Iconic Coffee Introduce
Iconic Coffee stands as a premier specialty coffee destination in Hackensack, New Jersey, located right on Main Street. This coffee shop has successfully created a unique atmosphere that merges the relaxed feel of a neighborhood cafe with a trendy, creative aesthetic. Patrons are immediately drawn to its "cozy wooden board-lined walls" and "local art hanging throughout," creating a calm, inviting, and quiet space that is perfect for escaping the everyday bustle of Bergen County. More than just a coffee shop, Iconic Coffee serves as a local cultural hub, offering delicious food, an impressive array of beverages, and a supportive, inclusive environment.
The menu at Iconic Coffee is extensive, moving far beyond simple drip coffee and offering a full dining experience for both breakfast and lunch. While traditional items like a Hot Latte are available, the shop specializes in "creative and interesting drinks," such as the highly popular Iced Brown Sugar Shaken Espresso, the tropical Caribbean Breeze Refresher, and the unique Iced Cherry Blossom Matcha. Food options are equally diverse, featuring gourmet breakfast sandwiches like the Maple Glazed Bacon, Egg & American Cheese on a brioche bun, healthy bowls like Organic Granola with Greek Yogurt, and savory sandwiches and toasts for lunch, including the trendy Avocado Toast and the hearty Iconic B.L.T.
The cafe is celebrated for its comfortable atmosphere, which makes it particularly "Popular for" solo dining and for individuals who are "Good for working on laptop," thanks to its quiet setting and available Wi-Fi. It caters to a wide and inclusive crowd, proudly identifying as LGBTQ+ friendly and a Transgender safespace, in addition to welcoming groups, college students, and families. A true highlight that elevates the weekend experience is the occasional presence of "Live performances," such as the unexpected "Trumpet Live Music on Sunday afternoon," which adds a wonderful, surprising touch to the local brunch scene.
Customer feedback, though overwhelmingly positive regarding the "coffee shop vibes" and the staff being "a vibe," does suggest that personal preference is key. While some patrons find the coffee quality excellent and good-tasting, one piece of feedback noted a specific cup tasted "a bit watered down," suggesting that milk choice (like asking for whole milk) may be necessary to achieve the desired richness for some traditional drinks. Despite this minor note, the diverse menu, exceptional atmosphere, and friendly service ensure a fulfilling experience for most New Jersey coffee lovers.
Location and Accessibility
Iconic Coffee is centrally situated at 157 Main St, Hackensack, NJ 07601, USA. Main Street is a primary artery in Hackensack, making the location highly visible and easy to reach for locals and tourists exploring Bergen County.
The coffee shop prioritizes accessibility and convenience:
- Accessibility: Offers a Wheelchair accessible entrance, Wheelchair accessible restroom, and Wheelchair accessible seating.
- Parking: Customers can utilize both Free street parking and Paid street parking options nearby.
- Pets: The establishment is welcoming to patrons with dogs, allowing Dogs allowed outside in the outdoor seating area.
Services Offered
Iconic Coffee provides a comprehensive range of services focused on customer convenience and a high-quality cafe experience.
- Dining Service: Offers seating for Breakfast, Lunch, and Dessert.
- Flexible Service Options: Includes Outdoor seating, Dine-in, Takeout, and No-contact delivery.
- Onsite Amenities: Provides Onsite services, including Wi-Fi and a Restroom.
- Reservations: Unusually for a coffee shop, the business Accepts reservations, likely for meeting spaces or dedicated seating.
- Payment Methods: Accepts Credit cards, Debit cards, and NFC mobile payments for easy transactions.
- Family-Oriented: Features a Kids' menu and High chairs, ensuring it is Family-friendly.
Features and Highlights
The distinct features of Iconic Coffee highlight its dedication to quality and its role as a comfortable community space in Hackensack, NJ.
- Specialty Menu: Offers a wide array of innovative drinks (e.g., Golden Tumeric Latte, Iced Floral Eclipse) and gourmet food, including Small Bowls, Salads, and Signature Breakfast Sandwiches.
