The Purple Tongue Wine Bar Introduce
In a city that never stops moving, finding a place to pause, unwind, and savor the moment is a true New York luxury. The Purple Tongue Wine Bar, located in the vibrant heart of Hell's Kitchen, offers exactly that: a sophisticated yet welcoming space where great wine, delicious food, and good company come together. More than just a typical restaurant, The Purple Tongue is a carefully curated experience that combines an impressive, globally-sourced wine list with a menu of flavorful dishes designed for sharing and enjoyment. It's a place that feels both trendy and intimately cozy, making it a perfect destination for a quiet solo dinner or a lively night out with friends. This article will explore what makes The Purple Tongue a true gem in the city's bustling dining and bar scene.
The name "The Purple Tongue" is a playful nod to the joyful experience of enjoying a good glass of red wine. It also references the friendly, communal nature of a giraffe, which serves as the restaurant's mascot. This ethos of warmth and community is at the heart of the establishment, created by a team with a passion for hospitality and a deep appreciation for global flavors. The menu, which changes with the seasons, is a "roadmap" of the owners' international travels, featuring dishes that are both familiar and exciting. From perfectly prepared pastas to slow-cooked short ribs and fresh seafood, the food is designed to be a perfect complement to the extensive wine selection.
The atmosphere itself is a key highlight. It strikes a rare balance between upscale sophistication and casual comfort. The interior, with its elegant decor and a stunning handcrafted purple giraffe, sets a unique and memorable tone. Whether you choose to sit at the bar and chat with the knowledgeable bartender or find a cozy table for a more intimate conversation, the environment is crafted for a peaceful and enjoyable experience. The Purple Tongue is the kind of place that fosters connection, where strangers can become friends over a shared bottle of wine. It's a community hub that brings together long-time New Yorkers and tourists, providing a space to relax and enjoy the finer things in life.
The Purple Tongue Wine Bar is located at 410 W 43rd St, New York, NY 10036. This address places it in the bustling and vibrant neighborhood of Hell's Kitchen, a favorite destination for its fantastic restaurants, bars, and proximity to Broadway's famous Theater District. Its location is a major advantage for both locals and theatergoers looking for a pre-show dinner or a post-show drink.
The accessibility of this location is a huge plus. The restaurant is within a comfortable walking distance of numerous subway stations, including Times Square–42nd Street and Port Authority Bus Terminal, which collectively provide access to a multitude of subway lines (including the 1, 2, 3, 7, A, C, E, N, Q, R, S, W trains). This makes it easy for anyone in the city to get to the wine bar without a car. While street parking in this area is limited, the abundance of public transportation options and nearby garages makes it a non-issue for most visitors. The restaurant is also designed to be inclusive, with a wheelchair-accessible entrance, restroom, and seating, ensuring a comfortable experience for all guests. The option for outdoor seating is also a highlight, allowing patrons to enjoy their wine and food while soaking in the lively streetscape of Hell's Kitchen.
The restaurant's position in this popular and well-connected neighborhood ensures a steady stream of patrons who appreciate its blend of quality food and a sophisticated atmosphere.
The Purple Tongue offers a variety of services to enhance the customer experience and provide convenience.
- Outdoor seating: For a refreshing al fresco dining experience, the restaurant has a charming patio with classic bistro-style seating.
- Delivery: You can enjoy The Purple Tongue's delicious food and wine from the comfort of your own home with their delivery service.
- Takeout: If you're on the go, the restaurant offers takeout options for a quick and flavorful meal.
- Dine-in: The main service is a full dine-in experience, with seating inside and at the bar, complete with attentive table service.
These service options ensure that whether you're planning a special night out or a cozy night in, The Purple Tongue has you covered.
The Purple Tongue Wine Bar is known for several key features and highlights that make it a standout destination.
- Great Wine List: The wine list is a major highlight, with a wide-ranging selection of wines from both Old and New World producers. It features small-batch global makers and is thoughtfully curated, with options available by the glass, bottle, and even curated wine flights.
- Excellent Food Menu: The food is a major draw, with a focus on fresh, flavorful, and well-prepared dishes, including appetizers like mussels and main courses like pasta and braised short ribs. Happy hour food specials are also a highlight.
- Knowledgeable and Friendly Staff: The owner and staff are praised for their expertise and welcoming nature. They are happy to provide personalized wine recommendations and ensure every guest feels like family.
- Cozy and Upscale Atmosphere: The interior is described as casual, cozy, trendy, and upscale, creating a peaceful and sophisticated environment perfect for conversation and relaxation.
- Happy Hour and Live Jazz: The restaurant offers daily happy hour specials and regularly hosts live jazz nights, often featuring local artists from Manhattan Plaza, adding to the lively and communal atmosphere.
- Inclusive Crowd: The Purple Tongue is known for being LGBTQ+ friendly and a transgender safe space, fostering a truly welcoming environment for everyone.
These highlights collectively make The Purple Tongue a multifaceted and highly appealing destination.
