INDAY Introduce
In a city as diverse as New York, the search for a quick, healthy, and flavorful meal can lead you down countless avenues. INDAY, an Indian restaurant located in the trendy SoHo neighborhood, offers a fresh and modern solution to this quest. This isn't your traditional, sit-down Indian dining experience; instead, INDAY has perfected the art of the fast-casual Indian meal, making it an ideal spot for New Yorkers on the go. The concept is built around customization and quality, allowing you to "Build Your Own Bowl" with a variety of delicious and healthy ingredients. This approach resonates with the city's desire for both speed and conscious eating. It's a place where you can get a satisfying meal that feels both comforting and clean, a balance that is hard to strike in a busy urban environment. The atmosphere is described as both casual and trendy, making it a comfortable spot for a quick solo lunch or a meal with friends. The fact that the food is a big hit with a "spoiled college student in NYC" and has made them "fall in love with Indian food" speaks volumes about its quality and ability to appeal to a broad audience. The genius of INDAY lies in its ability to take complex Indian flavors and make them accessible, fast, and delicious, all while maintaining a cozy and welcoming environment. It’s a testament to how local businesses can innovate and thrive by meeting a specific need in a crowded market.
INDAY is perfectly situated at 240 Lafayette Street, New York, NY 10012. This address places it in the heart of SoHo, a neighborhood renowned for its fashionable boutiques, artistic heritage, and vibrant street life. The location is incredibly convenient for a wide range of people, from shoppers and tourists to professionals and residents. The restaurant is easily accessible via public transportation, with the 6 train at Spring Street and the N, Q, R, and W trains at Prince Street just a short walk away. The presence of multiple subway lines in the vicinity makes it a hassle-free destination no matter where you're coming from in the city. Its spot on Lafayette Street, a bustling thoroughfare, ensures it's easy to find and a natural stopping point for anyone exploring the area. The neighborhood's trendy and casual vibe perfectly matches the restaurant's atmosphere, making it feel like an organic part of the community. This prime location is a significant advantage, allowing INDAY to serve as a convenient and appealing option for a diverse and constant flow of foot traffic. It is a place that feels deeply connected to the pulse of New York City life.
INDAY offers a streamlined but comprehensive set of services focused on providing fresh, healthy, and convenient Indian-inspired cuisine. The restaurant's service model is built for efficiency and customization, catering to the needs of busy New Yorkers. Their menu is designed to be both delicious and easy to navigate, with a focus on a "build your own" concept that is a major draw for customers.
- Customizable Bowls: The main service is the "Build Your Own Bowl," which allows customers to select a base, protein, and a variety of sides and sauces to create a personalized meal. This customization is highly popular and caters to individual tastes and dietary needs.
- Signature Bowls: For those who want a pre-designed meal, the menu features a selection of popular Signature Bowls. Options include the Chicken Tikka Masala Bowl, Tamarind Glazed Salmon Bowl, and vegetarian choices like the Chickpea Curry Bowl.
- Plates and Sides: The restaurant also offers other dishes, such as the classic Chicken Over Rice plate, along with a wide variety of side orders like Samosas, Plain Naan, and a range of vegetable dishes including Side Saag 'Cooked Spinach' and Side Sweet Potatoes.
- Beverages: A diverse drink menu includes unique offerings like INDAY Chai, Mango Lassi, and Hibiscus Lemonade, in addition to bottled and fountain drinks.
- Takeout & Delivery: While the provided information doesn't list delivery as an option, the "fast service" highlight suggests a takeout-friendly model.
The clear and concise menu, combined with a focus on fresh ingredients and a speedy service model, ensures that INDAY is a reliable and popular choice for a satisfying and quick meal. It’s a place that has perfected the art of serving quality food in a fast-casual setting, a service model that is highly valued in the city.
INDAY’s appeal is built on a number of key features and highlights that set it apart in New York's competitive dining scene. These elements are what contribute to its stellar reputation and loyal customer base. The restaurant has clearly prioritized quality, convenience, and a welcoming atmosphere, all of which are reflected in customer feedback.
- Fast Service: Customers consistently praise the fast service, making it an ideal spot for a quick bite during a lunch break or a speedy dinner. This efficiency is a major highlight in a city where time is of the essence.
