Upside Pizza Introduce
When it comes to the quintessential New York City experience, few things are as iconic as the perfect slice of pizza. Amidst the city's countless pizzerias, Upside Pizza has carved out a special place for itself, offering a truly exceptional take on this beloved classic. Located in the bustling NoMad neighborhood, Upside Pizza is more than just a quick stop; it's a destination for those who appreciate high-quality ingredients and a meticulous approach to crafting the perfect pie. The secret to their success lies in their distinctive sourdough crust, which provides a unique chew and a depth of flavor that sets them apart from the competition.
Walking into Upside Pizza, you are immediately greeted by a lively and welcoming atmosphere. The air is filled with the irresistible aroma of freshly baked pizza, and the friendly staff are ready to guide you through their delicious menu. The interior is designed to be comfortable and casual, with indoor seating that invites you to sit down and savor your meal. This is a place that feels authentically New York, with a cool, energetic vibe that makes it a great spot for a casual lunch, a quick dinner, or a late-night bite. The background music adds to the fun atmosphere, making your visit a truly enjoyable experience.
The menu at Upside Pizza caters to both purists and adventurers. While their classic cheese and pepperoni slices are a perfect representation of traditional New York pizza, they also offer creative and innovative pies that push the boundaries of what a slice can be. The dedication to quality is evident in every detail, from the perfectly balanced sauce to the fresh, flavorful toppings. Their commitment to using a naturally fermented sourdough for their dough results in a crust that is both light and airy with a satisfying crunch, a characteristic that has earned them a loyal following among local pizza connoisseurs.
Upside Pizza is situated at 1231 Broadway, New York, NY 10001, right in the heart of the NoMad area. This central location makes it incredibly convenient for anyone in the neighborhood, whether you're working at a nearby office, exploring the city's many attractions, or just passing through. The location is easily accessible by public transportation, with numerous subway lines and bus routes serving the surrounding area. The convenience of its location contributes to its popularity as a go-to spot for a quick and satisfying meal.
The accessibility of the restaurant extends to its service options. The staff works with efficiency and courtesy to ensure that service is fast, even when the shop is busy. For those who prefer to dine at home or on the go, Upside Pizza offers multiple convenient options, including curbside pickup, takeout, and delivery. This flexibility ensures that you can enjoy their delicious pizza no matter your plans. The seamless process from order to pickup or delivery is a major plus for busy New Yorkers.
The neighborhood itself is a lively mix of commercial and residential spaces, making Upside Pizza a perfect fit for the local community. It serves as a neighborhood hub, a reliable spot where you can count on a great meal. The friendly and welcoming staff further enhances this feeling of being a true local favorite. For anyone in the NoMad or surrounding areas, Upside Pizza is a dependable and delicious choice that feels right at home.
- Curbside Pickup: A convenient option for a quick and easy grab-and-go meal.
- No-Contact Delivery: Enjoy your pizza from the comfort of your home with a safe and secure delivery service.
- Delivery: Reliable delivery is available to get your favorite pies right to your door.
- Takeout: Perfect for a quick stop to pick up a slice or a whole pie.
- Dine-in: Indoor tables are available, allowing you to sit down and enjoy the lively atmosphere.
- Sourdough Crust: A unique and delicious sourdough base that gives the pizza a distinctive chew and flavor.
- Classic & Creative Pies: The menu offers both traditional New York-style slices and inventive, new flavors.
- Friendly and Fast Service: The staff is known for being welcoming, courteous, and efficient, ensuring a pleasant experience.
- Great Atmosphere: The fun and lively ambiance, complete with good music, makes it an enjoyable place to dine.
- High-Quality Ingredients: The pizza is made with freshly-made mozzarella and other premium ingredients, which you can taste in every bite.
- Delicious Side Dishes: Don’t miss the garlic knots, which are a popular and flavorful addition to any order.
Address: 1231 Broadway, New York, NY 10001
In a city saturated with pizza joints, what makes Upside Pizza truly worth choosing? The answer lies in its unwavering commitment to quality and its innovative take on a classic. The sourdough crust is a game-changer; it’s light, flavorful, and has a satisfying texture that stands out from the standard thin-crust slices found elsewhere. This unique foundation elevates every single slice, making even a simple cheese pie a memorable culinary experience.
Beyond the crust, the flavors are a testament to the kitchen's creativity. The menu features a variety of options that are both familiar and exciting. The classic cheese and pepperoni slices are perfect for a traditionalist, while more adventurous choices like the Spicy Vodka or the Mushroom, WWLC offer a new and exciting twist. The Upside Down Sicilian, with its crispy cheese crust and sauce on top, is another must-try that showcases their masterful technique. It's clear that every pizza is crafted with care and passion.
