MrBeast Burger

- 1 American Dream Wy Court, A, Level 3, East Rutherford, NJ 07073

Welcome to the Garden State's hub for unique entertainment and dining! If you're a New Jersey resident or just visiting the iconic American Dream Mall, there's one fast-casual dining spot that has generated an incredible amount of buzz: MrBeast Burger. Far more than a typical food court stop, this location in East Rutherford, NJ, holds the unique distinction of being the first and only physical, brick-and-mortar restaurant from the brand that started as a delivery-only concept. It's a must-visit destination for those looking for a lively atmosphere, comfort food favorites, and a trendy experience that reflects the energetic personality of its creator, YouTube superstar Jimmy Donaldson (MrBeast).

Since its grand opening drew thousands of enthusiastic fans, the MrBeast Burger at American Dream has cemented its status as a landmark. It offers a hand-crafted menu that takes classic American fast-food and gives it a fun, distinct twist. Whether you're craving a hearty burger, a crispy chicken sandwich, or loaded fries, this spot delivers a menu of popular items designed for a quick and satisfying bite during your busy day at the mall. The experience is intentionally casual and trendy, making it a great place to stop for lunch or dinner with family or friends.

The restaurant's design and overall vibe are part of the attraction, offering a vibrant, engaging environment that reflects the brand’s digital origins. It’s an ideal setting for groups, families, and solo diners alike who are looking for a fun break from shopping or the numerous other attractions within the American Dream complex. This specific location, unlike the brand’s previous virtual kitchens, provides a tangible experience—complete with an on-site dining area and a chance to truly immerse yourself in the brand's atmosphere.

The American Dream location is a key piece of the brand’s evolution. While most MrBeast Burger operations around the world function out of existing kitchens as delivery-only "ghost kitchens," the East Rutherford restaurant is a dedicated, 7,745-square-foot space, complete with ample seating and a dedicated retail section. This dedication to a physical presence highlights the importance of the New Jersey location to the global brand. For locals, this means a consistent, high-quality dining experience that goes beyond what the ghost kitchen model typically offers.

The menu is built around smashed-style burgers, known for their crispy edges and savory flavor. The signature item, the 'Beast Style' burger, features smashed crispy beef patties, house seasoning, American cheese, pickles, diced onion, mayo, ketchup, and brown mustard on a toasted bun. This particular combination of ingredients aims to deliver a loaded, flavorful experience that stands out from typical fast-food offerings. They also pay homage to MrBeast’s crew with items like the 'Chandler Style' (a plain double cheeseburger) and the 'Karl’s Deluxe' (a savory patty melt).

The popularity of MrBeast Burger is fueled not just by the food but by the star power behind it. The restaurant often appeals heavily to a younger, social-media-savvy crowd, but its straightforward American-style comfort food menu has something to satisfy nearly everyone. The welcoming atmosphere is noted as being family-friendly, catering to groups, and maintaining an inclusive crowd that is LGBTQ+ friendly and a designated transgender safe space. This welcoming environment, combined with fast service and casual dining, makes it a convenient and enjoyable choice for a wide range of patrons.

Location and Accessibility

MrBeast Burger is conveniently situated within one of North Jersey’s largest entertainment and retail destinations, the American Dream Mall. This location is easily accessible to residents across the tri-state area, making it a central point for a dedicated visit or a spontaneous meal while enjoying the mall's attractions.

The specific address is: 1 American Dream Wy Court, A, Level 3, East Rutherford, NJ 07073, USA.

Located on Level 3 in Court A, the restaurant is well-integrated into the mall's flow. For those driving, paid parking is readily available in the American Dream lot. Critically, the establishment is committed to accessibility, ensuring all guests can enjoy their meal without issue.

Accessibility Features Include:

• Wheelchair accessible entrance
• Wheelchair accessible parking lot
• Wheelchair accessible restroom
• Wheelchair accessible seating

Services Offered

MrBeast Burger provides a range of services tailored to a modern, fast-casual dining experience within a high-traffic location.

