Setsugekka East Village Introduce
In the vibrant, sometimes overwhelming, landscape of New York City's East Village, finding a pocket of tranquility can be a true luxury. Setsugekka East Village provides just that: an urban oasis where the art of Japanese tea is not just a beverage service but a meditative experience. This unique tea house, which also serves as a tea store and wholesaler, specializes in bringing authentic, high-quality matcha to New Yorkers. It’s a place designed for those who appreciate the finer things in life—the delicate flavor of a well-whisked bowl of matcha, the quiet beauty of a traditional ceremony, and the simple act of slowing down.
Setsugekka is dedicated to a traditional approach to tea preparation. When you visit, you have the unique opportunity to sit at the bar and watch a skilled tea master prepare your matcha right in front of you. This process, from the precise pouring of hot water from an iron pot to the rhythmic whisking, is a captivating and immersive experience. It's an intimate performance that transforms a simple drink into a moment of pure art. While the pace can sometimes feel a bit quick due to the steady stream of customers, the intention and care put into each bowl are undeniable.
The atmosphere is a key component of the Setsugekka experience. It’s a quiet, calming place, starkly different from the bustling street just outside. This tranquil setting allows you to truly focus on the flavors and aromas of your tea, making it a perfect spot for solo contemplation or a peaceful conversation with a friend. The staff are known for their friendliness and knowledge, often talking patrons through the entire process and providing thoughtful recommendations on tea pairings and menu options. This combination of an authentic product, a serene environment, and knowledgeable service makes Setsugekka a truly special place in the city.
Setsugekka East Village is conveniently located at 74 E 7th St, New York, NY 10003, USA. This address places it squarely in one of New York City’s most historic and culturally significant neighborhoods. The East Village is known for its artistic community, eclectic shops, and a diverse range of restaurants and cafes, making it a vibrant destination to explore.
Our location is easily accessible via public transportation, with multiple subway and bus lines serving the area. This makes it a convenient spot for New Yorkers from all five boroughs to visit without hassle. The street is highly walkable, allowing you to enjoy a stroll through the neighborhood before or after your tea experience.
For those looking to find a tranquil moment in the city, the journey to Setsugekka is worth the effort. The atmosphere inside provides a welcome escape from the urban buzz, inviting you to relax and reset. The space is a small, intimate setting that, while not widely noted for specific accessibility features, focuses on creating a peaceful environment for every visitor. Payments are made easy with the acceptance of credit cards, debit cards, and NFC mobile payments.
Setsugekka East Village offers a specialized range of services that cater to both tea connoisseurs and newcomers alike.
Dine-in: Enjoy your tea within the tranquil, minimalist setting of the tea house. You can choose to sit at the bar for an immersive experience or find a spot on the tatami mat for a more traditional feel.
Takeout: For those on the go, the full menu of matcha drinks and small bites is available for takeout. This is a perfect option for a quick, healthy, and energizing beverage to take with you as you continue your day.
Onsite Services: Beyond just serving drinks, Setsugekka provides a unique cultural service by allowing patrons to watch the tea preparation in a traditional style. This educational and ceremonial aspect is a major part of the experience.
Retail and Wholesale: As a tea store and wholesaler, Setsugekka offers a great selection of high-quality teas for purchase. Whether you're a daily matcha drinker looking for a new source or want to take a piece of the experience home with you, you can buy their premium products to enjoy later.
What makes Setsugekka East Village a truly unique and appealing destination? It's a combination of its core offerings and its dedication to a specific craft.
Authentic Matcha Preparation: The highlight of any visit is the traditional tea ceremony. Watching the tea master at the bar as they prepare your matcha is a special, "magical" moment that sets the experience apart from simply ordering a drink. It emphasizes the art and history behind every cup.