For reservations or inquiries, you can use the following contact information. Given its popularity, reservations are highly recommended, especially for peak hours on weekends.
Address: 410 W 43rd St, New York, NY 10036
Phone: (646) 429-8277
For the most current information on hours, menus, and events, it is best to check their official website or social media.
In a city with an abundance of wine bars, The Purple Tongue distinguishes itself as a truly exceptional choice. The most compelling reason to visit is the perfect marriage of a meticulously curated wine list and a delicious, globally-inspired food menu. Unlike places where food is a mere afterthought to the drinks, The Purple Tongue is a legitimate dining destination. The dishes, from savory pasta to perfectly cooked mussels, are crafted with care and designed to complement the wine, creating a synergistic experience that elevates both. The owner and staff's deep knowledge of both the wine and food menus ensures that every recommendation is on point, making even a casual visit feel like a personalized culinary journey.
Furthermore, the atmosphere is a major part of its charm. The blend of a cozy, intimate setting with a trendy, upscale vibe makes it a versatile space that caters to various moods. It's a place where you can relax, have a quiet conversation, or enjoy a lively night out. The sense of community is palpable, from the friendly staff to the communal-oriented design and the dog-friendly outdoor seating. The Purple Tongue is a place where you're not just a customer; you're a guest. The unique offerings, like happy hour food and drinks and live jazz, add a special touch that makes it stand out from its competitors.
Ultimately, what is worth choosing about The Purple Tongue is its complete and cohesive experience. It's a place that delivers on every front: a fantastic wine list, delicious food, a welcoming atmosphere, and a dedicated team. For anyone in New York looking for a wine bar that feels like a home away from home—a place to both discover new flavors and feel a sense of belonging—The Purple Tongue is the perfect choice.
The Purple Tongue Wine Bar Details
Service options
- Outdoor seating
- Delivery
- Takeout
- Dine-in
Highlights
- Fast service
- Great cocktails
- Great wine list
Popular for
- Solo dining
Accessibility
- Wheelchair accessible entrance
- Wheelchair accessible restroom
- Wheelchair accessible seating
- Wheelchair accessible parking lot
Offerings
- Beer
- Cocktails
- Food
- Food at bar
- Happy hour drinks
- Happy hour food
- Wine
Dining options
- Seating
- Table service
Amenities
- Restroom
- Wi-Fi
- Wi-Fi
Atmosphere
- Casual
- Cozy
- Trendy
- Upscale
Crowd
- Groups
- LGBTQ+ friendly
- Transgender safespace
Planning
- Accepts reservations
Payments
- Credit cards
- Debit cards
- NFC mobile payments
- Credit cards
Pets
- Dogs allowed
The Purple Tongue Wine Bar Photos










The Purple Tongue Wine Bar Location
The Purple Tongue Wine Bar
410 W 43rd St, New York, NY 10036, USA
The Purple Tongue Wine Bar Reviews
short ribsmeatballsdinnermusselsgemhappy hourburratatheaterartendive salad
★ 5★ 4★ 3★ 2★ 1Absolutely loved this place! The atmosphere is fantastic—cozy yet lively, perfect for a night out. The food was delicious; we had pasta and mussels, and both were amazing. The appetizers were also a standout—so flavorful and well-prepared. Definitely pair your meal with wine. The owner is incredibly knowledgeable and friendly—don’t hesitate to ask for a wine recommendation. Highly recommend!
May 18 · Aigo M (Miss Aigo)Great food, excellent service, and chill & quiet atmosphere (we visited around 6:30pm on 7/18, which is a Friday evening). All the menu items that we ate were delicious. We sat the bar, and the bartender was extremely attentive & friendly. Also, a very cool giraffe themed interior. Highly recommended.
July 22 · Simon Jung+ Get $25 off your bill through the link on my profile!We came here for the 4-6pm happy hour deals. There’s one selection for each type of wine, all of which were decent. The food was nothing memorable but not bad as bar snacks.
August 07 · L.Dear the Purple Tongue Team,On behalf of the OKTA NY Next Generation group, I want to sincerely thank you for helping us host a fantastic Connection Night on June 21st. The space, service, and thoughtful coordination all contributed to a truly memorable evening for our members and guests.The wine selections were a hit—especially the reds from Bora’s portfolio—and the food was beautifully presented and thoroughly enjoyed. Your team’s attention to detail, from greeting our guests to circulating with drinks and bites throughout the night, made everything feel seamless and warm.We’re grateful for your partnership and hospitality, and we hope to return for another gathering in the near future. Please extend our thanks to everyone who worked with us that evening.
June 26 · Jihyae NamOne of the best tapas restaurants I’ve had anywhere in NYC and a diamond in the rough for the Times Square.l area.Highly recommend coming here before or after broadway shows or any time you’re craving Italian and Spanish tapas with a very nice selection of wine.Happy hour 4-6 PM
February 23 · Charlie
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