ultimately, JOE & THE JUICE is worth choosing for its blend of speed, health, and flavor. It provides a reliable and enjoyable escape for those seeking a quality meal or drink in a setting that feels both lively and comfortable. Whether you're in the mood for a light snack, a hearty sandwich, or a powerful health shot, this New York City gem offers a variety of choices to suit your needs, all served with a signature energetic flair.

JOE & THE JUICE

116 University Pl, New York, NY 10003, USA