Pocha 32 Introduce
For a true taste of Korean nightlife and communal dining, look no further than Pocha 32. This iconic spot, located in the heart of New York's bustling Koreatown, is far more than just a restaurant; it's a vibrant, authentic "pocha," a term for a Korean pub or street-style eatery. The atmosphere is distinctively casual and trendy, with a lively energy that makes it a perfect destination for groups of friends or a fun night out. It's a place where the food is meant to be shared, and the drinks are a part of the experience.
Pocha 32 has maintained its status as a K-Town staple for over a decade, and its unique vibe is a big part of its enduring appeal. The decor, with its string lights, handwritten notes, and soju bottle caps hanging from the ceiling, creates a fun and memorable setting. This is a no-frills environment where the focus is on good food, great company, and a lively atmosphere. You won't find white tablecloths here, but you will find a menu full of classic Korean comfort foods and creative drinks that are perfect for sharing.
The restaurant caters to a diverse crowd, from college students to tourists and locals, all drawn to its late-night hours, fast service, and a menu that’s perfect for a social gathering. It's the kind of place you go to to have an epic experience, as noted by a customer who praised the "whole grind Korean experience." The communal, family-style dining encourages you to order a few different items and share them with your table, making it a great way to try a variety of dishes. Whether you're a long-time fan or a first-timer, Pocha 32 is a must-visit for a lively, authentic, and delicious Korean pub experience in New York City.
---Pocha 32 is located at 15 West 32nd Street, 2nd floor, New York, NY 10001. Its address places it squarely in the middle of Koreatown, a hub of culture and cuisine in Midtown Manhattan. Being on the second floor adds to its "hidden gem" feel and the sense of stepping away from the street-level hustle into a different kind of world.
The location is incredibly convenient and easily accessible for anyone in the city. It’s just a short walk from major transportation centers like Penn Station and Herald Square, which are served by multiple subway lines (including the B, D, F, M, N, Q, R, and W trains) and numerous bus routes. This makes it a perfect meeting spot for groups coming from different parts of the city.
The restaurant's popularity means it often has a wait, especially during peak dinner hours and on weekends. This is a common and expected part of the experience, and reservations are recommended to secure a table, particularly if you're with a large group. The lively street scene below and the energetic atmosphere inside make the short wait worth it. While the restaurant is on the second floor, information suggests it is accessible, and once inside, the casual atmosphere makes it easy to settle in for a fun night.
---- Dine-in, Takeout, and Delivery: Pocha 32 offers multiple ways to enjoy its food. You can dine-in and immerse yourself in the lively atmosphere, or get your food to go with their convenient takeout and delivery options.
- Table Service: The restaurant provides table service, allowing you to relax and order from their extensive menu without having to go to a counter.
- Reservations: Given its popularity and usually a wait, Pocha 32 accepts reservations, which are highly recommended for dinner, especially on busy nights.
- Late-Night Food: As a traditional "pocha" or pub, it’s a great spot for late-night food, making it an ideal destination after a show, a concert, or just a long day in the city.
- Full Bar: The pub offers a full range of alcoholic beverages, including beer, cocktails, and a wide variety of Korean soju and rice wine (makgeolli).
- Modern Payments: Customers can pay with credit cards, debit cards, and NFC mobile payments, making the transaction process smooth and quick.
- Great Cocktails: The signature drinks are a major highlight. The Watermelon Soju is a must-try, often praised for its refreshing and fun presentation, perfect for sharing. Other creative soju concoctions are also available.
- Family-Style Dining: The menu and atmosphere are designed for sharing. Dishes are generous in portion and meant to be enjoyed by the entire table, creating a communal and social dining experience.
- Lively and Casual Vibe: The atmosphere is a key feature of Pocha 32. It's a trendy yet casual spot with loud music and a fun, no-frills decor that makes it feel like a truly authentic Korean pub.
- Extensive Menu: The menu is packed with classic Korean pub food, including a wide array of grilled dishes, stir-fries, soups, and deep-fried items like Korean fried chicken. Favorites include the Stir Fried Pork Belly and the Stuffed Squid with Pork.
- Late-Night Spot: As a go-to for late-night food, Pocha 32 is a reliable choice for those looking for a satisfying meal and drinks well into the evening.
For reservations, questions about the menu, or to place a takeout order, you can reach Pocha 32 at the following:
- Address: 15 W 32nd St 2nd floor, New York, NY 10001
- Phone: (212) 279-1876
Its central location and contact details make it easy to find and plan your visit to this K-Town staple.
