Rowland's Bar & Grill Introduce
Rowland's Bar & Grill, located at 151 W 34th St, is a vibrant American restaurant that seamlessly blends the comfort of a classic grill with the lively energy of a modern bar. Situated in a prime spot in Midtown Manhattan, this establishment offers a welcoming and dynamic environment for a wide variety of occasions. Whether you're looking for a quick bite during your lunch break, a satisfying dinner after a day of shopping, or a lively spot to enjoy happy hour with friends, Rowland's provides a comfortable and trendy setting. It’s more than just a place to eat; it's a social hub where you can enjoy great food and drinks in a casual yet sophisticated atmosphere.
The restaurant’s name and concept are inspired by Rowland H. Macy, the founder of the famous Macy's department store, and it is fittingly located on the "One Below" level. This connection to a New York institution gives it a unique sense of place and history. Rowland's Bar & Grill is known for its American comfort food, which is prepared with a modern twist. The menu is designed to cater to diverse palates, offering everything from classic burgers and sandwiches to more refined mains like steak frites and sea bass. With a strong emphasis on providing fast and friendly service, Rowland's ensures that every visit is a pleasant and efficient experience, making it a favorite among busy locals and tourists alike who value both quality and speed.
Rowland's Bar & Grill holds a truly iconic location at 151 W 34th St, New York, NY 10001. Being situated on the lower level of the world-famous Macy's Herald Square, it's at the epicenter of one of the city's most bustling commercial and transit hubs. This prime address makes it incredibly accessible to anyone in the area. For shoppers, it provides a perfect respite from a long day of retail therapy. For those working in the numerous office buildings nearby, it's a convenient spot for a lunch meeting or after-work drinks. The restaurant's proximity to major subway lines and bus routes ensures that it's easy to reach from all corners of the city.
The restaurant is committed to providing an inclusive experience for all its guests, with a number of key accessibility features. These include a wheelchair-accessible entrance, a wheelchair-accessible restroom, and wheelchair-accessible seating. For those arriving by car, a paid parking lot is available nearby, which, while typical for Manhattan, provides a viable option for those who choose to drive. The combination of its central, well-known location and its dedication to accessibility makes Rowland's Bar & Grill a practical and welcoming choice for a wide range of patrons.
Rowland's Bar & Grill offers a comprehensive range of services designed to meet a variety of dining needs.
- Full table service is available for a relaxed dine-in experience.
- Takeout is an option for those who want to enjoy their meal at home or at the office.
- The restaurant serves lunch, dinner, and brunch, catering to different dining schedules throughout the day.
- A kids' menu and high chairs are provided, making it an excellent choice for family-friendly dining.
- The menu includes offerings such as happy hour drinks and food, small plates, and quick bites, perfect for a casual visit.
- Catering services are also available for larger events or gatherings.
- Reservations are accepted, allowing guests to plan ahead and secure a table, which is especially useful for groups or during peak hours.
Rowland's Bar & Grill is distinguished by several key features and highlights that enhance the overall dining experience.
- Exceptional Beverage Selection: The bar boasts a great beer selection, a variety of well-crafted cocktails, and a solid wine list, ensuring there's a perfect drink for every occasion. The availability of happy hour specials is an added bonus for those looking for a great deal.
- Speed and Efficiency: The restaurant is known for its fast service, which is a major advantage in a busy area like Midtown. The attentive staff ensures that even during peak times, customers are served promptly.
- Welcoming and Inclusive Atmosphere: Rowland's is described as being casual, cozy, and trendy, appealing to a broad demographic. It is noted as being LGBTQ+ friendly and a transgender safe space, fostering an inclusive environment for all guests. It is also popular with families, groups, and tourists, making it a versatile social spot.
- Diverse Menu Offerings: The menu provides a wide range of options, from classic comfort food like burgers and mac and cheese to more sophisticated dishes and vegetarian options, ensuring there's something to please everyone in your party. The kids' menu also makes it a great choice for families.
- Sports-Friendly Environment: With its "sports" highlight, it's a great place to watch a game while enjoying a meal and a drink, adding to its appeal as a social gathering spot.
For reservations, catering inquiries, or general information, you can contact Rowland's Bar & Grill at the following.
Address: 151 W 34th St., New York, NY 10001
Phone: (212) 868-3001
What is worth choosing about Rowland's Bar & Grill? The restaurant is a top choice for its unique blend of a welcoming, casual atmosphere and high-quality, modern American cuisine. It provides an excellent solution for anyone looking for a satisfying and efficient dining experience in the heart of Midtown. The extensive beverage selection, from a great beer list to creative cocktails, makes it an ideal spot for happy hour or a celebratory drink. Its commitment to fast service and its popularity for solo dining, groups, and families highlights its versatility and broad appeal. Furthermore, the inclusive and friendly atmosphere, coupled with its convenient and accessible location within Macy's, makes it a reliable and enjoyable destination. While reviews may vary, the general consensus points to a place that delivers on its promise of a good time with good food. For a place that seamlessly combines the feel of a classic American grill with the modern demands of a bustling city, Rowland's Bar & Grill is a fantastic and worthy choice.
