Simple Introduce
For discerning New Yorkers seeking a dining and drinking spot that is far from ordinary, Simple in Williamsburg, Brooklyn, offers a refreshing and richly layered experience. More than just a "Wine bar," Simple is a true culinary hybrid, seamlessly blending the best aspects of an "Algerian Restaurant," a classic "French restaurant," and a dedicated "Organic restaurant" that proudly serves "Halal food." This creates a truly unique and diverse offering, all presented within an atmosphere that is described as casual, cozy, and trendy.
The name "Simple" belies the depth of its menu and the quality of its execution. It is a place where you can enjoy an expertly curated glass of wine—including a selection of organic and natural options—alongside authentic North African and French bistro classics. From the deeply satisfying spice of the Algerian Tchouchouka at brunch to the perfectly executed Steak Frites for dinner, the food is consistently praised for being "excellent and made with love."
The venue’s dedication goes beyond the menu; it is a celebrated neighborhood gem, with customers calling it their "Favorite restaurant in Williamsburg." It is known as an "excellent chill choice for friends and lovers who want to actually talk with each other," underscoring its cozy, comfortable atmosphere—a welcome contrast to the louder, high-energy spots in the area. With a strong identity as a women-owned business, Simple fosters a welcoming environment, proudly identifying as LGBTQ+ friendly and a transgender safespace, making it a truly inclusive pillar of the local community.
Simple is ideally located on Bedford Avenue, placing it right in the heart of one of Brooklyn’s most dynamic and accessible neighborhoods. The specific location is often noted by locals as being on the "more authentic Southside" of Williamsburg, offering a slightly more relaxed, neighborhood feel while still retaining the characteristic energy of the area.
The full address for this unique establishment is:
346 Bedford Ave, Brooklyn, NY 11249, USA
This prime address ensures excellent connectivity for all New York residents. The location is easily reached via the J, M, and Z subway lines (Marcy Avenue station is a short walk away), as well as the L train (Bedford Avenue station). The neighborhood is rated a "Walker's Paradise" and a "Rider's Paradise," ensuring smooth access whether you arrive by foot, subway, or bike. Furthermore, Simple is explicitly committed to inclusion, offering both a "Wheelchair accessible entrance" and "Wheelchair accessible seating," demonstrating a dedication to accommodating all patrons for an enjoyable experience.
Simple provides a comprehensive array of dining and drinking services that span the entire day, from an early morning coffee to late-night drinks. The combination of a full-service restaurant and a relaxed "Wine bar" setting allows it to cater to almost any social need or craving.
- Full-Day Dining: Offering options for "Breakfast, Brunch, Lunch, and Dinner," ensuring high-quality food is available throughout the day.
- Flexible Service Options: Includes "Dine-in," "Takeout," "Delivery," and "No-contact delivery," meeting the needs of modern New York life.
- Comprehensive Beverage Program: Features a thoughtful selection of "Wine," "Beer," and "Cocktails," with an emphasis on "Organic Gamay," "Organic Syrah-Grenache," and a Happy Hour special.
- Specialized Cuisine Offerings: Serves "Halal food," "Organic dishes," "Healthy options," and "Vegetarian options," accommodating diverse dietary preferences and ethical choices.
- Event and Group Services: Accepts "Reservations" (with brunch reservations recommended) and provides "Catering" for external events.
- Atmosphere and Amenities: Offers both indoor "Seating" and a highly praised outdoor seating area for people-watching, along with "Restroom" facilities and "Wi-Fi."
- Home Goods Store Component: In addition to being a wine bar and restaurant, the venue also lists "Home goods store" as a type, suggesting a unique blend of retail and hospitality.
Simple is distinguished by its unique culinary focus and the genuine hospitality that drives its operations, creating a warm and memorable experience for New Yorkers.
- Signature Culinary Fusion: The most compelling feature is its unique blend of "Algerian Restaurant," "French restaurant," and "Halal restaurant" categories, offering rare-to-find dishes like Algerian Tchouchouka, Tagine Berbere, and Merguez Frites alongside French staples like Steak Frites and Steamed Mussels.
- Commitment to Organic and Halal: A commitment to offering "Organic dishes" and "Halal food" speaks to a focus on quality sourcing and serving diverse dietary and ethical requirements, a major draw for the local community.
- Exceptional Beverage Quality: The selection of "Organic Gamay," "Organic Syrah-Grenache," and a "Sparkling Rose" highlights a commitment to a modern, thoughtful wine list. This quality is amplified by the popular "Happy hour drinks" with a fantastic $9 House Red/White price point.
- Outstanding Hospitality: Customers repeatedly highlight the personal touch, noting that "The owner and servers care about what they do and it shows," and that "Everything about our visit was perfect," from the "service" to the "atmosphere."
