JOE & THE JUICE Introduce
Welcome to JOE & THE JUICE, a vibrant and trendy juice shop, café, and fast-casual restaurant that has found its home in the heart of New York City. Located at 285 Fulton Street, this particular location is a beloved fixture within the iconic Oculus, the magnificent transportation hub and shopping mall at the World Trade Center. JOE & THE JUICE offers a much-needed pause from the hectic pace of New York life, providing a space where you can grab a great drink, a healthy meal, and enjoy a moment of tranquility. The atmosphere is a perfect blend of casual comfort and stylish modernity, making it a great spot for a variety of needs, from a quick solo bite to a gathering with friends.
The brand is renowned for its fresh and energizing juices, but its menu extends far beyond that, offering a diverse array of healthy and delicious options. From a comprehensive coffee and tea selection to a variety of sandwiches, including vegan and gluten-free choices, JOE & THE JUICE caters to a wide range of dietary preferences. The consistent quality and atmosphere, which customers have noted is similar to their experiences in other global locations, make it a reliable and comforting choice. Whether you're in the mood for a vibrant, fruity juice, a protein-packed shake, or a flavorful sandwich, this place delivers on its promise of fresh and satisfying fare. This introduction provides a glimpse into the dynamic and health-conscious world of JOE & THE JUICE, setting the stage for a more detailed look at its unique offerings, convenient location, and the many reasons why it has become a local favorite.
In a city where healthy food options can sometimes be hard to find on the go, JOE & THE JUICE fills a vital niche. Its commitment to fresh ingredients and a menu that includes healthy options, vegetarian choices, and specialized dietary considerations like gluten-free dishes, positions it as a go-to spot for the health-conscious consumer. The staff’s "cool" and "smiling" demeanor, as noted in customer reviews, contributes to the overall positive and inviting vibe, making every visit a pleasant one.
The location of this JOE & THE JUICE is one of its most compelling features, situated at 285 Fulton Street, New York, NY 10006, USA. This address places it directly within the Westfield World Trade Center complex, famously known as the Oculus. Being in such a major transportation and retail hub makes it incredibly accessible to a vast number of people. Whether you're commuting through the PATH station, taking a subway line, or working in one of the nearby office towers, this spot is conveniently located and easy to find. The vibrant and architecturally stunning environment of the Oculus adds to the overall appeal, making a visit to JOE & THE JUICE part of a larger, more memorable experience.
The store is also committed to accessibility, a crucial aspect given its high-traffic location. It features a wheelchair accessible entrance, ensuring that all customers, including those with mobility challenges, can enter and enjoy the cafe's offerings. Additionally, a wheelchair accessible restroom is available, further demonstrating a commitment to inclusivity. These amenities are essential for a location in a major urban center and contribute to a more comfortable experience for everyone. The combination of its prime location in a central hub and its dedication to accessibility makes JOE & THE JUICE a practical and welcoming choice for anyone in the downtown area looking for a healthy and refreshing stop.
JOE & THE JUICE offers a wide range of services designed to provide convenience and flexibility to its customers. These services include:
- Delivery: Customers can enjoy their favorite juices, shakes, and sandwiches from the comfort of their home or office through convenient delivery options.
- Onsite services: The restaurant provides a full-service experience for those who prefer to dine in and enjoy the cozy and trendy atmosphere.
- Takeout: For a quick and efficient option, takeout is available, perfect for those on a tight schedule.
- Dine-in: The cafe provides comfortable seating, allowing guests to relax and savor their food and drink.
- Seating: Ample seating is provided, making it an ideal spot for individuals or groups to sit down and enjoy a meal.
These service options highlight the restaurant’s versatility and its ability to meet the needs of New York's diverse and fast-paced population, whether they are taking a break, meeting friends, or simply grabbing a quick, healthy meal on the go.
Several features and highlights make JOE & THE JUICE a standout destination in the area. These elements contribute to its excellent reputation and make it a highly desirable spot:
- Great Drinks: The cafe is renowned for its delicious and fresh juices, as well as its high-quality coffee and tea selections. Customers specifically praise the Iced Chai Latte and Iced Matcha Latte as being "as delicious as they can be."