- High-Quality and Healthy Options: The menu is known for its "good food" and healthy options. The focus on fresh ingredients and well-spiced dishes is a key feature that appeals to health-conscious diners.
- Super Pleasant Staff: The staff is frequently mentioned in reviews for being "super pleasant," "super friendly," and providing "excellent service." This personable approach creates a warm and welcoming environment that enhances the overall dining experience.
- Great Value: Customers appreciate the "great price" and "more than awesome" food choice, making it a very appealing option for those who want a high-quality meal that is also affordable.
- Customization: The ability to "Build Your Own Bowl" is a significant highlight that gives customers a sense of control and allows them to cater their meal to their exact preferences.
- Cozy and Trendy Atmosphere: The environment is described as "super cozy" and trendy, creating a comfortable and modern space for solo dining or small groups.
These highlights demonstrate that INDAY is a well-rounded establishment that excels not only in its food but also in its customer service and atmosphere, which together create a memorable and highly recommended dining experience.
For more information or to place an order, you can contact INDAY directly using the details provided below. Their central location and easy-to-remember phone number make it simple to get in touch for any inquiries, whether you're planning to visit in person or looking for more details about their menu.
Address: 240 Lafayette St, New York, NY 10012, USA
Phone: (646) 960-7758
Choosing INDAY is an excellent decision for anyone in New York looking for a quick, healthy, and delicious meal. The restaurant's greatest strength is its ability to deliver on all fronts: the food is fresh and flavorful, the service is fast and friendly, and the prices are reasonable. The "build your own bowl" concept is a game-changer, giving you the freedom to create a meal that perfectly fits your tastes and dietary needs. This level of customization is a major reason why it has a loyal following. The glowing reviews from customers who call it a "spot to die for" and praise the friendly staff show that it’s more than just a place to eat; it's a place that makes a genuine connection with its patrons. Its location in the heart of SoHo makes it an incredibly convenient and appealing option for a lunch break or a casual dinner. For New Yorkers who are tired of bland, uninspired fast food, INDAY offers a worthy alternative that proves healthy can also be delicious and satisfying. It’s a true local favorite that consistently delivers an excellent experience.
INDAY Menu
Plates
- Chicken Over Rice $12.00
Tandoori Chicken, Coconut Rice, Lettuce, Kachumber, Cilantro, Signature white sauce, and Kashmiri Chili Hot Sauce. Contains Dairy.
Signature Bowls
- Chicken Tikka Masala Bowl $14.00
Grilled chicken thigh in rustic tomato curry with pickled onions, hot honey, crispy onions, cilantro. Sub with Herb-roasted chicken breast (+1) or Paneer (VG). Contains Dairy & Soy
- Charred Chili Chicken Bowl $14.00
Grilled chicken thigh, romaine, pickled onions, cucumbers, habanero hot sauce, garlic yogurt, crispy onions, cilantro. Spicy | Contains Dairy
- Tamarind Glazed Salmon Bowl $16.50
Tamarind salmon, INDAY Slaw, coconut-crusted avocado, mango chutney, and cilantro. Contains Sesame & Soy
- Golden Chicken Curry Bowl $14.00
Grilled chicken thigh, golden curry, INDAY slaw, cilantro chutney, sesame coconut crunch. Sub with Herb-roasted chicken breast (+$1) or Paneer (VG). Contains Sesame
- Karma Bowl $14.00
Saag paneer, chickpea curry, yellow daal, pickled onions, kachumber, cilantro, $1 donated to City Harvest Contains Dairy | Vegetarian
