JoJu Introduce
In a city known for its fast-paced lifestyle, finding a restaurant that offers a quick, delicious, and healthy meal is a true victory. JoJu, a fast-casual Vietnamese restaurant located at 555 5th Ave, is a perfect example of this. With a menu centered around traditional Vietnamese sandwiches (bánh mì), rice bowls, and salads, JoJu provides a fresh and flavorful alternative to the typical Midtown lunch. The restaurant takes classic Vietnamese flavors and presents them in a modern, accessible format, making it a popular spot for locals, office workers, and visitors alike. The focus is on quality ingredients and a customizable experience, allowing customers to choose their base—be it a sandwich, rice bowl, or salad—and then select their protein. This approach ensures a satisfying and personalized meal every time. JoJu’s atmosphere is casual and comfortable, making it a great spot for solo dining or a relaxed lunch with friends. It’s a convenient and delicious addition to the Midtown East food scene, bringing the vibrant tastes of Vietnamese cuisine to a bustling urban crowd.
JoJu is more than just a sandwich shop; it's a place that celebrates bold and authentic flavors in a new context. The menu is packed with comfort food that is also full of healthy options, striking a perfect balance for health-conscious diners. The Lemongrass Chicken and Caramel Pork are popular choices, praised for their savory and sometimes sweet profiles, and are available as either a sandwich or a bowl. The vegetarian and vegan options, such as the Vegetarian Ginger Beef and Vegetarian Ham, ensure that diners with different dietary preferences can also enjoy a fantastic meal. The inclusion of unique side dishes like the Kimchi Fries and the long, crispy Crunchy Monster Spring Rolls adds an exciting twist to the menu, making it a place of culinary discovery. As one customer noted, the fries were "really good," proving that JoJu pays attention to every detail of the meal, not just the main courses. The convenience of a fast-casual spot combined with the high quality of the food makes JoJu a top choice for a quick lunch or dinner. The friendly and efficient service, whether you're dining in or ordering for delivery, adds to the overall positive experience.
For New Yorkers on the go, JoJu provides a much-needed option that is both satisfying and quick. The ability to get a delicious and well-portioned meal without a long wait is a major advantage in a high-traffic area like Midtown East. The restaurant also caters to a diverse crowd, identifying as LGBTQ+ friendly and good for kids, making it a welcoming and inclusive space for all. The commitment to offering a variety of food types—from sandwiches and rice bowls to salads and even a coffee and bubble tea store—shows a versatility that sets it apart. Whether you're craving a robust sandwich, a light and fresh salad, or a comforting rice bowl, JoJu has a solution. The fusion of traditional Vietnamese recipes with modern menu formats and service options makes this a standout place. It's a place that delivers on its promise of delicious, high-quality, and convenient food, making it a favorite for those who work and live in the area.
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JoJu is situated at 555 5th Ave, New York, NY 10017, in a prime location in the Midtown East neighborhood. Its address on 5th Avenue places it in one of the most famous and bustling corridors of the city, just a short walk from major landmarks and office buildings. The restaurant's proximity to Grand Central Terminal also makes it highly accessible via multiple subway lines and bus routes, ensuring that it is a convenient stop for both commuters and locals. The central location is a significant advantage, as it serves a large population of office workers looking for a quick and satisfying lunch. The restaurant is also a great spot for tourists exploring the area and looking for a flavorful meal.
The restaurant is committed to providing an accessible environment for all of its patrons. JoJu features a wheelchair-accessible entrance, ensuring that individuals with mobility challenges can enter the space with ease. The dining area also includes wheelchair-accessible seating, which allows all guests to dine comfortably. Additionally, a wheelchair-accessible restroom is available, which is a key amenity that enhances the overall convenience and inclusivity. These features, along with the casual and welcoming atmosphere, make JoJu a great and practical choice for everyone looking to enjoy a delicious meal in Midtown.
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JoJu provides a variety of services designed to accommodate the needs of its fast-paced clientele, ensuring that you can get your food quickly and conveniently, whether you're dining in or taking it to go.
