The Wooly Introduce
Introduction / Overview
In the bustling, ever-evolving landscape of New York City's dining and bar scene, finding a place that strikes the perfect balance between trendy and cozy can be a challenge. The Wooly, located on Broome Street, is one of those rare finds. It presents itself as a modern establishment that is more than just a restaurant; it’s a bar, a cafe, and a social hub all rolled into one. The atmosphere is immediately inviting, with a casual and comfortable vibe that makes it an excellent choice for a variety of occasions, from a quick coffee stop in the morning to a relaxed evening with friends. While it serves as a restaurant, many of its most notable features revolve around its superb bar service and inviting ambiance, making it a standout spot for drinks and light bites.
The Wooly’s unique charm lies in its versatile offerings and its focus on creating a memorable experience for its patrons. Whether you’re stopping by for a perfectly brewed coffee, a morning pastry, or a late-night cocktail, the establishment offers a consistent level of quality and service. Its menu is designed with a focus on small plates and shareable items, encouraging a social dining experience. The bar is clearly a major highlight, with a selection of great cocktails that are both creative and expertly crafted. This is a place that feels like an unexpected discovery, a comfortable refuge from the city's relentless pace. Its warm and trendy decor, combined with a friendly and attentive staff, creates a welcoming environment that keeps people coming back. While it's a popular spot for groups, it’s also an excellent choice for solo diners looking to enjoy a moment of peace with a good drink and a tasty bite.
Location and Accessibility
The Wooly is ideally situated at 390 Broome St, New York, NY 10013, USA, placing it in a prime location that is easily accessible from various parts of the city. Broome Street is a major thoroughfare, and the restaurant’s location makes it a convenient stop for anyone exploring the vibrant neighborhoods of SoHo, Little Italy, and the Lower East Side. Its address places it at a nexus of culture, shopping, and dining, making it a natural choice for a pit stop during a day of city exploration. Public transportation is readily available, with several subway stations within a short walking distance, including the N, Q, R, W, B, D, F, M, and 6 lines. This makes it a highly convenient destination whether you're commuting or simply out for a night on the town.
The establishment is also highly accessible for individuals with mobility needs, featuring a wheelchair-accessible entrance and a wheelchair-accessible restroom. This thoughtful design ensures that The Wooly is a welcoming space for all patrons. The service options are straightforward and cater to the modern New Yorker's needs. While there are no delivery or takeout options listed, the focus is on a high-quality dine-in experience. With both indoor seating and outdoor seating available, guests have the flexibility to choose their preferred environment. The outdoor seating is a particularly popular feature, allowing guests to enjoy their drinks and food while soaking in the lively atmosphere of Broome Street. This combination of a central location, excellent accessibility, and flexible dining environments makes The Wooly an easy and appealing choice for a wide variety of customers.
Services Offered
- Outdoor seating for a delightful al fresco experience.
- Dine-in service with table seating, as well as a full bar onsite.
- Accepts reservations, making it easy to plan a visit with a group.
Features / Highlights
- Known for its outstanding cocktail menu, offering both classic and modern creations.
- Features a great selection of small plates and shareable food items.
- Highlights include a wide variety of beverages, from specialty coffees and teas to an extensive wine and beer list.
- The atmosphere is casual, cozy, and trendy, providing a comfortable and stylish environment.
- Praised for its fast and attentive service.
- Popular for dinner, especially for solo dining or for groups looking to socialize.
- Offers a happy hour with a selection of drinks.
- Provides amenities such as a bar onsite and restrooms.
- A welcoming spot for groups, with a comfortable and social ambiance.
- Accepts major credit cards and debit cards for easy payment.
Contact Information
Address: 390 Broome St, New York, NY 10013, USA
Phone: (212) 571-2930
What is worth choosing
While The Wooly offers a diverse menu, its true strength and what is most worth choosing lies in its bar program and the food that complements it. The cocktail menu is a standout, featuring both modern classics and creative house-made drinks. The "Spicy Marg" and the "Coconut Sour" are great examples of their innovative approach to classic drinks, offering a unique twist that is both refreshing and flavorful. For those who enjoy a more traditional cocktail, the "House Espresso Martini" and "Nitro Negroni" are excellent choices that showcase the bartenders' skills. The bar also offers a great selection of wine and beer, including unique pet-nat and imported options that are hard to find elsewhere, making it a fantastic destination for a drink-focused outing.
While some food reviews have been mixed, the small plates and appetizers are generally a safer and more celebrated choice, as they are designed to complement the drink menu. Items like "Sweet Pea Plantasia Dip," "Grilled Feta," and "Drakes In Capes" are perfect for sharing among friends and offer a delicious accompaniment to a round of cocktails. The establishment's focus on a social, bar-centric experience is where it truly shines. It's a place to come for the great vibe and even better drinks. The fast and attentive service is another key reason to visit, as staff are praised for their helpfulness and professionalism. In essence, The Wooly is a place to choose when you want a great atmosphere, expertly crafted cocktails, and a spot to relax and socialize. It's an unexpected gem for drinks, and a perfect place to unwind after a long day of work or exploration in the city.