- Green Goddess Chicken Bowl $15.00
Herb-roasted chicken, INDAY slaw, roasted sweet potatoes, Indian green goddess, cashews, cilantro. Contains Dairy I Contains Nuts | Contains Soy
- Chickpea Curry Bowl $14.00
Chickpea curry, roasted cauliflower, roasted sweet potatoes, kachumber, cilantro chutney, crispy onions, cilantro
Build Your Own Bowl
- Build Your Own Bowl
Be your own guru. Choose your base, main, two sides, sauce and up to four toppings
Snacks & Naan
- Samosas $6.00
Traditional pea and potato pastries with cilantro and tamarind chutneys (2ct) . Contains Gluten | Vegan
- Plain Naan $3.00
Authentic Indian flatbread, topped with ghee and cilantro. Contains Gluten & Dairy | Vegetarian
- Garlic Naan $3.00
Authentic Indian flatbread, topped with roasted garlic, ghee and cilantro. Contains Gluten & Dairy | Vegetarian
Sides
- Side Chickpea Curry $4.50
Chickpeas simmered in a tamarind broth. Vegan
- Side Saag 'Cooked Spinach' $4.50
Creamy spinach simmered with spices & aromatics Contains Dairy | Vegetarian
- Side Yellow Daal $4.50
Yellow lentils simmered with turmeric and tomato. Vegan
- Side Sweet Potatoes $4.50
Roasted sweet potatoes with turmeric, mustard seeds and curry leaves. Vegan
- Side Cauliflower $4.50
Roasted cauliflower with spices Vegan
- Side Saag Paneer $7.00
Creamy spinach simmered with spices, aromatics and organic paneer Contains Dairy | Vegetarian
- Side Basmati Rice $2.00
Extra Sauces Dine-In
- Golden Curry Sauce $2.00
A warm, creamy coconut curry infused with turmeric, ginger, and fragrant Indian spices | Vegetarian (Contains Honey)
- Tikka Masala Sauce $2.00
A rich, velvety tomato-based sauce with warming spices, ghee, and a touch of cream Vegetarian | Contains Dairy
- Tamarind Chutney $0.50
A tangy-sweet chutney made with tamarind, ginger, and Kashmiri chili for a balanced kick Vegan
- Lime Chaat Vinaigrette $0.50
A bright, citrusy dressing with lime, garlic, and chaat masala for bold street-food flavor Vegan
- Garlic Yogurt Sauce $0.50
Creamy yogurt and mayo blended with garlic, lemon, and pepper for a cool, zesty finish Vegetarian | Contains Dairy | Contains Soy
- Cilantro Chutney $0.50
A fresh, herby green sauce with cilantro, avocado, and serrano peppers for a spicy, smooth kick Vegan
- Green Goddess Sauce $0.50
Our take on Green Goddess, blending creamy garlic yogurt and zesty cilantro chutney Vegetarian | Contains Dairy | Contains Soy
- Mango Chili Vinaigrette $0.50
Sweet mango meets lime, vinegar, and serrano chili in this tropical, tangy vinaigrette Vegan
- Habanero Hot Sauce $0.50
A fiery blend of habanero, sweet potato, and chipotle for sweet heat with depth Vegan | Spicy
- Green Chili Chutney $0.50
Bold and spicy green chili chutney with garlic and coriander seed Vegan | Spicy
Drinks
- INDAY Chai $5.00
Assam tea lovingly brewed with our house masala spices + fresh ginger. Choose Hot or Iced.
- Hibiscus Lemonade $4.00
Hibiscus syrup, fresh lemon and a splash of sparkling water.
- Turmeric Lemonade $4.00
Fresh lemon juice with rose water, turmeric and cayenne.
- Mango Lassi $6.00
Creamy coconut yogurt with fresh mango + a touch of cardamom.
- Spindrift Lemon $3.00
- Spindrift Grapefruit $3.00
- Spindrift Mango-Orange $3.00
- Saratoga Sparkling Water $3.00
- Saratoga Spring Water $3.00
- Bottled INDAY Chai $5.00
Assam tea lovingly brewed with our house masala spices + fresh ginger.
- Bottled Turmeric Lemonade $4.00
Fresh lemon juice with rose water, turmeric and cayenne [Vegan]
- Bottled Mango Lassi $6.00
Creamy coconut yogurt with fresh mango + a touch of cardamom [Vegan]
- Bottled Hibiscus Lemonade $4.00
Hibiscus syrup, fresh lemon and a splash of sparkling water.