- Award-Winning Atmosphere: The venue is highlighted for its cozy and trendy "Atmosphere" and its highly sought-after outdoor seating, described as the "best spot to sip vino outside and people watch in summer!"
- All-Day Greats: The restaurant receives praise for its consistently high-quality non-alcoholic offerings, including "Great coffee" and a "Great tea selection," alongside the noted "Great dessert."
To plan your visit, make a reservation, or inquire about catering and other services, please use the following verified contact details:
Address: 346 Bedford Ave, Brooklyn, NY 11249, USA
Phone: (347) 277-5179
Mobile Phone: +1 347-277-5179
Choosing Simple is choosing a multi-faceted New York experience that blends culinary authenticity with unparalleled hospitality. It is worth choosing for several compelling reasons that resonate deeply with the local urban audience. Firstly, the unique North African (Algerian) and French menu, featuring Halal and Organic options, provides a distinct and memorable culinary journey you won't easily find elsewhere. Where else can you enjoy expertly prepared Australian Grass-Fed Lamb Chops and a traditional Tagine Merguez, knowing the meat meets Halal standards, all within the context of a chic Brooklyn wine bar?
Secondly, the atmosphere offers a cherished retreat. In the often-overwhelming landscape of New York dining, Simple provides a "cozy," relaxed spot perfect for engaging conversation—an ideal choice for "friends and lovers who want to actually talk with each other." This is reinforced by its fantastic outdoor seating, making it a prime warm-weather destination for sipping wine and enjoying the neighborhood ambiance. The business’s dedication to being "women-owned," welcoming, and inclusive, combined with the rave reviews about the food’s fresh and healthy quality, confirms Simple as a genuine Williamsburg gem that New Yorkers will return to again and again. You are not just going for a drink or a meal; you are supporting a committed local business that consistently delivers great food, great wine, and genuine care.
Simple Menu
BRUNCH + LUNCH
- ALGERIAN TCHOUCHOUKA $17.00
Scrambled Egg, Onion, Tomato, Red Pepper, Garlic, Cumin, Harissa ADD LAMB $6
- KALE SALAD $16.00
Poached Eggs, Parmesan, Rose Water, Lemon Citrus
- STEAK & EGGS $27.00
Eggs, Hanger Steak, Gratin Dauphinois, Vin Rouge
- ALGERIAN LAMB SAUSAGE $26.00
Sausages, Eggs, Gratin, Harissa
- HAVEMEYER $16.00
Eggs, Goat Cheese, Bacon add Avocado 2 (choice of Fries, Spring Salad or Gratin Dauphinois)
- SIMPLE BURGER $17.00
Grass Fed Beef, Onion Confit, Tomato, Cornichon, (choice of Fries, Spring Salad or Gratin Dauphinois) add cheese $2
- PANCAKE DU JOUR $16.00
- ALGERIAN CREPE $12.00
Baghrir (Thousand-Hole Crepe) with semolina, mint, orange blossom
- QUINOA SALAD $16.00
Boston lettuce avocado, tomato and red onion with citrus, mint, lemon, cilantro dressing + add lamb sausage (halal) $7 Or Smoked Salmon $7
- LEEK QUICHE $15.00
eek quiche serve with organic Boston lettuce
- STEAMED MUSSELS & FRIES $25.00
coriander & cumin broth + add fries $6
DINNER APPETIZER
- ALGERIAN PLATE $14.00
Babaganoush, Za'atar Hummus, Felfla (Roasted red pepper)
- BOUREK BRIOUAT $15.00
Savory pan fried North African pastry dish vegetarian or lamb
- POTATOES GRATIN $8.00
- CUMIN FRIES $8.00
- LAMB SAUSAGE $8.00
- BACON $8.00
- BABAGANOUSH $9.00
- CHEESE PLATE $18.00
- CHORBA $12.00
Berbere vegetarian soup with smoked tomato, ras el hanout, vermicelli, chickpea + coriander served with house Algerian bread
- Za'atar Hummus $9.00
MAIN
- STEAK FRITES $28.00
Hanger Steak w/ Red Wine reduction and French Fries
- VEGETABLE & CHICKPEA COUSCOUS $18.00
Steamed Semolina w/ Tomato broth and Ras el Hanout. choices Lamb Merguez 8 or Chicken 7
- TAGINE BERBERE $18.00
slow cooked vegetable with apricot, almonds & couscous (semolina) or vermicelli (GF) served in clay pot
- MERGUEZ FRITES Sandwiche $19.00
Lamb Sausage on a Housemade bread w/ House Mayo, Pickled Daikon & Carrots, Cucumber, Cilantro
- SIMPLE BURGER $17.00
Grass Fed Beef, Onion Confit, Tomato, Cornichon, (choice of Fries, Spring Salad or Gratin Dauphinois) add cheese $2