Great Tea Selection: Setsugekka specializes in multiple types of matcha, including varieties like Jobetsugi and Senjunomukashi. This focus ensures that the tea is of the highest quality. The menu includes a variety of matcha-based drinks, from the classic Matcha With A Tea Bowl and Iced Matcha to more modern twists like the Matcha Latté and Matchappuccino.
Unique Bites: To complement the tea, the menu features a small selection of simple yet delicious bites, such as Dry Sweets Wasanbon and Rings of Age. These are perfect for enhancing the delicate flavors of the tea. The menu also includes a collaboration with Feltman's Hot Dogs, adding a surprising and delicious twist with options like the Feltman's Original Hot Dog.
Calm and Cozy Atmosphere: The quiet and calming environment is a major draw. It provides an escape from the sensory overload of city life, allowing you to appreciate the experience in a peaceful setting.
For any inquiries or to learn more about our teas, you can visit us at our East Village location.
Address: 74 E 7th St, New York, NY 10003, USA
Phone: Not available. Please check the online directory.
Mobile Phone: Not available. Please check the online directory.
For New Yorkers seeking a unique and enriching experience, Setsugekka East Village is worth choosing for several compelling reasons. At its core, it is a specialty tea house that offers an authentic, traditional Japanese tea ceremony—a rarity in a fast-paced city. The act of watching the tea master prepare your matcha is an art form in itself, a moment of cultural immersion that goes beyond just a simple beverage order. It's a chance to slow down, observe, and appreciate the craftsmanship and ritual behind what you’re about to drink.
The quality of the tea is a major draw. As a tea wholesaler, Setsugekka has access to and expertise in premium matchas. This means that even if a particular batch of tea might not be to one person's taste, the overall quality and selection are top-notch. For daily matcha drinkers or connoisseurs, this is a place to find and taste high-grade, traditionally prepared matcha. The menu's variety, from classic hot matcha to refreshing iced lattes and even a Matcha Affogato, ensures there is a drink for every mood and preference.
Furthermore, the tranquil atmosphere provides a much-needed mental break. In a city of constant noise and movement, Setsugekka is a sanctuary. It’s an ideal spot for a moment of quiet reflection, a first date, or a peaceful meeting. The friendly and knowledgeable staff contribute significantly to this environment, making the experience both educational and pleasant. While the space is intimate and you might be asked to move from the bar to a tatami mat, this is simply a part of their effort to accommodate all guests and maintain the flow of the cultural experience. Setsugekka isn't just a place to buy tea; it's a quiet retreat and a cultural destination in the heart of New York.
Setsugekka East Village Menu
Bites
- Dry Sweets Wasanbon $1.00
- Rings Of Age $3.75
Menu
In the tradition of hot dog inventor charles feltman, feltman's hot dogs are the best hot dogs on the market because they are made with all natural beef, a proprietary blend of original frankfurt spices, and a marvelously snappy skin that explodes with flavor. It's safe for you and your kids because our hot dogs are uncured, nitrate-free, with no artificial ingredients. Our hot dogs are juicy and crisp, with a slight char for added flavor, and it's so good that scott lynch of the gothamist said he'd "be happy just eating the thing plain, like some sort of fat, magical slim jim." Enjoy.
