New China

- 271 Neptune Ave, Brooklyn, NY 11235

Introduction / Overview

In the vast landscape of New York City dining, the local Chinese restaurant holds a special place, often becoming a weekly staple for busy residents. For those living in the southern Brooklyn area, specifically near Brighton Beach, New China at 271 Neptune Ave has established itself as that indispensable neighborhood spot. It is the definition of a reliable, inexpensive, and utterly satisfying source of classic Chinese-American comfort food.

This establishment operates primarily as a takeout and delivery venue, which is a common and efficient model for delivering quick, hot meals to the dense Brooklyn community. This focus on speed and volume ensures that the food is always a good value. As a Chinese restaurant, its offerings are wide-ranging, covering everything from Small Plates and Quick Bites to hearty Lunch and Dinner options. It caters particularly well to solo diners and those seeking simple, familiar comfort food. The enduring loyalty of long-time patrons, with some claiming to be customers for over three years, speaks volumes about the consistency and quality they provide. While the casual atmosphere and small physical space—noted to have "only 1 table inside"—reinforce its primary function for off-site dining, the quality of the food and the friendly, personalized service keep customers coming back for more, often with the staff knowing their order before they even have to ask.

Location and Accessibility

New China is centrally located at 271 Neptune Ave, Brooklyn, NY 11235, USA. This address places it squarely in the Brighton Beach/Coney Island area of Brooklyn, a vibrant neighborhood with a high demand for convenient local dining options. Its placement on Neptune Avenue makes it easily identifiable and accessible to local foot traffic and delivery drivers.

As a neighborhood favorite, accessibility is focused on convenience. The primary services offered are Delivery and Takeout, perfect for residents who rely on local spots for dinner after a long day or a quick lunch on the go. While a small number of public reviews note potential delays in delivery, many locals attest to the convenience of having this spot close to home. The restaurant maintains a casual atmosphere and accepts Credit Cards, ensuring a smooth and modern transaction process. For patrons with pets, the policy of allowing Dogs outside is a small but welcome amenity for those picking up an order while walking their dog. The operational hours are generally structured to serve the lunch and dinner crowds, with some indications of availability late into the evening, securing its place as a dependable option for late-night food.

Services Offered

New China at 271 Neptune Ave is primarily optimized for convenience and speed, offering services tailored to the busy lifestyle of a New Yorker:

• Delivery Service: The core business model is built around efficiently delivering hot food right to the customer's door, covering the immediate surrounding Brooklyn areas.
• Takeout (Pickup) Service: Customers can easily place an order by phone or online and pick it up at the counter. The limited indoor seating emphasizes that this is mainly a grab-and-go location.
• Comprehensive Meal Coverage: The menu caters to all major meal periods, popular for Lunch and Dinner service. Lunch specials are available, often running from 11:00 AM to 4:00 PM, and typically include an entrée with fried or white rice and a choice of soup or soda for an affordable price.
• Menu Variety: Offerings include comfort food classics, quick bites, and small plates, ranging from appetizers like Fried Chicken Wings and Egg Rolls to main courses like Lo Mein, Chow Fun, Fried Rice, and various Chicken, Beef, and Seafood entrees.
• Dietary Options: Provides dedicated Vegetarian options, including various vegetable dishes, Vegetable Lo Mein, and Vegetable Fried Rice, ensuring choices for non-meat eaters.
• Payment Options: Accepts Credit cards, making transactions easy and cashless.

Features / Highlights

What makes New China stand out in a borough saturated with Chinese restaurants is not novelty, but exceptional value and customer-focused practices that build genuine loyalty.

• Unbeatable Value and Consistency: It is praised as "the best place for inexpensive takeaway food." The large portion sizes, particularly for favorite dishes like the Sesame Shrimp, along with generally low prices, provide excellent value for the money. Many customers testify that their food is "always hot and incredibly tasty."
• Personalized Customer Recognition: A standout feature is the friendly, familiar service. Long-time customers appreciate that the staff "already knows exactly what I will order," creating a strong sense of community and personalized interaction.
• Signature Dish Excellence: Two items are repeatedly singled out for perfection: the Fried Chicken and the Sesame Shrimp (or Sesame Chicken). The fried chicken is described simply as "perfect," and the sesame dishes are revered for their quality, even if sold in large, takeout-friendly portions.
• Generous Extras: Customers report that New China is very generous with condiments, routinely providing "extra sauce (all types, soy, hot, ketchup, duck)" and always clarifying that rice is included with combo plates, even if not explicitly requested. This attention to detail improves the takeout experience significantly.
• Late-Night Availability: Operating late hours allows New China to fulfill the critical NYC need for late-night food, making it a reliable source for an evening or post-shift meal.

Contact Information

To place your order for pickup or delivery from this neighborhood Chinese favorite, use the following contact details:

• Address: 271 Neptune Ave, Brooklyn, NY 11235, USA
• Phone: (718) 769-7429
• Mobile Phone: +1 718-769-7429

What is Worth Choosing

New China is worth choosing for any Brooklyn resident in the area seeking a dependable source of classic, high-quality, and affordable Chinese-American comfort food. It excels at delivering exactly what a New Yorker needs from their local Chinese spot: speed, heat, and flavor.

While the entire menu offers great value, two items are mandatory choices based on customer consensus:

• The Fried Chicken: Described as "perfect" and a long-time favorite, this item represents the excellence New China achieves in its small plates and quick bites. You can often find this item available as an appetizer or sometimes a house special.
• Sesame Shrimp or Sesame Chicken: Patrons specifically love the Sesame Shrimp, noting that the quality is high and portion sizes are generous. The Sesame Chicken is equally recommended and is a fantastic choice for a combo plate with rice.
• Lunch Specials: For a midday meal, New China’s lunch specials are an unbeatable option. Featuring staples like Roast Pork Chow Mein, Pepper Steak with Onion, or Boneless Spare Ribs, these combos offer a filling, inexpensive meal served with rice and soup or a soda.

New China's value proposition is solid: it's an honest, hard-working local business that prioritizes serving hot, flavorful food with a personal touch. For the best experience, order the fried chicken or sesame entree and be sure to check out the daily lunch specials, reinforcing why this spot has become a trusted fixture in the Brooklyn community for years.

New China

271 Neptune Ave, Brooklyn, NY 11235, USA