Maker's Mark Winter Wheat Wonderland Introduce
In a city as dynamic and ever-changing as New York, new and exciting experiences are always just around the corner. Among the most anticipated are unique, limited-time pop-up events that offer a fresh take on the city's vibrant nightlife. Maker's Mark Winter Wheat Wonderland is a prime example of such an event, a temporary bar experience that transforms a space into a festive, bourbon-filled haven. Praised by visitors as the "best free experience" they've ever had, this pop-up is an event that combines a cozy and trendy atmosphere with the generosity of complimentary drinks and unique keepsakes.
The essence of the Winter Wheat Wonderland is to bring the spirit of the Maker's Mark distillery in Loretto, Kentucky, to the heart of New York City. It's a place designed for celebration and cheer, making it a highly sought-after destination during its brief run. With its focus on great cocktails and a welcoming vibe, it offers a refreshing alternative to a typical night out. It's an opportunity to not only enjoy high-quality bourbon and expertly crafted drinks but also to participate in a memorable event that leaves a lasting impression, as evidenced by the glowing reviews from delighted customers.
Maker's Mark Winter Wheat Wonderland is located at 31 E 17th St, New York, NY 10003, USA. This address places it directly in the lively Union Square neighborhood, one of Manhattan's most central and accessible areas. Its prime location makes it a convenient and desirable spot for a night out, easily reachable from various parts of the city.
Getting to the venue is incredibly easy for anyone in New York. The Union Square transportation hub is just a short walk away, serving a multitude of subway lines including the 4, 5, 6, L, N, Q, R, and W trains. This robust public transit access means that whether you're coming from uptown, downtown, or the outer boroughs, a trip to the Winter Wheat Wonderland is straightforward. While no specific accessibility information is provided beyond the service options, the location within a modern commercial building suggests a high likelihood of standard accessibility for visitors, a common feature for new public-facing venues in NYC.
As a specialized pop-up bar, Maker's Mark Winter Wheat Wonderland offers a distinct and focused set of services that go beyond a typical bar experience. The services are centered around creating an immersive and enjoyable event for all guests.
Dine-in Experience: The main service is a dine-in bar experience where guests can enjoy drinks and the festive atmosphere on-site. The setup is designed for groups and encourages mingling, making it a great spot for social gatherings.
Complimentary Offerings: A major draw, as highlighted in customer reviews, is the provision of "free" or complimentary items. This includes "2 cocktails" and various "gifts," such as glasses hand-dipped in Maker's Mark's signature red wax. These free offerings provide a high-value experience for guests and create a sense of celebration and exclusivity.
Full Bar Service: Despite being a temporary event, the bar is fully stocked. It offers a wide range of beverages, including Alcohol, Cocktails, Hard liquor, and Wine, ensuring a complete and satisfying bar experience for all tastes.
Food and Entertainment: In addition to drinks, the pop-up offers food, with one reviewer mentioning "popcorn." This, along with other "seasonal surprises," adds to the festive and comfortable atmosphere. The focus on a complete experience, from food to free prizes from a "spinning wheel," makes it more than just a place for drinks.
The features and highlights of Maker's Mark Winter Wheat Wonderland are what make it a must-visit destination during its limited run. The bar’s appeal comes from its unique blend of brand immersion and festive holiday fun.
Exceptional and Complimentary Cocktails: A standout feature is the quality and availability of the drinks. Reviews consistently mention "great cocktails," and the fact that guests receive them for free is a significant highlight. This allows patrons to try new creations without concern for cost, enhancing the overall value of the experience.
Cozy and Trendy Atmosphere: The bar strikes a perfect balance between being casual and trendy. The ambiance is described as cozy, creating a warm and inviting space perfect for a cold winter day. It’s also seen as a very trendy spot, attracting a lively crowd and making it an excellent place for groups to gather and celebrate the season.
Unique Gifting and Experiences: The pop-up is known for offering unique, branded keepsakes. The opportunity to get a glass "dipped in wax" is a memorable and personalized touch that customers love. Other "free prizes" and special activities make the visit more interactive and fun than a standard bar outing.
Fast and Friendly Service: Even with a likely high volume of guests, the service is noted for being "fast" and the staff is described as "friendly." This efficient and welcoming service ensures that guests can make the most of their time at the pop-up, even when it's busy.
For more information on the event and its location, please use the following details:
Address: 31 E 17th St, New York, NY 10003, USA
Phone: The provided phone number for this event is not a standard business line, and since this is a pop-up, it’s best to use the address and check their official social media or websites for current information.
For New Yorkers seeking a festive and truly unique experience, Maker's Mark Winter Wheat Wonderland is a fantastic choice. What makes it worth choosing is its ability to deliver an upscale, high-value experience at no cost. The combination of "great cocktails," "multiple gifts," and a "great overall experience" creates an undeniable appeal. Unlike a regular bar, this is an immersive event that offers not just drinks, but a memorable holiday activity, making it a perfect spot for friends to gather and get into the holiday spirit. The cozy and trendy atmosphere makes it a great backdrop for photos and social media, while the friendly staff and fast service ensure a smooth and enjoyable visit. Given its limited run, it’s a must-see for anyone in the city who wants to discover a unique and fun event that brings a bit of Kentucky warmth to the bustling streets of New York.
Maker's Mark Winter Wheat Wonderland Details
Service options
- Dine-in
Highlights
- Fast service
- Great cocktails
Accessibility
- Wheelchair accessible parking lot
Offerings
- Alcohol
- Cocktails
- Food
- Hard liquor
- Wine
Amenities
- Restroom
Atmosphere
- Casual
- Cozy
- Trendy
Crowd
- Groups
Payments
- Credit cards
- Debit cards
Maker's Mark Winter Wheat Wonderland Photos






Maker's Mark Winter Wheat Wonderland Location
Maker's Mark Winter Wheat Wonderland
31 E 17th St, New York, NY 10003, USA
Maker's Mark Winter Wheat Wonderland Reviews
Best free experience I’ve ever been to. 2 cocktails, multiple gifts, friendly staff, great overall experience
December 18 · Chris MOnly here Dec 11-22, but such a fun experience! Free drinks, free glasses dipped in wax, popcorn, nice atmosphere, and a free prize for spinning the wheel. Highly recommend it!
December 15 · Deren Koseoglu
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