No-contact delivery & Delivery: For those who prefer to eat at home or in the office, JoJu offers delivery services. The no-contact option provides an extra layer of safety and convenience, allowing you to enjoy your meal without any in-person interaction. This is perfect for busy workdays or relaxing evenings at home.
Takeout: Takeout is a primary service, catering to the grab-and-go nature of the Midtown crowd. You can quickly pick up your order and enjoy it on the move. The food is packaged neatly, making it easy to carry and eat on your commute, as one customer noted.
Dine-in: The restaurant offers a casual seating area for those who wish to dine in. This is a great option for a break from the hustle and bustle, allowing you to sit down and enjoy your meal in a relaxed atmosphere. It's a perfect choice for a quick solo lunch or dinner.
Catering: JoJu also offers catering services, which is a great option for office events, parties, or large gatherings. This allows you to bring the delicious flavors of JoJu to a group setting, ensuring everyone can enjoy their Vietnamese-inspired dishes.
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JoJu's unique qualities and popular offerings are what make it a must-visit spot in New York. These highlights contribute to its reputation as a top choice for casual Vietnamese dining.
Delicious sandwiches and bowls: The menu is a highlight, with a focus on expertly crafted sandwiches, rice bowls, and salads. The flavors are authentic and well-balanced, with popular options like the Lemongrass Chicken and Caramel Pork praised by customers for their taste and generous portions.
Unique side dishes: JoJu stands out with its creative side dishes, especially the double-fried fries. The JoJu Fries and Kimchi Fries offer a unique and flavorful twist on a classic side, making them a customer favorite. The long, crunchy spring rolls are also a popular choice.
Healthy and vegetarian options: The restaurant caters to health-conscious and vegetarian diners with a variety of healthy options and dedicated vegetarian dishes like the Vegetarian Ginger Beef and Vegetarian Ham. This inclusivity ensures that everyone can find a delicious meal that fits their dietary needs.
Convenient and fast service: As a fast-casual spot, JoJu excels at providing quick and efficient service. This is a major plus in a busy area like Midtown, where time is a valuable commodity. Customers appreciate the speed and ease of ordering and receiving their food.
Authentic beverages: The drink menu features authentic Vietnamese and Thai options like Cold Brew Vietnamese Coffee and Cold Brew Thai Tea. These beverages provide a perfect complement to the food and add to the overall authentic experience.
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To place an order or to learn more about JoJu, you can use the following contact details.
Address: 555 5th Ave, New York, NY 10017
Phone: (332) 204-2278
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Choosing JoJu for your next meal in New York is a decision rooted in a desire for a fast, delicious, and high-quality meal. What makes it truly worth choosing is its ability to deliver on all three of these fronts with a unique Vietnamese twist. The food is consistently praised for its quality and flavor, with a menu that offers a wide variety of choices, from traditional sandwiches to healthy bowls and creative sides. This diversity ensures that whether you're in the mood for a hearty meal or a lighter option, JoJu has something for you. The vegetarian options are also a major highlight, making it an inclusive spot for a wide range of diners.
The convenience of the location and services is another compelling reason to choose JoJu. Situated in the heart of Midtown East, it is an incredibly accessible spot for lunch or dinner. The fast-casual model means you can get your food without a long wait, which is perfect for a tight schedule. The availability of delivery and takeout services further enhances its practicality, allowing you to enjoy their food wherever you are. For solo diners, the casual and comfortable atmosphere provides a great setting to have a quick and satisfying meal without any fuss.
Lastly, the overall experience is what solidifies JoJu as a top choice. The friendly staff and efficient service make for a pleasant visit every time. The clean and casual atmosphere, along with the inclusive crowd, makes it a welcoming spot for anyone. When you choose JoJu, you are not just getting a meal; you are getting a modern and authentic Vietnamese culinary experience that is delicious, convenient, and perfectly suited for the New York lifestyle.