- Vibrant Atmosphere: Described as Casual, Cozy, Quiet, and Trendy, making it ideal for both productivity and relaxation.
- Inclusive Space: Designated as LGBTQ+ friendly and a Transgender safespace, fostering a welcoming environment for all New Jersey residents.
- Entertainment: Features Live performances (such as live music), enhancing the weekend brunch experience.
- Ideal for Work/Study: Highly popular for working on a laptop due to its quiet atmosphere and available Wi-Fi.
- Quality Assurance: Highlighted for offering "Great coffee" and a "Great tea selection," confirming its status as a specialty beverage retailer.
- Outdoor Vibe: Offers outdoor seating where dogs are allowed, providing a refreshing alfresco option.
Contact Information
To inquire about the menu, hours, or to make a reservation, local New Jersey customers can use the following contact details.
Address: 157 Main St, Hackensack, NJ 07601, USA
Phone: (201) 678-1496
Mobile Phone: +1 201-678-1496
What is Worth Choosing Iconic Coffee
Iconic Coffee is unequivocally worth choosing for anyone in the New Jersey area, especially in Hackensack, who is seeking a high-quality, comfortable, and inclusive cafe experience. Its primary appeal lies in the unique blend of a dedicated specialty coffee menu and an exceptionally welcoming, productivity-friendly atmosphere.
For remote workers and students, the classification as "Good for working on laptop" is a significant draw, supported by the cozy, quiet, and Wi-Fi-equipped environment. The wide-ranging menu, which includes substantial and popular items like the Avocado Toast, hearty breakfast sandwiches, and full lunch options, ensures that customers can stay fueled for hours of work or casual conversation.
The greatest differentiator is the strong cultural and social element. The fact that the establishment is an official LGBTQ+ friendly and Transgender safespace reflects a genuine commitment to inclusivity, making it a safe and comfortable space for all members of the New Jersey community. The addition of Live performances, like the surprise trumpet music, elevates a simple Sunday visit into a memorable weekend experience. For those who prioritize a beautiful, tranquil, yet vibrant atmosphere with an adventurous menu of both classic and creative drinks, Iconic Coffee on Main Street delivers an iconic cafe experience that is truly worth supporting.
Iconic Coffee Menu
Small Bowls
- Organic Granola W/ Greek Yogurt & Seasonal Berries $7.99
- Slow-Cooked Steel-Cut Organic Oats With Maple Cinnamon, And Raisins $7.99
Soup
- Seasonal Soups $7.99
Salads
- The Kale Caesar Salad $13.99
Romaine lettuce, lemon, croutons, Parmesan cheese, Caesar dressing.
Sandwiches & Toast
- Avocado Toast $8.99
Toasted Crostini topped with Avocado Smash, Feta Cheese, & Cherry Tomato.
- Quad Cheese Toast $7.99
American, Cheddar, Provolone, and Gouda cheese toasted.
- Iconic Turkey Bacon - B.L.T. $9.59
Crispy pork bacon, fresh lettuce, and ripe tomato on toasted sourdough bread.
- Smoked Salmon Crostini $13.99
Baguette toast bites topped with Tomato, Cream Cheese, Red Onion, Capers, Lemon Juice and Smoked Salmon.
- Turkey And Provolone $8.29
Herbed Turkey Breast and Provolone Cheese with Mayo.
- Grilled PB&J Sandwich $7.79
- Iconic B.L.T. $8.99
Crispy pork bacon, fresh lettuce, and ripe tomato on toasted sourdough bread.
- House Made Chicken Salad $8.29
A blend of tender chicken and crisp celery on toasted sourdough bread.
- Ham And Cheddar $8.29
Black forest Ham and Cheddar with Mayo.
- Tuna Fish $7.99
Garlic Lemon Fresh Tuna, Cracked Black Pepper and Oregano. (Tuna Freshly Prepared In Store)
House Specials
- Cappuccino $6.78
Rich, foamy delight frothed milk with/without a dusting of cinnamon powder. Choose between regular or large.
- Latte $6.78
- Organic Hot Chocolate $6.99
- Matcha Latte $7.78
- Cortado $6.08
Espresso with a small amount of steamed milk, available in regular or large sizes.