- Wide-ranging Menu: The offerings go beyond just juice, with a full menu that includes coffee, shakes, and a variety of sandwiches like the popular Tunacado and Vegan Avocado Sandwich.
- Healthy Options: The menu is centered on health-conscious choices, with offerings like fresh juices, overnight oats, and açaí bowls. It also features vegan, gluten-free, and healthy options, catering to a diverse set of dietary needs.
- Trendy & Cozy Atmosphere: The vibe is a major highlight, described as both "cozy" and "trendy." The stylish decor and "cool staff" create an inviting and enjoyable environment.
- Great Staff: The personnel are consistently described as "smiling and helping," creating a positive and welcoming experience for customers. This friendly service is a key reason for the brand's popularity.
These highlights, from the quality of the drinks to the welcoming staff, combine to create a comprehensive and highly satisfying experience that caters to a wide range of needs, from a quick health boost to a relaxed lunch.
For more information or to connect with JOE & THE JUICE, you can use the following contact details. The address and phone numbers are easily accessible, ensuring a smooth planning process:
Address: 285 Fulton St, New York, NY 10006, USA
Phone: (646) 741-8640
Mobile Phone: +1 646-741-8640
The location in the Oculus makes it a visible and easily found destination in Lower Manhattan. The availability of both a landline and a mobile number provides multiple ways to get in touch for inquiries, though the primary mode of engagement is through in-person visits and mobile ordering. The clear contact information, along with its strategic location, makes JOE & THE JUICE a convenient and reliable spot for anyone in the World Trade Center area looking for a refreshing and healthy option. This ease of access and communication is a testament to the brand's customer-focused approach.
JOE & THE JUICE is a fantastic choice for your next healthy meal or drink in New York, and for several compelling reasons. The most significant factor is the quality and variety of its fresh juices and other offerings. Customers consistently praise the fresh and energizing drinks, highlighting the fact that you can get a great-tasting, healthy beverage in a convenient location. The menu's diversity, which includes not just juice but also coffee, healthy shakes, and a variety of sandwiches, ensures that it can satisfy different cravings and dietary needs throughout the day. The inclusion of vegan and gluten-free options makes it a truly inclusive spot for a wide range of diners.
Furthermore, the atmosphere and staff are major reasons to choose this place. It’s described as a "nice quaint place" and a "pause from the hectic life of NY," offering a calm and cozy environment in the midst of a bustling area. The staff's friendly demeanor and positive energy, as noted by customer reviews, create a welcoming vibe that makes the experience even more enjoyable. The convenience of its location inside the Oculus, a major hub, means it’s a quick and easy stop whether you're commuting, working, or just exploring the area. The ability to dine in, take out, or get delivery provides flexibility that fits the fast-paced lifestyle of New Yorkers.
In conclusion, JOE & THE JUICE is a top-tier choice because it successfully combines a commitment to healthy, fresh food with a trendy and welcoming atmosphere. It’s a reliable spot for a delicious juice, a satisfying sandwich, or a great cup of coffee. The positive customer reviews, which highlight the quality of the products and the friendly staff, speak volumes about the overall experience. For anyone in New York looking for a nutritious and refreshing option in a convenient and stylish setting, JOE & THE JUICE is an absolute must-visit.