- Feltman's Original Hot Dog $5.00
(Onions, sauerkraut & mustard)
- Feltman's Chili Dog $6.00
- Feltman's Chili Cheese Dog $7.00
(Freshly grated cheddar cheese)
- The "Sausage Gravy" Dog: $7.00
- The "Al Capone" Dog $8.00
("Michael's of brooklyn" vodka sauce & fresh shredded parmesan cheese):
- Coney Island Knish $4.00
- Soda $2.00
Others
- Matcha With A Tea Bowl $7.75
- Hot Matcha $4.75
Premium shot medium thinness easy and smooth
- Matcha Latté $5.50
With hot milk
- Matchappuccino $5.75
With hot milk and milk foam
- Matcha $4.75
Room temperature
- Iced Matcha $5.00
- Iced Matcha Latté $5.75
With cold milk and ice
- Iced Matchappuccino $6.00
With cold milk, milk froth, and ice
- Tasting $15.00
Three kinds of matcha
- Matcha Affogato $6.75
Milk gelato drowned with a shot of hot thick matcha
Setsugekka East Village Details
Service options
- Onsite services
- Takeout
- Dine-in
- Delivery
Highlights
- Great tea selection
Accessibility
- Wheelchair accessible parking lot
Payments
- Credit cards
- Debit cards
- NFC mobile payments
- Credit cards
Setsugekka East Village Photos










Setsugekka East Village Location
Setsugekka East Village
74 E 7th St, New York, NY 10003, USA
Setsugekka East Village Reviews
lattewhisktea ceremonytakeoutmatcha affogatotatamiservergelatoartbarista
★ 5★ 4★ 3★ 2★ 1We’ve visited this tea house twice, and both times we enjoyed the matcha. It was particularly interesting for us to try this place, as I drink matcha quite often, and my husband is a daily matcha drinker. Upon arrival, we were first seated at the bar, where we watched the tea master prepare the matcha right in front of us. The process—from pouring hot water from the iron pot to whisking—felt special, like a small moment of magic, even though it seemed a bit rushed. Due to the steady flow of guests, we were asked to move to a tatami mat to savor the rest of our tea. Personally, I would have preferred to stay at the bar until the end, as that setting felt more immersive.Overall, it’s a quiet, calming place to slow down and appreciate the art of Japanese tea.
June 22 · Olga NYCSetsugekka is a specialty tea house that specializes in bringing over multiple types of Matcha. They prepare it in a traditional style, and have a little tea ceremony for you while you sit in front of them.The staff are friendly and are nice, talking you through the entire process and are quite knowledgeable on the menu and types of matcha, recommending types of pairings.We tried a matcha latte for each type of matcha that was available at the time, Jobetsugi and Senjunomukashi. However, the matcha fell flat when we tried it. The matcha was quite watered down, and it wasn't really strong like other matchas I tried. The strawberry addition we added to the Jobetsugi didn't really do much for it, and overall we were disappointed by the drink.
August 25 · Nick SI’m not one to leave a one star review. So I’m so sorry. But this tasted like water. Just water. And the matcha separates to the bottom in less than a minute.I believe the actual matcha is good, but the latte making skills here are just lacking. The matcha just sinkkksss.My friend paid $15 for one drink and it literalllyyyy tasted like water.The cappuccino format is also just really over-aired foam on top for an extra $0.50.The experience itself is kinda cool, but then pairs weirdly with the conveyor belt style line and a plastic cup. I don’t know. Just not a vibe, I think.
June 26 · Cassia Awas in the east village with a friend of mine and decided to grab some matcha. yet again we have another teeny-tiny matcha spot.there is extremely limited seating and the servers will actively ask you to leave if it seems like you’re close to finished with your drinks to let more customers sit down lol. this didn’t happen to us, but we saw them ask a couple to leave so we could sit. after seating, we started talking with the server who was nice as could be otherwise until… they walked away after my friend ordered and didn’t allow me to. they straight up went to help the next party?? i had to flag them down to order.i ordered a matcha affogato and my friend ordered the iced matcha latte. we got to watch the… uh…. matcharista(?) prepare our treats for us which was cool. she was saying a bunch of interesting facts about the matcha we ordered.i liked my affogato, but it wasn’t show-stopping matcha. my friend didn’t even like their latte very much. it was a bit pricey, i guess i get it since matcha is all the rage now… but if i’m paying that much for matcha, i’m gonna go somewhere better.it’s meh.
July 01 · Natalie NeshamaBe prepared to experience a Japanese tea ceremony with your matcha order. I was initially surprised by that. It’s truly a unique experience compared to most matcha cafes in NYC. The cafe itself is on the smaller side though so during rush hours it could get crowded.
September 07 · Timothy Chin
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