Fresh & Fancy Delicatessen Introduce
In New York, the local deli is more than just a store; it’s a neighborhood institution. Fresh & Fancy Delicatessen on Wilson Ave in Brooklyn embodies this perfectly. It is a quintessential New York City deli, the kind of no-frills, reliable spot that serves the community with a wide array of food and convenience items. For many locals, it's a daily ritual, a place to grab a quick breakfast, a satisfying lunch, or a late-night snack. The deli's identity is built on efficiency, affordability, and a menu that caters to a diverse set of tastes and cravings.
Fresh & Fancy Delicatessen operates with a clear focus on the "quick visit." It's a place where you can get in, get what you need, and get on with your busy day. This is the very essence of a New York deli, where speed and convenience are paramount. From the moment you walk in, you're greeted with a selection that ranges from classic deli sandwiches to hot platters and a full convenience store setup. The atmosphere is functional and friendly, a testament to the daily rhythm of city life. This deli isn't about a long, drawn-out meal; it's about providing a quick, delicious, and affordable solution to the ever-present question of "what's for lunch?" or "what's for breakfast?"
Fresh & Fancy Delicatessen is located at 107 Wilson Ave, Brooklyn, NY 11237, USA. This address places it in a busy and residential part of Brooklyn, where it serves as a central hub for the community. The location is easily accessible to locals on foot, making it a staple for daily needs. For those traveling from a bit farther, the area is well-served by public transportation, with several bus routes and subway stations within a reasonable distance. The deli's accessibility is not just about its physical location but also its role in the community—it's a trusted, go-to spot for a wide demographic of customers.
As a classic deli, its layout is designed for convenience. You can walk in, browse the aisles for drinks or snacks, and then head to the counter for a freshly made sandwich or hot platter. While specific accessibility features for individuals with mobility challenges are not detailed, the typical deli layout is geared towards easy entry for all customers. The primary advantage of its location is its convenience and integration into the neighborhood's daily life. It’s the kind of place you see on every corner in New York, and that familiarity is a key part of its accessibility and appeal.
Fresh & Fancy Delicatessen offers a comprehensive range of services and menu items that meet the demands of its customers. Their offerings are a perfect blend of a classic deli counter and a grab-and-go eatery.
- Service Options:
- Delivery: For those who prefer the convenience of home delivery, the deli offers this service to a wide area.
- Takeout: A primary service for a "quick visit," allowing customers to order at the counter and take their food to go.
- Extensive Menu Offerings: The menu is a highlight, with something for every meal and every craving.
- Breakfast: A huge variety of breakfast sandwiches, omelets, and platters, including classic eggs & cheese, bagels with cream cheese, and French toast or pancakes.
- Halal Food: A dedicated menu section for Halal food, featuring popular items like Halal Chicken & Lamb Over Rice and Halal Gyros.
- Sandwiches & Wraps: A large selection of sandwiches made with Boar's Head cold cuts, as well as wraps and quesadillas.
- Fries & Sides: An assortment of classic sides like French Fries, Onion Rings, and Chicken Tenders.
- Cold Cuts by the Pound: Customers can purchase a variety of cold cuts by the pound, including Honey Turkey, Roast Beef, and Pastrami.
- Diverse Payment Options: The deli makes it easy to pay, accepting:
- Credit cards
- Debit cards
- NFC mobile payments
Fresh & Fancy Delicatessen has several highlights that make it a beloved spot in the neighborhood. These features are why it's a go-to for so many New Yorkers.
- Authentic NYC Deli Experience: As one reviewer put it, this is "pretty much your standard NYC deli." This is a compliment, meaning it delivers on the core expectations of a good deli: quick service, affordable food, and a wide selection of items.
- Friendly and Efficient Staff: A customer review highlights the staff as "friendly," which contributes to a positive and welcoming experience. Paired with their fast service, this makes every visit a pleasant one.
- Affordable and Quick: The food is noted as being both "affordable and quick," which is a crucial factor for a city that runs at a fast pace. The prices are competitive, and the service ensures minimal waiting time.
- Delicious Food: Despite its no-frills nature, the food is consistently praised. The seasoned fries are noted as being particularly good, and the food is overall "perfectly adequate" and "delicious."
- Convenience Store Staples: Beyond the food counter, the deli also serves as a convenience store, a major feature for locals. You can grab a drink, snacks, or other staples in one quick stop.
- Halal Options: The inclusion of a full Halal menu is a significant highlight, catering to a specific and important part of the community and offering popular dishes like chicken over rice and gyros.
For your convenience, here is the contact information for Fresh & Fancy Delicatessen. Whether you're looking to call ahead for a pickup order or just need the address, this information will be helpful.
Address: 107 Wilson Ave, Brooklyn, NY 11237, USA
Phone: (347) 425-0035
When considering where to go for a quick bite in Brooklyn, Fresh & Fancy Delicatessen is a top choice for several compelling reasons. What makes it worth choosing is its unwavering dedication to the classic New York deli model. It’s not trying to be a fancy restaurant; it's simply focused on being the best version of what it is: a reliable, affordable, and quick source for food and necessities. The menu is a celebration of deli staples, from a hot breakfast sandwich to a hearty Halal platter, ensuring that every craving can be met. The affordability of the food, combined with the speed of service, makes it an unbeatable option for anyone on a budget or a tight schedule.
The positive feedback from loyal customers, who call it their "favorite daily spot," speaks volumes about the quality of the experience. The combination of friendly staff, good food, and the convenience of being a one-stop-shop for snacks and drinks makes it a vital part of the neighborhood fabric. Fresh & Fancy Delicatessen is the perfect example of why New Yorkers love their local delis—they are consistent, convenient, and they always deliver exactly what you need. For an authentic taste of a true NYC institution, there is no better choice.