Rowland's Bar & Grill Menu
DINING MENU - STARTERS
- HOUSE-BAKED ONION PULL-APART BREAD $8.95
whipped butter
- MOZZARELLA STICKS $12.95
Marinara
- GUACAMOLE $15.95
Avocado, Lime, Pico de Gallo, Tortilla Chips |
DINING MENU - SALADS & SOUP
- SEAFOOD CHOWDER $14.95
Cream of clams, whitefish, and shrimp with puff pastry crostini
- CAESAR SALAD
Romaine, Parmigiano-Reggiano, toasted garlic dressing, crouton, parmesan crisps
- SIMPLE SALAD
Mesclun Greens, Crudites, Apple Cider Vinaigrette
DINING MENU - BURGERS & SANDWICHES
served with french fries
- BURGER $18.95
Lettuce, Tomato, Onion, Pickle, Rollie Sauce
- ROLLIE SLIDERS
2 oz Sliders Burgers, Crispy Onion, Cheddar, Rollie Sauce
- TURKEY CLUB $17.95
roasted turkey breast, lettuce, tomato, mayo, avocado, bacon, brioche
- THE CHICKEN SANDWICH $17.95
buttermilk fried chicken, classic or hot honey, kosher dill pickle, mayo
DINING MENU - MAINS
- SEA BASS $27.95
seared branzini, old bay potatoes and onions, lemon vinaigrette |
- STEAK FRITES* $29.95
Grilled Flat Iron, Caramelized Onion Peppercorn Sauce, Fries
DINING MENU - SIDES
- BAKED POTATO $10.95
scallions, bacon, sour cream, cheddar
- BRUSSELS SPROUTS $10.95
Crispy Brussel Sprouts, Honey, Sunflower Seeds
- SWEET POTATO FRIES $9.95
Chili Aioli
- FRENCH FRIES $9.95
Garlic Mayo, Ketchup
KIDS - MAIN
All kids meals include french fries
- CHICKEN TENDERS $10.00
- MOZZARELLA STICKS $10.00
- BURGER $10.00
thousand island sauce
- CHEESEBURGER $10.00
cheddar, thousand island sauce
DESSERT
- BROOKLYN BLACKOUT $9.95
devil's food cake, dark chocolate mousse, cookie crumble, whipped cream
- PUMPKIN CHEESECAKE $9.95
cream cheese, graham cracker sponge cake, whipped cream
Rowland's Bar & Grill Details
Service options
- Takeout
- Dine-in
Highlights
- Fast service
- Great beer selection
- Great cocktails
- Sports
Popular for
- Lunch
- Dinner
- Solo dining
Accessibility
- Wheelchair accessible entrance
- Wheelchair accessible restroom
- Wheelchair accessible seating
Offerings
- Alcohol
- Beer
- Cocktails
- Coffee
- Comfort food
- Happy hour drinks
- Happy hour food
- Hard liquor
- Quick bite
- Small plates
- Vegetarian options
- Wine
Dining options
- Brunch
- Lunch
- Dinner
- Catering
- Dessert
- Seating
- Table service
Amenities
- Bar onsite
- Restroom
- Wi-Fi
- Wi-Fi
Atmosphere
- Casual
- Cozy
- Trendy
Crowd
- Family-friendly
- Groups
- LGBTQ+ friendly
- Tourists
- Transgender safespace
Planning
- Accepts reservations
Payments
- Credit cards
- Debit cards
- NFC mobile payments
- Credit cards
Children
- Good for kids
- High chairs
- Kids' menu
Parking
- Paid parking lot
Rowland's Bar & Grill Photos










Rowland's Bar & Grill Location
Rowland's Bar & Grill
151 W 34th St., New York, NY 10001, USA
Rowland's Bar & Grill Reviews
pricesserverwingssteakbasementdepartment storechicken sandwichmozzarella stickshummusmacy's
★ 5★ 4★ 3★ 2★ 1The only time I go is during my lunch time (treat myself every once in a while) the food has been amazing, service fast, service incredible, Rowlands owes me nothing, always a good time last visit my server came over to me and treated me to this decadent chocolate cake the best thing I’ve tasted in a long time desert wise 10/10 would recommend
September 16 · Tawanda ThomasWORST FOOD EVER!!!!! Oxtails were tough, mac n cheese gummy and the greens were canned greens. The wings were so drenched in sauce that you couldn't enjoy them. Fries were Luke warm. Will NEVER come back.
April 20 · CAM HORNWe ate here on a Friday night in Dec, had reservations at 6:30. after we visited the Empire State Bldg. We got there 30 min earlier at 6 pm & they seated us. I appreciated that it was nice little place with some ambiance & a menu for adults plus children. We had good service and everyone liked their food, we ordered burgers, steak salad & Chicken tenders. It was sort of hard to find it we asked Macy’s staff for help, take elevator to the bottom floor and walk through the huge section of men’s boxers & underwear and it’s around the corner up a few stairs.
December 17 · C KingWe had lunch here while shopping at Macy's. Started with cocktails, mocktails & the onion bread. I had a turkey club for my entree. Everything was very good especially the bread. I recommend this restaurant if you need a bite to eat while shopping.
March 01 · Wyn DawsonWe were exhausted and needed a place for lunch and we stumbled into this restaurant. It was absolutely fantastic. Stephen was our server. He was amazing. We never had an empty drink. Very attentive and our order was correct. Very friendly guy. Best server we’ve had in a while. And great restaurant too.
August 14 · SLB Photography
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