Furthermore, the overall experience at Upside Pizza is consistently positive. The service is fast and friendly, which is highly valued in the fast-paced environment of New York City. The ability to dine-in and enjoy the lively atmosphere, or to get quick takeout or delivery, provides a level of convenience that fits any schedule. Whether you are grabbing a quick slice on your lunch break or ordering a whole pie for a night in, Upside Pizza delivers on all fronts. It’s a place that feels both classic and contemporary, a true New York gem that you'll want to revisit again and again.
Upside Pizza Food & drink
Drinks
- Soda Can $2.50
- Glass Bottled Soda $3.50
- Bottled Water $3.00
Other
- Garlic Knots $3.50
Butter crust garlic knots. 4 knots in an order.
Whole Pies
- Tomato Pie $32.00
Tomato sauce, sautéed red onions, homemade sourdough breadcrumbs & EVOO.
- Tomato Pie $28.00
Tomato Sauce, Roasted Red Onions, Breadcrumbs & EVOO.
- Corn Pizza $40.00
White Cream Sauce, Corn, Low Moisture Mozzarella, Poblano Peppers, Sweet Onion. Finished w/ Togarashi.
- Sausage & Pickled Peppers $36.00
Low moisture mozzarella, pickled peppers (bell & long hots), house seasoned Berkshire pork sausage & sauce. Finished with Parmigiano Reggiano. A little kick, not too spicy.
- Pepperoni Pie $36.00
Low moisture mozzarella, EVOO, homemade sourdough breadcrumbs, Sicilian oregano & Parmigiano - sauce on top. Crispy cheese crust.
- Cheese Pie $28.00
- Creamed Spinach Pie $40.00
Creamed Spinach, Fresh Mozzarella, & Low Moisture Mozzarella. Finished w/ Parmiggiano Reggiano.
- Cacio E Pepe Pie $44.00
Low Moisture Mozzarella, Fresh Mozzarella, Black Pepper & Parmigiano Reggiano. Finished w/ Burrata, Pecorino Romano and Black Pepper.
- Mushroom, WWLC $36.00
White wine lemon cream, fresh mozzarella, low moisture mozzarella, sautéed mushrooms. Finished with lemon zest, parsley, black pepper & Parmigiano Reggiano.
- Upside Down Sicilian $36.00
Low moisture mozzarella, EVOO, homemade sourdough breadcrumbs, Sicilian oregano & Parmigiano - sauce on top. Crispy cheese crust.
- Spicy Vodka $36.00
- Sicilian Pepperoni $44.00
Sauce, Sicilian oregano, low-moisture mozzarella, premium cupping pepperoni, & Parmigiano Reggiano. Crispy cheese crust.
- 50/50 $32.00
Half cheese / half pepperoni.
Upside Pizza Details
Service options
- Curbside pickup
- No-contact delivery
- Delivery
- Takeout
- Dine-in
Upside Pizza Photos










Upside Pizza Location
Upside Pizza Reviews
vodkagarlicpricepepperonicacio e pepesourdoughtasting
★ 5★ 4★ 3★ 2★ 1We stopped by Upside Pizza on Broadway and had a great experience! We tried both the mushroom slice and the classic cheese slice, along with a dough ball on the side. The pizza was delicious — the crust had that perfect sourdough chew, the cheese slice was classic and flavorful, and the mushroom slice was hearty and satisfying. The dough ball was soft, garlicky, and a nice extra treat.The staff were super friendly and welcoming, and it was great to see they had indoor tables for sitting down to enjoy the food. The atmosphere was fun and lively, with good music playing in the background, which made the whole experience even better.Definitely worth a stop if you’re in the area — more than just a slice, for sure!
August 21 · Jack BTasty , thin sliced pizza. Real NY pizza. Service was courteous and fast.
September 13 · Mike BonillaGreat pizza choices and flavors, and the shop is spacious and comfortable. Fantastic service too!!
June 05 · J. CichoskiWe went to upside pizza and it was great. We got the pizza right away with no wait time. The experience was fantastic with the cool style and great tasting fool. It’s great!!! Try it!!!
July 22 · Jameson KnightPizza is too greasy! Store atmosphere was great, but no menu prices posted anywhere.
July 09 · Nico Treothis was pretty good pizza! nothing to write home about, but not bad at all
September 19 · Xanadu Antonia
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