JoJu Food & drink
Sandwiches
- Lemongrass Chicken $9.95
24-hour marinated grilled thigh meat. toasted baguette with mayonnaise, cucumber, pickled diakon-carrot, cilantro
- Caramel Pork $9.95
sweet and savory glazed pork. toasted baguette with mayonnaise, cucumber, pickled diakon-carrot, cilantro
- Grilled Pork $9.95
Vietnamese pork sausage meat. toasted baguette with mayonnaise, cucumber, pickled diakon-carrot, cilantro
- The Sweet (JOJU) $10.95
classic Vietnamese ham, pâté, and caramel pork. toasted baguette with mayonnaise, cucumber, pickled diakon-carrot, cilantro
- Beef Bulgogi $10.95
thin-sliced marinated ribeye beef with mild kimchi. toasted baguette with mayonnaise, cucumber, pickled diakon-carrot, cilantro
- Vegetarian Ginger Beef $10.95
sautéed mock beef (soy and tofu-based). toasted baguette with mayonnaise, cucumber, pickled diakon-carrot, cilantro
- Vegetarian Ham $9.95
sliced mock ham (tofu-based, served cold). toasted baguette with mayonnaise, cucumber, pickled diakon-carrot, cilantro
Rice Bowls
- Lemongrass Chicken $10.95
24-hour marinated grilled thigh meat. white or brown rice with pickled red onions, cucumber, mild kimchi, pickled daikon-carrot, cilantro, house sauce*, fried shallots
- Caramel Pork $10.95
sweet and savory glazed pork. white or brown rice with pickled red onions, cucumber, mild kimchi, pickled daikon-carrot, cilantro, house sauce*, fried shallots
- Grilled Pork $10.95
Vietnamese pork sausage meat. white or brown rice with pickled red onions, cucumber, mild kimchi, pickled daikon-carrot, cilantro, house sauce*, fried shallots
- The (JOJU) Bowl $10.95
caramel pork and sausage. white or brown rice with pickled red onions, cucumber, mild kimchi, pickled daikon-carrot, cilantro, house sauce*, fried shallots
- Beef Bulgogi $11.95
thin-sliced marinated ribeye beef with mild kimchi. white or brown rice with pickled red onions, cucumber, mild kimchi, pickled daikon-carrot, cilantro, house sauce*, fried shallots
- Vegetarian Ginger Beef $11.95
sautéed mock beef (soy and tofu-based). white or brown rice with pickled red onions, cucumber, mild kimchi, pickled daikon-carrot, cilantro, house sauce*, fried shallots
Salads
- Lemongrass Chicken $10.95
24-hour marinated grilled thigh meat. cabbage salad with pickled red onions, cucumber, mild kimchi, pickled daikon-carrot, cilantro, house sauce*, fried shallots
- Caramel Pork $10.95
sweet and savory glazed pork. cabbage salad with pickled red onions, cucumber, mild kimchi, pickled daikon-carrot, cilantro, house sauce*, fried shallots
- Grilled Pork $10.95
cabbage salad with pickled red onions, cucumber, mild kimchi, pickled daikon-carrot, cilantro, house sauce*, fried shallots
- The (JOJU) Bowl $10.95
caramel pork and sausage. cabbage salad with pickled red onions, cucumber, mild kimchi, pickled daikon-carrot, cilantro, house sauce*, fried shallots
- Beef Bulgogi $11.95
thin-sliced marinated ribeye beef with mild kimchi. cabbage salad with pickled red onions, cucumber, mild kimchi, pickled daikon-carrot, cilantro, house sauce*, fried shallots
- Vegetarian Ginger Beef $11.95
sautéed mock beef (soy and tofu-based). cabbage salad with pickled red onions, cucumber, mild kimchi, pickled daikon-carrot, cilantro, house sauce*, fried shallots
Add-Ons (for the Sandwiches, Rice Bowls, and Salads)
- Fried Egg $1.45
runny** or well done
- Double Meat $2.95
- Spring Roll Bites $1.95
rice bowls and salads only
Condiments
- Mayo
- Spicy Mayo
- Spicy Green Sauce
- Jalapeño
- Fish Sauce
rice bowls and salads only
Spring Rolls
- Crunchy Monster Spring Rolls $4.55
