Smith & Mills

- Rink Level, 30 Rockefeller Plaza, New York, NY 10112

Introduction / Overview

In the bustling heart of Midtown Manhattan, where the pace is relentless and the sights are iconic, finding a a place to unwind that feels both sophisticated and welcoming can be a genuine challenge. Smith & Mills, located on the Rink Level of 30 Rockefeller Plaza, is a true hidden gem that offers just that. While its Tribeca sister location is a beloved neighborhood staple, this Rockefeller Center outpost brings a similar blend of old-world charm and modern flair to one of the city's most famous landmarks. Tucked away from the throngs of tourists and the street-level noise, this bar and restaurant provides a tranquil and elegant escape. The space is thoughtfully designed with a moody, intimate atmosphere, featuring a stunning oblong bar and lush velvet banquettes that invite you to settle in and stay a while. The vibe is lively and engaging, with a staff that contributes to a fun and energetic environment. Smith & Mills is more than just a place to grab a drink; it's a destination where you can enjoy meticulously crafted cocktails, a standout raw bar, and Mediterranean-inspired small plates in a setting that feels both timeless and perfectly of the moment. It's the ideal spot for a post-work cocktail, a pre-show drink, or a relaxed evening out with friends, offering a much-needed dose of downtown cool in the heart of Midtown.

The bar's reputation as a "hidden gem" is well-earned. Its location on the rink level means it’s not immediately visible from the street, creating a sense of discovery for those who seek it out. Once inside, the ambiance takes center stage. The blend of vintage details, such as antique-style mirrors and turn-of-the-century elements, with sleek, modern design creates a unique and transportive environment. The attention to detail in both the design and the drink menu is palpable, and this commitment to quality has earned it a loyal following. It's a place where you can feel the energy of Rockefeller Center without being overwhelmed by it, making it a perfect retreat for locals and visitors alike who are looking for a unique and memorable experience. While some customer feedback notes service can be uneven, the overall consensus is that the drinks, food, and atmosphere make it a worthwhile destination that perfectly captures the essence of a quintessential New York City bar.

Location and Accessibility

Smith & Mills is situated on the Rink Level of 30 Rockefeller Plaza, New York, NY 10112. This prime location puts it at the very heart of Midtown, making it exceptionally easy to access from almost any part of the city. Being within the Rockefeller Center complex means it is steps away from some of New York's most iconic landmarks, including Radio City Music Hall, the Top of the Rock observation deck, and the famous ice-skating rink. Getting to the bar is straightforward with a variety of public transportation options. The B, D, F, and M subway lines all have a station at 47-50 Sts-Rockefeller Center, which is just a short walk away. The N, Q, R, and W lines are also easily accessible at 49th Street. Numerous bus routes run along 5th and 6th Avenues, providing additional convenience. Since the bar is located on the Rink Level, visitors should look for the entrance to the concourse level of 30 Rockefeller Plaza and head downstairs. This tucked-away location adds to its allure, providing a quiet and sophisticated atmosphere away from the street-level commotion. For anyone exploring the Midtown area, Smith & Mills is perfectly positioned for a quick lunch, an after-work cocktail, or a stylish nightcap, offering a convenient and chic destination in a bustling neighborhood.

Services Offered

• Classic and Innovative Cocktails: Smith & Mills is celebrated for its expertly crafted drinks, with a menu featuring both classic cocktails and modern, inventive creations.
• Raw Bar and Seafood: The bar offers an expanded raw bar selection, which includes fresh oysters and other seafood selections, a popular choice for patrons.
• Mediterranean-Inspired Small Plates: The food menu consists of a variety of small plates designed for sharing, offering delicious Mediterranean-inspired dishes that pair perfectly with the drinks.
• Lunch and Dinner Service: The location serves both lunch and dinner, making it suitable for a midday meal or a full evening dining experience.
• Private Events: The venue offers a private dining room and the entire space can be booked for events, providing a unique and stylish backdrop for parties and celebrations.
• Takeout and Delivery: While it is known as a destination bar, some services may be available for takeout or delivery for a selection of their food items, catering to local demand.

Features / Highlights

• Hidden Gem in a High-Traffic Area: Tucked away on the Rink Level of Rockefeller Plaza, Smith & Mills offers a serene escape from the energetic and often overwhelming street life above. This "hiding-in-plain-sight" characteristic is a significant draw.
• Stunning and Cohesive Design: The bar's interior is a major highlight, with its moody lighting, elegant velvet banquettes, and an impressive oblong bar. The design blends historic details with a modern flair, creating a unique and sophisticated atmosphere.
• Lively and Fun Vibe: Despite its elegant design, the bar maintains a lively and engaging atmosphere. Customer reviews mention that the servers contribute to a fun environment, making the experience more enjoyable and memorable.
• High-Quality Cocktails: The drinks are consistently praised for being well-made and creative. The cocktail list is extensive, catering to various tastes and earning it recognition for some of the best new martinis in the city.
• Expanded Raw Bar: The Rockefeller Center location features an expanded raw bar with fresh oysters and other seafood options, which sets it apart and provides a great reason to visit for a special treat.
• Perfect for Various Occasions: Smith & Mills is versatile, serving as an excellent spot for a casual first date, a quick after-work drink, or a cozy dinner. Its comfortable and intimate setting is suitable for solo diners and groups alike.

Contact Information

Address: Rink Level, 30 Rockefeller Plaza, New York, NY 10112

Phone: (646) 861-0030

What is worth choosing

Choosing Smith & Mills for your next outing is an excellent decision, especially if you are in the Midtown area and seeking an experience that is a cut above the rest. The primary reason to visit is its unique status as a "hidden gem" in one of the most visible parts of the city. While countless bars line the streets of Manhattan, very few offer the sense of discovery and secluded elegance that you get at Smith & Mills. Its location on the concourse level of Rockefeller Center means you are shielded from the noise and crowds, allowing you to relax and enjoy your company in a peaceful yet lively setting. The ambiance is another compelling factor. The bar’s interior is a masterpiece of design, blending a sophisticated, old-world charm with a modern, metropolitan feel. The dim lighting, plush seating, and beautiful bar area create a backdrop that is perfect for a special evening, a casual catch-up, or a celebratory drink. You are not just getting a drink; you are getting an entire sensory experience. The quality of the beverages is consistently high, with a dedicated team of bartenders who are passionate about their craft. Whether you're a fan of classic cocktails or eager to try something new and innovative, the menu has something to satisfy every palate. This is a place where you can trust that your drink will be expertly prepared and thoughtfully presented. Additionally, the expanded food menu, particularly the raw bar, adds another layer of value. It’s an ideal spot to enjoy fresh oysters and other small plates that are perfect for pairing with your drinks. While a few customer reviews mention that service can sometimes be hurried, the overwhelming sentiment is that the lively and friendly staff contribute to a great experience, making the bar feel more welcoming and less pretentious than others in the area. In short, Smith & Mills is worth choosing for its unbeatable combination of a unique, hidden location, stunning ambiance, high-quality cocktails, and a delicious food menu, all delivered in a lively and professional setting that is perfect for any occasion.

Smith & Mills

Rink Level, 30 Rockefeller Plaza, New York, NY 10112, USA