- Chai Latte $7.28
Spiced chai tea with steamed milk, available in regular or large sizes. Options: hot or iced.
- Iconic Cold Brew $6.78
**Cold Brew Coffee** Our smooth and refreshing cold brew is steeped for 16–24 hours, creating a bold, rich flavor with low acidity. Perfectly brewed for a refreshing pick-me-up!
- Americano $5.78
- Espresso $5.08
- Drip Coffee $5.08
Dive into the rich, smooth taste of Colombia with our house special drip coffee. Choose between regular or large sizes, hot or iced.
- Organic Hot Tea $5.78
Specialty Drinks
- Black & White Mocha $7.78
Indulge in a rich espresso blend with dark and white chocolate.
- Berry Bliss Açaí Refresher $5.99
A vibrant blend of mixed berries and açaí juice with a twist of lime.
- Iced Brown Sugar Shaken Espresso $7.59
Espresso swirled with brown sugar, a dash of cinnamon, and your choice of milk. Available in regular or large. **Top Customer Choice**
- Golden Tumeric Latte $8.74
A rich blend of turmeric, aromatic spices, and creamy milk, garnished with a sprinkle of cinnamon.
- Iced Red Eye $10.99
Robust coffee with a bold shot of espresso, served over ice. A caffeine lover's dream!
- Caribbean Breeze Refresher $6.39
Tangy blue curacao syrup blended with sweet mango-passion fruit and refreshing lemonade. The Perfect Caribbean escape.
- Iced Floral Eclipse $5.99
Floral Escape (Unsweetened) A light, floral infusion with no added sweeteners. Want a twist? Add lavender for a calming touch or cherry for a fruity finish.
- Iced Tea-Lemonade $6.49
Jasmine green tea mixed with lemonade. Options: Regular or Large.
- Iconic Triple Wave $6.39
Refreshing lemonade infused with blue curacao syrup and dragonfruit.
- Mango Groove $6.39
Lemonade & mango-passionfruit blend. Refreshing, tropical, and tangy flavors with a hint of sweetness.
- Ginger Peach Lemonade Twist $5.99
A refreshing blend of ginger, peach, and lemonade with a twist of citrus.
- Vanilla Caramel Macchiato $7.78
Velvety vanilla caramel macchiato. Perfectly sweetened and indulgent. Enjoy regular or large, iced or with an extra shot.
- Iconic Pour Over $6.99
Single origin seasonal selection of single origin coffees, roasted fresh in our Long Island City roastery and manually brewed for the highest-quality profile.
- Iced Cherry Blossom Matcha $10.99
Vibrant matcha mingles with delicate cherry blossom essence, creating a refreshing blend with a hint of floral sweetness. Adorned with whispers of cherry blossom petals for an enchanting garnish.
Breakfast Sandwiches
- House Made 100% Beef Sausage, Egg & Cheddar Cheese $8.49
An Egg Frittata with 100% beef sausage and Cheddar Cheese served on a toasted Brioche bun."
- Iconic Homemade Brioche French Toast Sticks $12.99
Homemade brioche French toast sticks, Crispy outside, fluffy inside. Perfect blend of sweet flavors.
- Egg & Cheese $5.49
- Grilled Taylor Ham, Egg & Cheddar Cheese $8.49
An Egg Frittata with Hickory Smoked Ham and Cheddar Cheese on a toasted Brioche Bun.
- Turkey Bacon, Egg & American Cheese $8.49
An Egg Frittata with Crispy Turkey Bacon and American Cheese on a toasted Brioche Bun.
- Organic Baby Spinach, Egg With Feta & Gouda Cheese $8.49
An Egg Frittata with Sautéed Organic baby Spinach with Creamy Feta and Gouda Cheese.
- Maple Glazed Bacon, Egg & American Cheese $8.49
An Egg Frittata with Crispy Maple Bacon and American Cheese on a toasted Brioche Bun.