- AUSTRALIAN GRASS-FED LAMB CHOPS $25.00
fresh herbs remoulade, roasted almonds
- TAGINE ZITOUNES OLIVES & CHICKEN $28.00
preserve lemon, green olives, carrot
- TAGINE MERGUEZ (LAMB SAUSAGE) $29.00
Seasonal vegetables, prunes, almonds
WINE & BEER
- Organic Gamay $14.00
Organic Gamay ( BIO) from France
- Organic Syrah- Grenache $14.00
From France
- Rosé ÉTÉ Provence $14.00
South of France
- Sparkling Rose $52.00
- Yes Prosecco $48.00
- Savoie ( Chardonnay) $13.00
- Sauvignon Blanc Loire $12.00
- Kronenbourg 1664 $8.00
French
- Brooklyn Lager $7.00
- Lagunitas IPA $8.00
HAPPY HOUR
- BEER $6.00
BROOKLYN
- HOUSE RED $9.00
Côte du Rhône
- HOUSE WHITE $9.00
Sauvignon
- Aperol Spritz $9.00
Cheese Plate
- blue cheese, manchego, brie, dry fruite, nuts $12.00
Simple Details
From the business
- Identifies as women-owned
Service options
- No-contact delivery
- Delivery
- Onsite services
- Takeout
- Dine-in
Highlights
- Fast service
- Great coffee
- Great dessert
- Great tea selection
Popular for
- Breakfast
- Lunch
- Dinner
- Solo dining
Accessibility
- Wheelchair accessible entrance
- Wheelchair accessible seating
Offerings
- Alcohol
- All you can eat
- Beer
- Cocktails
- Coffee
- Comfort food
- Halal food
- Happy hour drinks
- Happy hour food
- Healthy options
- Organic dishes
- Quick bite
- Small plates
- Vegetarian options
- Wine
Dining options
- Breakfast
- Brunch
- Lunch
- Dinner
- Catering
- Counter service
- Dessert
- Seating
- Table service
Amenities
- Restroom
- Wi-Fi
- Wi-Fi
Atmosphere
- Casual
- Cozy
- Trendy
Crowd
- Family-friendly
- Groups
- LGBTQ+ friendly
- Tourists
- Transgender safespace
Planning
- Brunch reservations recommended
- Accepts reservations
Payments
- Credit cards
- Debit cards
- NFC mobile payments
- Credit cards
Children
- Good for kids
- High chairs
Simple Photos










Simple Location
Simple Reviews
brunchbuffetcafeburgershakshukanamegemsausagegratinthe menu
★ 5★ 4★ 3★ 2★ 1Favorite restaurant in Williamsburg. A bit off the beaten path on the more authentic Southside, this is an excellent chill choice for friends and lovers who want to actually talk with each other. The food is excellent and made with love. The owner and servers care about what they do and it shows. The best spot to sip vino outside and people watch in summer! My favorite menu items are the steak frittes, mussels, and chicken tagine - although I often go for the burger as well.
May 12 · MaryEverything about our visit was perfect. Our service, the atmosphere, the food are so worth giving this place your business. Our food tasted so fresh and healthy. We all were satisfied with our dishes and left full and happy.
March 29 · A Snowtried simple today + honestly left annoyed. $24 for a chicken cutlet that was way overly fried, improperly salted, and served completely plain — no sides, no garnish, just a sad little wedge of lemon. it tasted greasy, harsh, + borderline gross. felt like something i could have done better at home with frozen chicken patty. i know it’s a first world problem, but paying that much + leaving with such an unpleasant taste really disappointed me. the restaurant looks nice, but now i get why it was empty. looks aren’t everything. definitely won’t be back.edit: please learn how to take critique gracefully instead of clapping back passive aggressively. not everyone liking your food does not mean there is a lack of respect. also, my just bare chicken patties are actually flavorful, juicy, and enjoyable unlike the dry and greasy chicken supreme i had from you. and yes, obviously it is hand butchered since most chicken is. what is odd is that you justify the plain presentation and high price by blaming food cost. you also seem pretty pressed by criticism, so i will wish you a better mood too.
May 03 · Amy ChangGreat team, delicious food! Highly recommend. I’m already planning to be for dinner time: the brunch was great !
September 14 · Kim AlamazaniI’m satisfied. Delicious sandwich and an ice cold green tea to top it off. Diego was my server and he was awesome! Thanks guys
August 21 · Wadha Al N
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