Brine

- 3110 Promenade Blvd, Fair Lawn, NJ 07410

When it comes to quick, delicious, and high-quality meals in North Jersey, the options can sometimes feel limited to the usual suspects. However, locals looking for an elevated fast-casual experience—one that focuses on a signature, perfectly executed main ingredient—have found a new favorite at Brine in Fair Lawn. This is not your standard fast food; it's a dedicated chicken restaurant that has brought its acclaimed New York City concept to the Garden State, specifically at the bustling Fair Lawn Promenade.

Brine has built its entire reputation on a single, crucial process: preparing chicken that is guaranteed to be juicy, flavorful, and never dry. The name itself is the key to their success. Every piece of chicken goes through a meticulous, multi-hour brining process—often mentioned as 24 hours, sometimes up to 36 hours—before being fire-grilled to perfection. This commitment to preparation results in a product that enthusiasts consider to be some of the juiciest chicken available. By focusing on fresh, high-quality ingredients and making everything in-house and to-order, Brine successfully separates itself from typical fast-food establishments. The menu goes beyond just chicken pieces, offering an impressive variety of bowls, salads, and sandwiches that cater to different palates and dietary considerations, including options for comfort food lovers and those seeking healthier, guilt-free choices.

For New Jersey residents, Brine represents a blend of convenience and quality dining, delivering amazing flavor without the long wait of a traditional sit-down restaurant.

Location and Accessibility

Brine’s New Jersey location is strategically placed in a central and highly accessible area, making it a convenient stop for people across Bergen County and beyond. You can find this popular spot nestled within the Fair Lawn Promenade Shopping Center. The address, 3110 Promenade Blvd, Fair Lawn, NJ 07410, places it in a community-oriented shopping center that is known for attracting families and high foot traffic.

Accessibility is a priority for the establishment. The restaurant is equipped with a wheelchair-accessible entrance, ensuring that all community members can easily enter and enjoy a meal. Furthermore, for those driving, the location offers a free parking lot, eliminating the hassle of searching for a spot in a busy area, and there is also free street parking available. This convenient parking, combined with its location in a popular local 'town center' environment, ensures a smooth and stress-free visit whether you are stopping by for a quick lunch, a family dinner, or picking up a catering order.

Services Offered

Brine in Fair Lawn is committed to providing a flexible and modern dining experience, offering numerous ways for New Jersey customers to enjoy their famous chicken. The service options are designed for ultimate convenience and speed.

• Dine-in: Enjoy the casual yet inviting, modern, and clean atmosphere, complete with seating options for individuals and groups.
• Takeout and Onsite Service: Meals are prepared to order, ready for quick pickup via counter service. The use of intuitive kiosk ordering enhances efficiency for a fast service experience.
• Delivery and No-Contact Delivery: For those nights when you prefer to stay in, Brine offers delivery through various platforms, including Uber Eats, DoorDash, and GrubHub.
• Catering and Catering Food and Drink Supplier: Brine is available as a caterer for events, offering a unique and flavorful menu for large groups and parties.
• Meal Preparation: Every menu item, from the chicken to the sauces, is made in-house and to-order, ensuring maximum freshness and quality.
• Payment Options: The restaurant accepts credit cards, debit cards, and NFC mobile payments for a seamless, cashless transaction experience.

Features and Highlights

The Fair Lawn location of Brine stands out in the fast-casual space by focusing on signature preparation methods, high-quality ingredients, and a welcoming environment.

• Signature Fire-Grilled Chicken: The core offering is chicken that is brined for 24 to 36 hours, rested for another 12 hours, then par-cooked before being finished over a fire grill. This extensive, three-step process guarantees a juicy, flavorful, and tender result that makes the chicken truly unique.
• Diverse Menu Beyond Chicken Pieces: While the whole, half, or quarter chicken is the flagship item, the menu features a wide array of chicken bowls, innovative sandwiches (like the MSG and New York Hot), and fresh, healthy salads (such as the Spicy Chicken Salad and The Gigi).
• House-Made Sauces: A major highlight is the collection of original, secret sauces created by the Executive Chef. Popular sauces include Blackened Chili Garlic, Buttermilk Green, Honey Mustard, and Charred Jalapeno. Customers have often praised the sauces so much they wish they were bottled for sale.
• Focus on High-Quality Sides: The menu features elevated sides that move beyond typical fast-food fare. Options like Charred Broccoli, Roasted Beets with Goat Cheese Tzatziki, Grilled Sweet Potato, and Coconut Rice and Peas offer delicious, healthier alternatives.
• Elevated Fast-Casual Atmosphere: The interior is described as nice, comforting, and organic-looking, featuring modern décor and self-serve kiosk ordering. It maintains a casual vibe while offering an elevated experience that matches the quality of the food.
• Family and Community Friendly: The restaurant is LGBTQ+ friendly, designated as a Transgender safespace, good for kids with a kids' menu and high chairs, and accommodates groups and families in a welcoming, casual environment. Dogs are also allowed in the outdoor seating area.

Contact Information

For more information, to place a phone order, or to inquire about catering, local New Jersey residents can reach out using the following details:

Address: 3110 Promenade Blvd, Fair Lawn, NJ 07410, USA

Phone: (201) 793-2615

What is Worth Choosing

Brine is an ideal choice for New Jersey diners who value the balance between quick service and premium food quality. The signature brined, fire-grilled chicken is undoubtedly the main reason to visit. Whether you choose the bone-in SIGNATURE THIGH 1/4 or the HALF CHICKEN with its signature Blackened-chili Garlic Sauce and two sides, you are guaranteed a moist and exceptionally flavorful piece of meat.

However, Brine's excellence extends to their complete meal options. The BOWLS are consistently highlighted as a must-try for a wholesome, satisfying, and flavorful experience.

• THE CHARRED BOWL: This bowl is a popular favorite, combining signature pulled chicken, charred broccoli, charred sweet potato, and brown rice, with the signature sauce on the side. It is a hearty option that perfectly balances savory protein with healthy vegetables and grains.
• MEDITERRANEAN BOWL: A lighter but equally flavorful choice, featuring grilled chicken breast, kale and romaine mix, brown rice, pickled red onion, cucumbers, roasted red peppers, goat cheese tzatziki, and feta cheese.

For those craving fried chicken with a twist, the Tender and Fries combination is a great option. The tenders are 24-hour brined, marinated in seasoned buttermilk, and coated in a special seasoned flour before being fried to a perfect crunch. The menu's array of sandwiches also deserves attention, particularly the globally-inspired options like the MSG with One ( 1 ) Side (sweet chili dipped chicken) or the NEW YORK HOT with One ( 1 ) Side (blackened chili-rubbed chicken), showcasing the culinary creativity of the kitchen.

In summary, if you are in the Fair Lawn area and searching for fast-casual dining that elevates the common chicken meal through intensive, thoughtful preparation and high-quality, house-made ingredients, Brine offers a menu packed with delicious choices to explore. It’s an essential local stop for a quick bite or a satisfying, balanced family dinner.

Brine

3110 Promenade Blvd, Fair Lawn, NJ 07410, USA