Iconic Coffee Details
Service options
- Outdoor seating
- No-contact delivery
- Onsite services
- Takeout
- Dine-in
Highlights
- Great coffee
- Great tea selection
- Live performances
Popular for
- Breakfast
- Solo dining
- Good for working on laptop
Accessibility
- Wheelchair accessible entrance
- Wheelchair accessible restroom
- Wheelchair accessible seating
Offerings
- Coffee
- Quick bite
Dining options
- Breakfast
- Lunch
- Dessert
- Seating
Amenities
- Restroom
Atmosphere
- Casual
- Cozy
- Quiet
- Trendy
Crowd
- College students
- Family-friendly
- Groups
- LGBTQ+ friendly
- Tourists
- Transgender safespace
Planning
- Accepts reservations
Payments
- Credit cards
- Debit cards
- NFC mobile payments
- Credit cards
Children
- High chairs
- Kids' menu
Parking
- Free street parking
- Paid street parking
- Parking
Pets
- Dogs allowed outside
Iconic Coffee Photos










Iconic Coffee Location
Iconic Coffee Reviews
atmospheremusicespressomatchabrown sugarvanillacaramel macchiatoavocado toastbreakfast sandwichshaken
★ 5★ 4★ 3★ 2★ 1Iconic Coffee definitely nails the coffee shop vibes. From the cozy wooden board-lined walls to the local art hanging throughout, the space feels like the kind of spot you could lose hours in, reading, working, or just people-watching in peace. It's calm, inviting, and has a menu full of options for every kind of coffee lover.That said, while the atmosphere is on point, the coffee itself left a little to be desired. My cup tasted a bit watered down, lacking that boldness you’d hope for in a place that looks this good.Still, if you're looking for a chill spot to catch up with a friend, get work done, or just soak in a great environment, Iconic Coffee delivers on the vibe front, just maybe ask for an normal whole milkOh yeah and the employees are a vibe
July 26 · Omar SThere are a variety of creative and interesting drinks and foods available in Iconic Coffee. Yesterday, my husband and I ordered traditional Hot Latte and Iced Mocha which their coffee tastes were good.Next time, I’ll go for the creative one likes Iced Cherry Blossom Matcha 🌸🍵 or Caribbean Breeze Refresher 💛💙 for summer vibes.Besides their good coffee and food pairing that people have very good reviews on Google, I was so impressed with Trumpet Live Music on Sunday afternoon.My brunch was fulfilled with this surprise live music. Thank you for making my Wonderful Sunday Afternoon!
July 15 · Noon JirathamtanakulStopped by Iconic Coffee and tried their turkey, egg, and cheese sandwich — it was amazing! The bread was so soft and fluffy, and every bite was better than the last. The cappuccino was delicious too. The space itself is beautiful — cozy, welcoming, and thoughtfully designed, with great service to match. You can tell a lot of care went into this place. Will definitely be back, and it’s a must-try spot in the heart of Hackensack!
June 22 · Aqua RiservaBrunch at Iconic was just what I needed on Saturday afternoon. I’d never been there, when I first walked in the atmosphere was inviting, super clean, and comfortable. Bigger than cozy this cafe is the place to go for a wind down or even to spend some time lounging enjoying delicious light healthy food or scrumptious pastries. I ordered the soup and I’m not going to lie, the broccoli cheddar slaps, yes slaps. I also had a Caribbean breeze refresher which was the perfect tropical drink. I then enjoyed the best Vanilla Caramel Macchiato I’ve ever had. As a coffee connoisseur I can honestly say I’ve never had such a decedent beverage paired with the Amman croissant, a light flaky croissant bun with the right amount of sweet. I enjoyed the sounds of 90s R&B while I chatted with my girls. The service was excellent. Lee was very accommodating and attentive. He was warm and inviting and made the experience so great. The staff overall were awesome and I will be returning and returning again. They did not disappoint.
April 05 · Naj-Lah WanderI was not sure what to expect having come here, but the food and drinks are SO well done here. Staff were all helpful and friendly, and the coffee especially was incredible. One of the best iced coffee drinks I’ve ever had. STRONGLY recommend this spot!
September 10 · Billie Breda
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