• Dining options for Lunch and Dinner
• Multiple Service Methods: Dine-in (with counter service and seating), Takeout, and Onsite services
• Catering services are available for larger needs
• Dessert offerings including Feastables Chocolate Bars, Ice Cream Sandwiches, and Chocolate Chip Cookies
• Restroom amenities for guest convenience
• Family-friendly amenities such as high chairs and a Kids' menu
• Multiple payment options: Credit cards, Debit cards, and NFC mobile payments

Features and Highlights

The MrBeast Burger at American Dream stands out for several key attributes that contribute to its unique status and dining experience.

• The World's First Physical Location: This East Rutherford spot is the only permanent, dedicated brick-and-mortar restaurant of the MrBeast Burger brand, offering a unique, non-virtual dining experience unavailable elsewhere.
• Speed and Efficiency: A highlight is the fast service, ensuring a quick and convenient meal, perfect for patrons moving between American Dream's many attractions.
• Signature Menu Items: The menu features a variety of unique offerings, including the Beast Style Smashed Burger, Crispy Chicken Sandwiches (including a Nashville Hot option), and the fully-loaded Beast Style Fries.
• Inclusive Offerings: The restaurant offers a full range of Impossible™ Burgers, providing substantial plant-based options for vegetarian and vegan guests.
• Merchandise and Snacks: Beyond the main menu, the location also offers merchandise and Feastables Chocolate Bars, linking the dining experience directly to the broader MrBeast brand.
• Trendy and Casual Atmosphere: The restaurant boasts a lively, trendy, and casual vibe that appeals to a diverse crowd, including families, groups, and tourists.
• Ideal for Quick Bites: Popular for lunch, dinner, and solo dining, it specializes in satisfying comfort food and quick-bite meals.

Contact Information

For patrons looking to learn more or plan their visit, the contact details for MrBeast Burger at American Dream are as follows:

Address: 1 American Dream Wy Court, A, Level 3, East Rutherford, NJ 07073, USA

Phone: (877) 232-7898

What is Worth Choosing

What truly sets the MrBeast Burger in East Rutherford apart is the opportunity to experience the brand's food in its intended, physical environment. For New Jersey residents, this is a chance to try the globally recognized concept without relying on a ghost kitchen delivery, which, as customer reviews suggest, can sometimes lead to inconsistent quality. Visiting the American Dream location ensures you receive the food directly from the brand’s dedicated kitchen.

The Beast Style Burger Combo is the undeniable star and the primary reason most visitors make the trip. This combo typically includes the signature smashed burger—known for its combination of house seasoning, melted American cheese, pickles, diced onion, and the trio of sauces—along with a choice of fries and a drink. It's the ultimate taste of the MrBeast Burger brand and provides a filling, satisfying meal.

Another compelling choice is the attention paid to dietary alternatives. The full range of Impossible™ Burgers, including the Impossible™ Beast Style and Impossible™ Karl’s Deluxe, ensures that non-meat-eaters are not relegated to a single option but can enjoy the full scope of the menu’s flavor profiles.

Finally, the Beast Style Fries are a popular and highly recommended side. These are seasoned crinkle fries loaded with caramelized onions, American cheese, pickles, mayo, ketchup, and mustard, elevating the simple crinkle fry into a full-fledged comfort food dish. While some reviewers have noted inconsistencies with the seasoning on the regular crinkle fries, the loaded Beast Style version offers a rich and complex flavor that makes them a must-try.

Whether you're a devoted follower of the MrBeast brand or simply a New Jersey local searching for a fun, fast, and family-friendly dining option, the MrBeast Burger at American Dream offers a uniquely engaging experience with a straightforward menu of American classics. It’s more than just a meal; it's a piece of viral culture brought to life in North Jersey.

MrBeast Burger

1 American Dream Wy Court, A, Level 3, East Rutherford, NJ 07073, USA