JOE & THE JUICE Menu
Matcha & Tea
- Iced Matcha Latte $7.50
Ice, Matcha, Regular Milk
- Matcha Latte $7.90
Matcha, Regular Milk
- Vanilla Matcha Latte $8.80
Matcha, Vanilla Syrup, Regular Milk
- Chai Latte $8.70
Regular Milk, Chai
- Iced Vanilla Matcha Latte $8.40
Vanilla Syrup, Matcha, Regular Milk, Ice
- Iced Chai Latte $8.30
Regular Milk, Ice, Chai, Raw Cacao
- Tea $5.50
- Iced Lavender Matcha Latte $8.40
Matcha, Lavender concentrate, Milk, Ice
- Iced Blueberry Matcha Latte $8.40
Matcha, Blueberry concentrate, Milk, Ice
Breakfast
- Yogurt Bowl $7.80
Greek Style Yogurt, Berry Compote, Blueberries, Granola
- JOE's Overnight Oats $7.20
Overnight Oats, Berry Compote, Blueberries, Banana
- Acai Bowl $16.20
Acai, Granola, Banana, Almond Butter
Shots
- Turmeric Shot $5.50
Black Pepper, Apple, Ice, Turmeric, Lemon
- Ginger Shot $5.50
Apple, Ice, Ginger
Water
- Still Water $5.10
Still Water
- Sparkling Water $5.10
Sparkling Water
Shakes
- Power Shake $14.10
Vanilla Milk, Ice, Strawberries, Banana
- Avo Shake $14.10
Vanilla Milk, Ice, Avocado, Banana
- Coffee Shake $14.10
Coffee Beans, Vanilla Milk, Espresso, Ice
Premium Sandwiches
- The Steak $20.40
Joe's Classic Bread, Steak, Parmesan, Pickles, Tomato, Arugula, Honey Mustard Dressing, Salt, Black Pepper
Juices
- Pick Me Up $14.10
Apple, Strawberries, Banana, Ice, Olive Oil
- Prince Of Green $14.10
Pineapple, Lemon, Cucumber, Olive Oil, Ice
- Green Tonic $14.10
Kale, Celery, Cucumber, Olive Oil, Ice
- Green Sport $14.10
Apple, Cucumber, Ice, Olive Oil, Pineapple
- Iron Man $14.10
Apple, Strawberries, Kiwi, Ice, Olive Oil
- Go Away DOC $14.10
Carrot, Ginger, Apple, Olive Oil, Ice
- Stress Down $14.10
Apple, Strawberries, Ginger, Ice, Olive Oil
Coffee
- Iced Blueberry Latte $8.40
Espresso, Blueberry concentrate, Milk, Ice
- Americano $5.80
Espresso, Hot Water
- Cortado $7.50
Regular Milk, Espresso
- Drip Coffee $6.90
Drip Coffee
- Iced Lavender Latte $8.40
Espresso, Lavender concentrate, Milk, Ice
- Iced Mocha $8.40
Regular Milk, Espresso, Chocolate Sauce, Ice
- Latte $7.90
Regular Milk, Espresso
- Espresso Macchiato $6.70
Regular Milk, Espresso
- Mocha $8.80
Chocolate Sauce, Regular Milk, Espresso
- Iced Americano $7.50
- Iced Latte $7.50
Regular Milk, Espresso, Ice
- Iced Vanilla Latte $8.40
Regular Milk, Espresso, Vanilla Syrup, Ice
- Cold Brew $7.50
- Double Espresso $5.50
Espresso
Protein Shakes
- The Nutty $17.40
Almond Butter, Maca Powder, Banana, Date Puree, Collagen & Whey Protein, Sproud M*lk, Ice
- Unicorn Tears $17.40
Almond Butter, Blue Spirulina, Cinnamon, Banana, Date Puree, Collagen & Whey Protein, Sproud M*lk, Ice
- Big Matcha Energy $17.40
Matcha, Banana, Date Puree, Collagen & Whey Protein, Sproud M*lk, Ice
- Chocolate Flex $17.40
Raw Cacao, Banana, Date Puree, Collagen & Whey Protein, Sproud M*lk, Ice
- Beets & Berries $17.40
Strawberries, Beetroot Powder, Banana, Date Puree, Collagen & Whey Protein, Sproud M*lk, Ice
Signature Juices
- Green Shield $16.20
Kale, Ginger, Cucumber, Spinach, Apple, Olive Oil, Ice
- Feel Good $16.20
Carrot, Turmeric, Ginger, Lemon, Apple, Olive Oil, Ice
- JOE's Green Mile $16.20
Spinach, Kiwi, Avocado, Lemon, Apple, Ice
- Herb Tonic $16.20
Turmeric, Ginger, Pineapple, Carrot, Black Pepper, Apple, Olive Oil, Ice
- JOE's Identity $16.20
ALLERGEN UPDATE: Kale, Celery, Spinach, Lemon, Cucumber, Olive Oil, Ice
- Hydration Station $16.20
Vita Coco Coconut Water, Lemon, Spinach, Ginger, Apple, Olive Oil, Ice