Fresh & Fancy Delicatessen Vibe
Fries
- Buffalo Wings $0.99
- Mozzarella Sticks $0.99
- Chicken Tenders $21.25
- French Fries $4.99
- Onion Rings $4.99
Quesadillas
- Cheeseburger Deluxe Quesadilla $7.99
- Mexican Quesadilla $7.99
Grilled chicken, melted, cheddar cheese, and jalapeño. Served with sour cream or salsa.
- Mattus Quesadilla $7.99
Grilled chicken, bacon, melted, provolone cheese, served with any sauce you want.
Platters
- Omelet Platter With Meat $6.99
Bacon, ham or sausage patty.
- 2 Eggs With Meat Platter $6.99
Home fries, toast and bacon or sausage.
- Turkey Sausage Platter $4.99
- 2 Eggs With Turkey Bacon Platter $6.99
Home fries and toast.
- Beef Sausage Platter $4.99
- Omelet Platter $6.99
2 eggs, 2 veggie toppings, toast and home fries.
Breakfast Wraps Special
- Meat Lovers Wrap $6.49
2 eggs, ham turkey, onions, spinach, cheddar cheese on wheat wrap.
- Egg White Wrap $6.49
2 eggs, broccoli, onions, peppers, mushrooms on wheat wrap.
Breakfast
- Bagel Cream Cheese $1.99
Boiled and baked round bread roll.
- Turkey Bacon, Egg & Cheese $3.99
- 2 Eggs Sandwich $3.99
- Grilled Cheese & Bacon $3.99
Cooked on a rack over a grill.
- Beef Sausage, Egg & Cheese Sandwich $3.99
- Turkey, Egg & Cheese $3.99
- Eggs & Cheese Sandwich $3.99
- Butter Roll Toasted $1.49
- Bagel With Cream Cheese Jelly $2.25
Boiled and baked round bread roll.
- Beef Bacon, Egg & Cheese Sandwich $3.99
- Pastrami, Egg & Cheese Sandwich $5.99
- BLT Sandwich With Cheese $4.99
Bacon, lettuce, and tomato.
Halal
- Halal Grilled Chicken $6.99
Halal. Lemon or BBQ sauce.
- Halal Chicken With Rice $7.99
Halal.
- Halal Lamb Gyro $6.99
Halal.
- Halal Lamb With Rice $7.99
Halal.
- Halal Chicken & Lamb Over Rice $8.99
Halal.
- Halal Chicken Gyro $6.99
Halal.
Breakfast Omelets
- Omelet On Roll $3.99
Add toppings for an additional charge.
- Omelet With Meat $3.99
Made with bacon, ham or sausage patty. Add toppings for an additional charge.
Breakfast Morning Happiness
- Bagel With Peanut Butter $2.49
Nuts. Boiled and baked round bread roll.
- Bagel With Cream Cheese & Jelly $2.49
Boiled and baked round bread roll.
- French Toast $4.99
Pan fried bread.
- Bagel, Butter & Jelly $2.49
Boiled and baked round bread roll.
- Fresh Buttered Bagel $1.99
Boiled and baked round bread roll.
- Bagel With Cream Cheese $1.99
Boiled and baked round bread roll.
- Home Fries $5.99
Soft cooked diced potatoes.
- 3 Pancakes $4.99
Flat sweet cake.
- Bagel With Cream Cheese With Bacon $3.99
Boiled and baked round bread roll.
Cheese and Cold Cuts by the Pound
- 1 Lb Jerk Chicken $9.99
- 1 Lb Honey Turkey $9.99
- 1 Lb Cheese Cold Cut $8.99
- 1 Lb Salsalito Turkey $9.99
- 1 Lb Chipotle Chicken $9.99
- 1 Lb Buffalo Chicken $9.99
- 1 Lb Beef Bologna $9.99
- 1 Lb Pastrami $9.99
- 1 Lb Gold Turkey $9.99
- 1 Lb Turkey Ham $9.99
- 1 Lb Cajun Turkey $9.99
- 1 Lb Roast Beef $9.99
- 1 Lb Pepper Turkey $9.99
Drinks
- Flavored Tea $1.99
- Coffee $1.99
- Cappuccino $1.99
- Tea With Lemon $1.99
- Regular Tea $1.99
- Chocolate $1.99
Fresh & Fancy Delicatessen Details
Service options
- Delivery
- Takeout
Planning
- Quick visit
Payments
- Credit cards
- Debit cards
- NFC mobile payments
- Credit cards
Fresh & Fancy Delicatessen Photos










Fresh & Fancy Delicatessen Location
Fresh & Fancy Delicatessen
107 Wilson Ave, Brooklyn, NY 11237, USA
Fresh & Fancy Delicatessen Reviews
Pretty much your standard NYC deli. Staff are friendly, food is affordable and quick. Their seasoned fries are good. Overall, a great place if you need to grab a beer or ice cream or any convenience store staple quickly, just stop in here. A perfectly adequate store.
January 02 · Godfrey AinoosonMy favorite daily spot on NYC love and respect
April 14 · ABDULRAZAK ALGABYALIWhen I first went there they were nice the snacks was in order because if u was u I would go there like ever day
July 05 · Mason Deleon davisThey charge you extra when you pay with your debit card — but won’t tell you. You’ll notice it later in the charges. And the coffee is so watered down it’s gross. Thieves.
March 05 · Becky GriffinInconsistent and rude af
February 06 · Colin R
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