Sweets
- Spiced Sesame Coconut Chocolate Cookie $4.00
Gooey chocolate chip cookie topped with coconut flakes, sesame seeds, and a hint of kashmiri chili and sea salt [Contains Dairy, Gluten, & Sesame]
Extra Sauces
- Golden Curry Sauce $2.00
A warm, creamy coconut curry infused with turmeric, ginger, and fragrant Indian spices | Vegetarian (Contains Honey)
- Tikka Masala Sauce $2.00
A rich, velvety tomato-based sauce with warming spices, ghee, and a touch of cream Vegetarian | Contains Dairy
- Tamarind Chutney $0.50
A tangy-sweet chutney made with tamarind, ginger, and Kashmiri chili for a balanced kick Vegan
- Lime Chaat Vinaigrette $0.50
A bright, citrusy dressing with lime, garlic, and chaat masala for bold street-food flavor Vegan
- Garlic Yogurt Sauce $0.50
Creamy yogurt and mayo blended with garlic, lemon, and pepper for a cool, zesty finish Vegetarian | Contains Dairy | Contains Soy
- Cilantro Chutney $0.50
A fresh, herby green sauce with cilantro, avocado, and serrano peppers for a spicy, smooth kick Vegan
- Green Goddess Sauce $0.50
Our take on Green Goddess, blending creamy garlic yogurt and zesty cilantro chutney Vegetarian | Contains Dairy | Contains Soy
- Mango Chili Vinaigrette $0.50
Sweet mango meets lime, vinegar, and serrano chili in this tropical, tangy vinaigrette Vegan
- Habanero Hot Sauce $0.50
A fiery blend of habanero, sweet potato, and chipotle for sweet heat with depth Vegan | Spicy
- Green Chili Chutney $0.50
Bold and spicy green chili chutney with garlic and coriander seed Vegan | Spicy
Popular Additions
- Include Utensils
- Samosas $6.00
Traditional pea and potato pastries with cilantro and tamarind chutneys (2ct) . Contains Gluten | Vegan
- Garlic Naan $3.00
Authentic Indian flatbread, topped with roasted garlic, ghee and cilantro. Contains Gluten & Dairy | Vegetarian
- Bottled Mango Lassi $6.00
Creamy coconut yogurt with fresh mango + a touch of cardamom [Vegan]
INDAY Details
Service options
- Delivery
- Takeout
- Dine-in
Highlights
- Fast service
Popular for
- Solo dining
Accessibility
- Assistive hearing loop
- Wheelchair accessible entrance
- Wheelchair accessible parking lot
- Wheelchair accessible restroom
- Wheelchair accessible seating
Offerings
- Coffee
- Healthy options
- Quick bite
Amenities
- Restroom
Atmosphere
- Casual
- Trendy
Payments
- Credit cards
Parking
- Parking
INDAY Photos










INDAY Location
INDAY Reviews
bowlfast casualwaterchicken tikka masalacauliflowercookiekalecavasalmonchipotle
★ 5★ 4★ 3★ 2★ 1Great spot for a quick bite in soho. Good food. Great price. Free water dispenser. What’s not to love?The nice lady Joalyssa working there that day hooked it up and was super pleasant when i even requested a few extras. Excellent service and yummy cookies too, highly recommend 👌
June 13 · Kia OrionAs a spoiled college student in NYC. I tell you this place is to DIE FOR. If I could only choose one place to eat for the rest of my life, I would choose Inday. Fingers crossed this place doesn’t die. This place made me really fall in love with Indian food. Owner is a genius. Super cozy environment, the food choice is more than awesome. Nice staff. The price is as perf as its location. Stop lining up outside some stupid as blank street coffee or ny or nowhere store ya all Spend money on worthy wise thing
April 30 · Angel KodamaSo I’ve been working in Soho for a few days, I kept passing by here at first the worker was just very nice to me and I was intrigued, but everyone kept coming by here and then I saw a deal on ClassPass and I had to try it. Point is I’m hooked and I’m so happy I found this place. I did go to the other one on Broadway as well and both of them are excellent.
April 12 · Jamil JimenezOMG they got chicken ova rice! LMAO my queens self just jumped. It's good not to expensive and I found myself full halfway through! I think the water fountain congratulated me on getting water 😂
September 09 · Kira MarieAmazing food, vibe & staff! Had the wonderful honor to do henna for their 10 year anniversary. I would absolutely come back to try the entire menu!
September 13 · Natalia ZampariniBeen wanting to try this place for a while. Good concept and the interior is nice. It's great to have some indian food options, although I think the flavors are a little milder. Big portions- I ate my bowl for three meals, although I do eat smaller meals. Some of my toppings were on the saltier end, but I was okay with that.
September 16 · Naile Ruiz
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