Sandwiches
- JOE´S Club Sandwich $18.00
Joe's Classic Bread, Vegan Pesto, Avocado, Tomato, Chicken
- Vegan Avocado Sandwich $18.00
Joe's Classic Bread, Vegan Pesto, Avocado, Spinach, Tomato
- Spicy Tuna Sandwich $18.00
Joe's Classic Bread, Tomato, Jalapenos, Tabasco, Vegan Pesto, Tuna Mousse
- Tunacado Sandwich $18.00
Joe's Classic Bread, Avocado, Tomato, Tuna Mousse, Vegan Pesto
- Turkey Sandwich $18.00
Vegan Pesto, Joe's Classic Bread, Turkey, Mozzarella, Tomato
- The Steak $20.40
Joe's Classic Bread, Steak, Parmesan, Pickles, Tomato, Arugula, Honey Mustard Dressing, Salt, Black Pepper
- Avocado Sandwich $18.00
Vegan Pesto, Joe's Classic Bread, Avocado, Mozzarella, Tomato
- Serrano Sandwich $18.00
Joe's Classic Bread, Avocado, Mozzarella, Tomato, Vegan Pesto, Serrano ham
NEW Snacks
- JOE's Vanilla Raw Bar $4.00
JOE's Vanilla Raw Bar
- Salty Dark Chocolate Bar $4.00
Salty Dark Chocolate Bar
- Dark Chocolate & Vanilla Bean Cashews $4.00
Dark Chocolate & Vanilla Bean Cashews
- JOE's Protein Bar $4.00
JOE's Protein Bar
- Tangy Mango Bites $5.20
Tangy Mango Bites
JOE & THE JUICE Details
Service options
- Delivery
- Onsite services
- Takeout
- Dine-in
Popular for
- Solo dining
Accessibility
- Wheelchair accessible entrance
- Wheelchair accessible restroom
Dining options
- Seating
- Table service
Amenities
- Restroom
- Wi-Fi
Atmosphere
- Casual
- Cozy
- Trendy
Crowd
- Groups
Payments
- Credit cards
- Debit cards
- NFC mobile payments
- Credit cards
Children
- Good for kids
JOE & THE JUICE Photos










JOE & THE JUICE Location
JOE & THE JUICE Reviews
sandwichmusicshakesatmospherelatteacai bowlingredientsmanagementcleanmatcha
★ 5★ 4★ 3★ 2★ 1Nice quaint place, a pause from the hectic life of NY and some great drinks at a great price! Iced Chai Latte and Iced Matcha Latte as delicious as they can be. Personnel smiling and helping. I had it in London and here I found the same atmosphere.
July 04 · Fabio ArangioLove this Joe & The Juice in the Oculus! The overnight oats are delicious and the juices are always fresh and energizing. Cool staff and a nice vibe make it a perfect stop whenever I’m in the area.
August 22 · Kyle NisbettThe team at J&TJ provided a warm and energetic welcome this morning (02/02/2024). Javier, in particular, was calm and attentive while assisting me in selecting the perfect juice. I chose the Joe's GM and a club sandwich, both of which were excellent. The atmosphere was exceptionally clean, and the customer service exceeded expectations. For anyone looking for a quick, yet healthy dining option, J&TJ is the ideal choice. They are effectively redefining the concept of "fast food" with each meal they serve.
February 05 · jordy grullonExcellent service and delicious coffee! Ella and Cordie behind the counter are rockstars. Told them I was vegan and they recommended I try the pea milk…had no clue that even existed but it’s going to be my new go-to in my cold brew. Highly recommend.
August 14 · Ella Rain BernarduciLove Joe & the Juice and have been to multiple locations, but THIS location in particular has the slowest and laziest staff I’ve ever encountered. I watched staff move at a snails pace, stop to gossip, and listen to the “manager” bark orders while seated at a laptop while I waited an agonizing 20 minutes for a smoothie, that I ordered ahead! Ridiculous.
July 24 · Danielle Ward
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