Simply Nova

- 754 Metropolitan Ave, Brooklyn, NY 11211

Introduction / Overview

In a city where the bagel is a way of life, Simply Nova stands as a beacon of authenticity and quality. Located in the heart of Williamsburg, this is not just your average bagel shop; it’s a modern take on a classic Jewish delicatessen and gourmet grocery store. Owned by two friends, Sean Brownlee and Felix Placencia, who have decades of experience in the New York deli scene, Simply Nova is a love letter to the city's rich culinary heritage. Their mission is to evoke a sense of nostalgia, providing a taste of home with every bite. The moment you step inside, you're greeted with a beautifully curated selection of high-quality foods. The attention to detail is evident in the meticulously arranged smoked fish display, where deep orange and red filets of salmon, sturgeon, and smoked trout are laid out like a work of art. Beyond the bagels, the store offers a wide array of gourmet products, from imported olive oils and tinned fish to house-made sweets like challah bread pudding and babka. This unique combination of a fresh bagel shop, a classic deli, and a gourmet market sets Simply Nova apart. They offer classic New York bagel sandwiches, specialty meat sandwiches, and an impressive selection of hot egg sandwiches, ensuring there's something for every craving. Despite being a relatively new spot, Simply Nova has already made a significant impression on locals and visitors alike, with many praising their commitment to quality ingredients and classic flavors. It’s a place that respects tradition while catering to a modern, discerning palate. Simply Nova has reset the standard for a bagel shop, proving that you don't have to sacrifice quality or variety for a great bagel experience in Brooklyn.

Location and Accessibility

Simply Nova is strategically located at 754 Metropolitan Ave, Brooklyn, NY 11211, USA, placing it in a prime spot within the vibrant Williamsburg neighborhood. This area is a bustling hub, known for its mix of classic charm and trendy, modern businesses. The restaurant's address is a major advantage, as it is conveniently situated near the Graham Avenue L train stop, making it easily accessible for anyone traveling by public transit. The ease of access from various parts of Brooklyn and Manhattan is a significant draw, allowing both locals and visitors to make a quick trip to satisfy their bagel and deli cravings. The storefront itself is welcoming, and while it's a cozy space, its well-organized layout makes it easy to navigate. In terms of accessibility, Simply Nova has a wheelchair accessible entrance, demonstrating a commitment to serving all members of the community. Its location on Metropolitan Avenue places it at the heart of a lively corridor, where you can grab your bagel and then explore other local shops and eateries. While the focus is on quick service and takeout, the surrounding area offers a perfect spot to enjoy your sandwich on the go. The convenience of in-store pickup and delivery services further enhances its accessibility, catering to a wide range of needs, from a busy morning rush to a planned weekend order. Simply Nova’s location is a key part of its appeal, cementing its role as a central and dependable spot for high-quality bagels and deli items in one of New York City's most dynamic neighborhoods.

Services Offered

• Delivery: Simply Nova offers delivery, making it easy to get your favorite bagels, sandwiches, and groceries delivered right to your door.
• In-store pickup: Place an order ahead of time for quick and convenient pickup at the store.
• In-store shopping: Browse the full selection of bagels, deli items, and gourmet groceries in person.
• Takeout: Grab your meal to go for a quick breakfast or lunch on the run.
• Onsite services: Enjoy the classic deli experience of ordering at the counter and getting your food prepared right there.

Features / Highlights

• High-Quality Smoked Fish: The smoked fish selection is a major highlight. Customers rave about the Scottish salmon, which is "delicious," and the variety of options, including sturgeon, sable, and various cured salmons.
• Dual Bagel Shop and Gourmet Grocery: Simply Nova functions as both a classic bagel shop and a high-end gourmet grocery store. They offer a wide range of products, including imported balsamic vinegars, tinned fish, specialty meats, and artisan cheeses.
• Authentic New York Flavors: The mission is to cater to nostalgia, and the food lives up to this goal, offering a classic New York bagel experience with a modern touch.
• Variety of Menu Items: Beyond bagels and lox, the menu is extensive, featuring classic deli sandwiches like the Reuben, hot egg sandwiches, salads, and a variety of sweets like babka and blintzes.
• LGBTQ+ Friendly and Transgender Safespace: The business proudly identifies as an inclusive and welcoming space for all members of the community.
• Classic Deli Atmosphere: The space, with its glass display cases filled with fresh fish and salads, and a ticket system for ordering, provides a comforting and classic Jewish delicatessen experience.
• Catering Options: They offer catering services for events, with a focus on their premier Jewish deli platters and smoked fish.

Contact Information

Address: 754 Metropolitan Ave, Brooklyn, NY 11211, USA

Phone: (347) 599-2294

What is worth choosing

Choosing Simply Nova is a decision to embrace a classic New York experience, elevated by a commitment to quality and a curated selection of gourmet goods. What makes this place truly worth choosing is the superior quality of its offerings. The smoked fish is a major draw, with one customer noting that the Scottish salmon was "delicious" and another praising the quality of the Nova lox. The bagels themselves are a key highlight, with a perfect balance of a crispy exterior and a chewy interior that is everything you'd want in an authentic New York bagel. But it's the combination of the bagels with the high-quality spreads and smoked fish that truly sets Simply Nova apart. Their "Simply Lox" and "Nova Deluxe" sandwiches are expertly crafted and worth every penny. Beyond the bagels, the gourmet grocery component is an unexpected and delightful bonus. You can grab a freshly made sandwich and also pick up a jar of specialty olives, a unique tinned fish, or a loaf of babka for later. This makes it a one-stop-shop for a meal and a high-quality food haul. The staff's dedication to their craft is also worth noting; as one customer pointed out, the "three guys behind the counter worked hard to get our order out," demonstrating a focus on efficient and friendly service. While one review mentioned a concern with the tipping process, the overall sentiment regarding the food and service is overwhelmingly positive. The atmosphere, which combines a sense of history with a clean and modern aesthetic, makes the entire experience enjoyable. Simply Nova's commitment to being a welcoming and inclusive space for the LGBTQ+ and transgender communities further adds to its appeal, making it a place where you can feel good about where you're dining. For a truly authentic and high-quality New York bagel and deli experience, Simply Nova is an exceptional choice that delivers on its promise of deliciousness and nostalgia.

Simply Nova

754 Metropolitan Ave, Brooklyn, NY 11211, USA