The Wooly Menu
Pastries
- Pistachio & Rosewater Sticky Buns $14.00
- Seasonal Scone $6.00
- Croissant $6.00
- Avocado Toast
- Egg Sandwich
- Crispy Hippie
- Coronation Chicken Sandwich
Sides
- Roasted Potatoes
- Fries $10.00
For The Table
- Sweet Pea Plantasia Dip $20.00
- Grilled Feta $15.00
- Sauteed Garlic Shrimp $19.00
- Drakes In Capes $16.00
Cocktails
- Spicy Marg
- Coconut Sour
- Cosmo Deon
- Shy Tai
Modern Classics
- House Espresso Martini
- Nitro Negroni
- Dirty Blue Velvet Martini
- Babka Old Fashioned
Coffee
- Drip $4.00
- Cold Brew $6.00
- Espresso $3.75
- Macchiato $4.00
- Cortado $4.25
- Cappuccino $4.75
- Latte $5.00
- Americano $3.75
- Mocha $6.00
House Baked Daily
- Döpplechipper $5.00
- Seasonal Scone $6.00
- Croissant $6.00
Not Coffee
- Chai $6.00
- Matcha $7.00
- Hot Chocolate $5.00
- Hot Tea By House Of Waris
Specials
- Shaken Ced Lavender Latte $6.50
- Lavender Matcha $7.50
Bubbles
- Champagne $25.00
- Champagne $28.00
- Pet-Nat Ancestral $19.00
- Pet-Nat Rosé $18.00
- The Bellini Dupe Blooming Mountain Pet Nat, Kamara Estate, Thessaloniki, Greece $20.00
Orange
- Torontel / Roberto Henriquez Super Estrella 2021, Chile $18.00
Red
- Pais Verde / Roberto Henriquez 2021, Sur, Chile $15.00
- Merlot / Paraschos, Friuli-Venezia, Italy $18.00
Draft, Been
- Oxbow Luppolo
- Grimm Wavetable
- Monopolio "Clara
- Threes Brewing "Vliet $12.00
- Lost Tropic $10.00
Others
- House Granola $12.00
- Buttermilk Pancake Stack $19.00
- Boursin Cheese Omelette $18.00
- Olives $5.00
- Oysters
- Local Cheese Plate
- Deviled Eggs
- Dry-Aged Slider
- Crudités & Sweet Pea Dip $12.00
- Black Anchovies Filets
- French Fries
- Strawberry Spritz Forever
- Vineyard Spritz
- Espresso Bean
The Wooly Details
Service options
- Outdoor seating
- Dine-in
- Delivery
Highlights
- Fast service
- Great cocktails
Popular for
- Dinner
- Solo dining
Accessibility
- Wheelchair accessible entrance
- Wheelchair accessible restroom
- Wheelchair accessible parking lot
Offerings
- Alcohol
- Beer
- Cocktails
- Coffee
- Happy hour drinks
- Hard liquor
- Small plates
- Wine
Dining options
- Breakfast
- Dinner
- Dessert
- Seating
- Table service
Amenities
- Bar onsite
- Restroom
Atmosphere
- Casual
- Cozy
- Trendy
Crowd
- Groups
Planning
- Accepts reservations
Payments
- Credit cards
- Debit cards
- Credit cards
The Wooly Photos










The Wooly Location
The Wooly Reviews
cocktailsmusicdinnerfriesatmospherepricehappy hourtablecaesar saladwhip it
★ 5★ 4★ 3★ 2★ 1Because we were extremely hungry, we randomly picked a restaurant along the street. We ordered three dishes—and every single one was awful. The burger was the worst I’ve ever had—worse than even McDonald’s.In another dish, the chicken unexpectedly had a bit of egg mixed in; it kind of resembled American-style Chinese fried rice, but it was absolutely terrible. The service was bad, but that would’ve been forgivable—however, the food was also awful. I just couldn’t stand it.This was the first time I ever left a negative review on Google Maps. The food was really that bad.
July 19 · 王晶晶The Wooly was an unexpected stop we made for some drinks while out exploring the city. Awesome vibe!! The drinks were GOOD and the bartender and his associate were nice and attentive. I'd definitely come back if I were in the area.
March 22 · Stacy SanbornThe food is actually veryyyy good. We got 6-7 small plates ($16 per plate) to share between four of us and it was more than enough food.Everything was great, but my favorites were the shrimp, meatless meatballs, squash rings, and burrata + tomatoes.The only thing I wouldn’t recommend is the Caesar salad - the lettuce was just really bitter.Good service and open late. Great for a small group or date.
June 26 · Cassia AHello adorable little spot! If you are looking for a place with great outdoor seating (that was open on a saturday), a beautiful atmosphere, and great brunch menu, you must check out the Wooly ✨Truthfully I stopped here because I went to a Wooli concert and loved that they had the same name 😂 but I’m so glad I did because the vibes and music are incredible 🍺
August 30 · Katie MiklesStumbled upon this great spot while walking around the neighborhood. Honestly, impressed. Friendly staff, great drinks/food and good vibes. Did not make a reservation and staff was very accommodating. It was a beautiful day and I asked them to sit outside. They got me a table within 20mins as I sat on the bar despite no reservation and a busy day. 30mins after I sat outside light drizzle started and they quickly accommodated back us inside. Coming back!
May 25 · Rafik Awad
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