Fujiissa

- 93 University Pl, New York, NY 10003

In the vast and varied coffee scene of New York City, it can be a challenge to find a place that truly specializes in something unique. Fujiissa, a distinct Japanese-style coffee shop, offers just that. Located in the bustling heart of the East Village, this shop stands out by focusing on the rich, earthy flavors of matcha. While the experience may not be for everyone, Fujiissa provides an opportunity to explore a wide array of matcha-based drinks and desserts that go beyond the typical coffee shop menu.

Fujiissa's menu is a celebration of all things matcha. From classic "Matcha Tea" to creative and innovative combinations like "Matcha Brown Sugar Cheese Foam Latte" and "Frozen Matcha Coco," the shop aims to cater to every matcha enthusiast's palate. The offerings extend to soft-serve ice cream, which is a major draw for many customers. They even offer an incredibly luxurious "Gold Leaf Ice Cream," which provides a visually stunning and unique dessert experience.

However, it's worth noting that customer reviews of the matcha drinks themselves can be mixed. Some have found the matcha to be too milky, expecting a more robust, earthy flavor. This may be a matter of personal preference, as some customers may prefer a sweeter, creamier matcha blend. The staff, however, consistently receives praise for their kindness and helpfulness, demonstrating a commitment to good service despite any potential issues with drink expectations.

Fujiissa also offers a variety of hot and cold drinks, milkshakes, and affogatos, ensuring there's a refreshing treat for every taste. The "Matcha Affogato" and "Crunchy Choco Matcha Soft Serve" provide interesting takes on classic desserts, while the seasonal flavors, like "Caramel Montblanc Matcha Latte," keep the menu fresh and exciting. The atmosphere is casual and designed for a quick visit, whether you're grabbing a drink to go or enjoying a dessert at a small table. For those with a specific craving for matcha and a desire to try something truly unique, Fujiissa presents an intriguing option in the city's diverse culinary landscape.

Fujiissa is situated at 93 University Pl, New York, NY 10003, in a prime location near Union Square and Greenwich Village. This central spot makes it easily accessible from various parts of Manhattan and is a convenient stop for locals, students from nearby New York University, and tourists alike.

The shop's location is a short walk from several major subway lines, including the N, Q, R, W, 4, 5, 6, and L trains at Union Square. This extensive public transit access makes it simple to get to the shop from almost anywhere in the city. As with most of New York, parking in the area can be difficult, so using public transportation or a ride-sharing service is highly recommended. The convenient and central address ensures that Fujiissa is a great place to stop for a unique treat while exploring the neighborhood.

Fujiissa offers a focused range of services centered on its unique matcha-based products.

• Takeout and Dine-in: Customers have the flexibility to either grab a drink and go or stay and enjoy their order inside. The shop is designed for a quick visit, but there is seating available for those who wish to linger for a bit.

• Specialized Matcha Menu: The menu is highly specialized in matcha. It includes a variety of hot and cold matcha lattes, sodas, and frothy drinks like "Matcha Cold Foam" and "Matcha Brown Sugar Cheese Foam Latte." This specialization allows them to offer creative and unique combinations.

• Desserts and Ice Cream: A major part of the menu is dedicated to soft-serve ice cream and other desserts. Options range from a basic "Soft Ice Cream" cone to the indulgent "Gold Leaf Ice Cream" and the "Matcha Affogato," providing a wide spectrum of sweet treats.

• Quick and Efficient Service: The service is consistently described as kind and super friendly. The focus seems to be on a streamlined experience, perfect for a quick stop during a busy day of errands or exploring the city.

Fujiissa stands out from other coffee shops due to its unique offerings and focus.

• Uniquely Specialized Menu: The most prominent feature of Fujiissa is its complete dedication to matcha. The menu is a playground for matcha lovers, offering an extensive selection of drinks and desserts that are difficult to find in one place. This specialization makes it a destination for those with a specific craving.

• Signature Soft-Serve Ice Cream: The ice cream is a major highlight. From the "Soft Ice Cream" with various toppings to the unique "Fujissa Montblanc Soft Ice Cream" and the eye-catching "Gold Leaf Ice Cream," these desserts are a main attraction and a great photo opportunity.

• Variety of Flavor Combinations: Fujiissa doesn't just stick to plain matcha. The menu includes creative pairings with flavors like brown sugar, cheese foam, coconut, and red bean, offering a chance to try something new and exciting with every visit.

• Friendly and Kind Staff: Despite mixed reviews on the drinks, the staff consistently receives positive feedback for being kind and helpful. Good service is a key part of any experience, and the friendly employees at Fujiissa are a definite highlight.

For more information or to inquire about their menu, you can visit Fujiissa at the following address.

Address: 93 University Pl, New York, NY 10003, USA

Phone: No public phone number is available for this location.

Fujiissa is worth choosing for New Yorkers and visitors who are specifically looking for a unique matcha-focused experience. This is not the place for a traditional coffee drinker; it's a destination for someone with a sweet tooth and a curious palate. The most compelling reason to visit Fujiissa is to try their highly specialized soft-serve ice cream and desserts, especially the visually stunning and luxurious gold leaf option. The sheer novelty of the menu, from the "Matcha Affogato" to the different flavored lattes, makes it a fun and memorable stop.

While the matcha drinks might not be to everyone's liking, the friendly service provides a welcoming atmosphere. It’s a great spot for a quick break and a sweet treat, perfect for a sunny day or as a dessert after a meal. The prime location near a major transit hub makes it a convenient and easy choice. If you're looking for a quick, unique, and Instagram-worthy dessert, Fujiissa is an intriguing option that stands out from the typical coffee shop crowd.

Fujiissa

93 University Pl, New York, NY 10003, USA