Counter Service

- 15 E 4th St, New York, NY 10003

In a city that prides itself on its culinary diversity and fast-paced lifestyle, Counter Service stands out by offering a simple yet elevated concept: delicious, high-quality sandwiches served with remarkable efficiency. Located in the heart of Greenwich Village, this sandwich shop has quickly become a notable destination for those seeking a quick bite that doesn't compromise on flavor or ingredients. Counter Service redefines the grab-and-go experience, focusing on a menu of expertly crafted sandwiches that are both familiar and uniquely their own.

The core of Counter Service's appeal lies in its commitment to quality ingredients and thoughtful execution. The menu features a curated selection of sandwiches, each with a creative twist. Highlights include The Baron (Roast Beef), a customer favorite praised for its "tender" meat, and the Green Goddess Chicken Club, a warm and flavorful take on a classic. According to a customer, the food is "great" and "delicious," with a special recommendation for the chicken club. The staff is consistently described as "very welcoming," creating a positive and friendly environment that enhances the entire experience.

One of the most appealing aspects of Counter Service is its focus on efficiency. The concept is designed for fast service, making it an ideal choice for busy New Yorkers on a lunch break or anyone in need of a quick and reliable meal. A customer noted that their "food was ready quickly," a testament to the streamlined operations. While the prices may be higher than a typical deli, many customers feel the quality justifies the cost. As one review noted about the roast beef sandwich, it was "delicious" and "worth it" if you have the spending money, highlighting the premium nature of the ingredients and preparation. This is a place where every element, from the house-roasted meats to the in-house sauces, is given careful consideration.

Counter Service also caters to a variety of needs beyond just lunch. The menu includes a selection of all-day breakfast sandwiches, which are perfect for a morning meal or a late-afternoon craving. They also offer a range of delicious sides and sweets, such as the Counter Service Crispy Potato and their popular Brown Butter Chocolate Chip Cookie, which has been described as "the most over-analyzed recipe of our careers," a sign of the dedication to perfection.

In a neighborhood with countless dining options, Counter Service carves out a niche by providing a premium product in a convenient format. It's a place where you can trust that your sandwich will be made with care and delivered with a friendly smile, making it a reliable and delightful choice for any time of day.

Location and Accessibility

Counter Service is located at 15 E 4th St, New York, NY 10003, USA. This prime spot is in the heart of Greenwich Village, a bustling and easily accessible area for both locals and tourists. The location is near the convergence of several major subway lines, making it a convenient stop for anyone traveling from different parts of Manhattan and beyond.

The area is known for its vibrant atmosphere and is a hub for students from nearby New York University. While street parking is an option, it is typically limited and can be difficult to find. As such, using public transportation or simply walking from a nearby destination is the most practical way to visit. The restaurant's design and service model are tailored for a quick, efficient pickup, perfect for those on the move in this dynamic neighborhood.

Services Offered

• Counter service for a fast and efficient ordering process.
• Takeout is available for those who wish to enjoy their meal on the go.
• Delivery is offered through various third-party apps, bringing their delicious sandwiches directly to your door.
• The staff is known for being welcoming and efficient, ensuring a pleasant experience.
• The restaurant accepts credit cards, debit cards, and NFC mobile payments, making transactions quick and seamless.

Features / Highlights

• High-quality, chef-driven menu: The sandwiches are crafted with house-roasted meats and in-house sauces, ensuring a gourmet experience.
• Efficient service: The business model is designed for speed, perfect for a quick lunch or a grab-and-go meal.
• All-day breakfast: The menu includes delicious breakfast sandwiches that are available throughout the day.
• Unique sandwiches: Options like The Baron and the Green Goddess Chicken Club offer a fresh and elevated take on classic sandwiches.
• Friendly staff: The welcoming and professional demeanor of the staff is a key highlight, creating a positive customer experience.

Contact Information

Address: 15 E 4th St, New York, NY 10003, USA

Phone: (917) 423-7377

What is worth choosing

Counter Service is worth choosing for several compelling reasons that resonate with the New York lifestyle. First and foremost, the quality of the food is a significant draw. While the price point is on the higher end for a sandwich, the ingredients and preparation are a cut above the standard. This isn't just another deli; it’s a place where every element is carefully considered, from the thinly sliced roast beef to the flavorful sauces. This focus on premium quality elevates a simple sandwich into a truly satisfying and memorable meal.

The convenience is another major factor. New Yorkers are always on the move, and Counter Service's business model is perfectly tailored to this reality. The fast service and efficient takeout and delivery options mean you can get a delicious meal without any long waits. This makes it an ideal spot for a quick lunch break, a solo meal, or a convenient dinner to bring home. The friendly staff and quick service also make the experience a pleasant one.

Furthermore, the menu's variety, including both classic and unique sandwich creations, ensures there's something for every palate. The inclusion of all-day breakfast sandwiches and gourmet sides like their crispy potatoes and famous cookie adds to its appeal. For those who appreciate well-crafted food and value efficiency, Counter Service offers a premium and reliable solution for a high-quality meal in one of the city's most dynamic neighborhoods. It's a place that delivers on its promise of great food and quick, friendly service.

Counter Service

15 E 4th St, New York, NY 10003, USA