ground pork and vegetables wrapped in 8-inch wheat skin
- Vegetarian Spring Rolls $4.55
mixed vegetables wrapped in a wheat skin
Double-Fried Fries
- Plain Fries $3.45
crispy, seasoned double-fried fries
- (JOJU) Fries $6.95
JoJu's banh mi-inspired fries topped with spicy mayo, spicy green sauce, house sauce*, pickled diakon-carrot, cilantro, jalapeño
- Kimchi Fries $6.95
mild spicy mayo, mild kimchi, chopped scallions, cilantro, jalapeño
Drinks
- Cold Brew Vietnamese Coffee $4.95
- Cold Brew Thai Tea $3.95
- Cold Brew Lemon Thai Tea $3.95
Add-Ons (for Fries)
- Fried Egg $1.45
runny** or well done
- Beef Bulgogi $2.95
- Caramel Pork $2.95
JoJu Details
Service options
- No-contact delivery
- Delivery
- Onsite services
- Takeout
- Dine-in
Popular for
- Lunch
- Dinner
- Solo dining
Accessibility
- Wheelchair accessible entrance
- Wheelchair accessible restroom
- Wheelchair accessible seating
- Wheelchair accessible parking lot
Offerings
- Coffee
- Comfort food
- Healthy options
- Quick bite
- Vegetarian options
Dining options
- Breakfast
- Lunch
- Dinner
- Catering
- Seating
- Table service
Amenities
- Gender-neutral restroom
- Restroom
- Wi-Fi
- Wi-Fi
Atmosphere
- Casual
Crowd
- Family-friendly
- LGBTQ+ friendly
Planning
- Accepts reservations
Payments
- Credit cards
- Debit cards
- NFC mobile payments
- Credit cards
Children
- Good for kids
JoJu Photos










JoJu Location
JoJu Reviews
banh mibowlfriesvietnamese coffeebulgogilemongrass chickencarrotsseitanspicy mayothai tea
★ 5★ 4★ 3★ 2★ 1Fast casual Vietnamese. I think the caramel pork rice bowl is good- sweet (I can see it being too sweet for some) and savory and good portion/ratio of meat. The spring rolls are really long and crisp! (I have only delivery so I cannot comment on the atmosphere).
July 30 · Joy PiPretty fast and casual lunch spot. I got the seitan bites bahn mi and the JoJu fries. Everything was really good. I really liked the fries although it was too much food for just me.
May 12 · Nicole BanalesFirst time going to this location in person since I used to get it delivered when living nearby. This place was busy and packed with people waiting to pick up their orders. We ordered via their site for pickup, which was ready by the time we got there. I got the Lemongrass Chicken Bahn Mi, Crunchy Monster Spring Rolls, and Vietnamese Iced Coffee. The ingredients in the bahn mi are flavorful, esp the lemongrass chicken, but the bread itself is not that great. The spring roll tastes good but would be better if there were more filling, esp when they call it the ‘crunchy monster spring rolls’; it’s only long and skinny. The Vietnamese iced coffee wasn’t my favorite. Overall, it is a good place to grab a quick bite, but I probably can find better banh mi elsewhere, tbh
February 12 · Nicole KimLove banh mi.Packaging also well-done done.Summer roll also niceBowl good portion.Seating in 2nd floor inside.
April 20 · Sam HahnIt gets very busy here doing lunch time. Been passing by this spot almost two years now. Finally went in out of curiosity.I wasn't in the mood for a big meal especially since I never been here and didn't want to spend manhattan lunch time money in this economy.I appreciate the kiosk orders and it's pretty quick service. Very organized operation they have here. Lots of pork items but no pork on my fork please!I opted for the fried spring rolls and they're the best I ever had. Spicy Mayo slapped too. I saved some sauce for later.I'll come back here and try other things. Gotta put bae on I bet he'd like it.
October 15 · Tee
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