---When deciding on a Korean restaurant in a neighborhood as packed with options as Koreatown, Pocha 32 offers a truly unique and memorable experience that sets it apart. What makes it worth choosing is not just the food, but the entire "pocha" vibe it so successfully replicates. It’s an authentic and bustling environment that perfectly captures the spirit of a Korean pub. This is a place where you can relax with friends, share stories, and bond over shared plates of delicious food and drinks.
A key draw is the famous Watermelon Soju. This isn't just a drink; it's a centerpiece of the table that's fun to share and adds to the festive atmosphere. Its delicious and refreshing flavor is a major highlight, and as a customer review suggests, it's so good you might want to order an extra bottle of soju to add to it. The menu itself is a celebration of Korean comfort food. From the savory grilled meats like Stir Fried Pork Belly and BBQ Beef to the hearty soups and stews, there's something to satisfy every craving. Dishes like the Stuffed Squid with Pork are praised for being "so good" and a true culinary adventure, though customers should be aware of the spice levels and communicate their preferences to the server.
Finally, the social and communal nature of Pocha 32 makes it an ideal spot for groups. The family-style servings encourage everyone to try a bit of everything, fostering a shared experience that makes the evening more fun. The fast service ensures that even on a busy night, your food will arrive promptly. For a lively, delicious, and authentically communal Korean dining experience in the heart of New York City, Pocha 32 is a must-visit destination that lives up to its reputation as a true K-Town staple.
Pocha 32 Menu
Deep Fried
- Fried Chicken (5pcs) $22.89
Fried chicken wings with french fries.
- Kkanpungki $31.89
Deep Fried bite sized Chicken with Garlic sauce.
- Fried Chicken (10pcs) $33.89
Fried chicken wings with french fries.
- Sausage & French Fries $14.99
Deep fried hotdogs and french fries.
Stir Fried
- Dak Galbi $26.39
Mild. Korean spicy chicken stir-fry.
- Stir Fried Pork Belly $28.59
Mild. Pork, onions, garlic, scallion, and rice cake with pepper paste.
- Webfoot Octopus $26.39
Mild. Small octopus, assorted vegetables with pepper paste.
- Mushroom & Bulgogi $24.19
Mild. Beef, mushroom, onions, garlic with soy sauce.
- Stir Fried Octopus $28.59
Mild. Stir-Fried Octopus with Assorted Vegetables with red pepper paste.
- Soondae & Beef Intestines $32.99
Mild. Korean style sausage made of beef intestines stuffed with vegetables and potato noodles and stir fried beef intestines.
- Stone Pot Bulgogi $21.99
Mild. Beef bulgogi and potato noodles in a stone pot.
- Squid & Pork Belly $28.99
Mild. Pork, squid, assorted vegetables with red pepper paste.
- Stir Fried Squid $28.59
Mild. Stir-Fried Squid with Assorted Vegetables. Squid, onions, garlic, carrot, scallion with red pepper paste.
- Tofu & Kimchi $17.99
Mild. Stir-fried kimchi served with steamed tofu.
- Webfoot Octopus & Pork Belly $28.99
Mild. Pork, webfoot octopus assorted vegetables with red pepper paste.
- Beef Intestine $22.99
Mild. Beef intestine, stir-fried in hot sauce with assorted vegetables.
- Octopus & Pork Belly $28.99
Mild. Pork, octopus, assorted vegetables with red pepper paste.
- Pork & Tofu Kimchi $28.59
Mild. Pork, Tofu, and Kimchi stir-fried with Scallions and Onions.
- Stir-Fried Porkbelly $28.59
Mild. Pork, onions, garlic, scallions, rice cake w/ red pepper paste.
- Soondae $21.99
Mild. Korean style sausage made of beef intestines stuffed with vegetables and potato noodles with red pepper paste.
Noodle
- Sujebi $14.99
Korean style wheat dough served with hot broth. Chicken / Kimchi / Seafood.
- Jabche $19.99
Potato noodle with stir-fried vegetables. Add beef for an additional charge.
- Korean Spicy Ramen $14.99
Spicy. Spicy vegetable broth with vegetables.
- Kal Cooksu $14.99
Korean style thick noodle served with hot broth. Chicken / Kimchi / Seafood.
Rice and Noodle
- Tofu Bibimbob $18.69
Rice bowl with a variety of steamed vegetables and tofu.
- Kimchi Fried Rice $21.99
Stir-fried kimchi with vegetables and rice with omelet covered egg
- Bulgogi Rice $21.99
Marianated Beef with soy sauce, sesame oil and seed, minced garlic, and vegetable with white rice
- Chicken Rice $21.99
Stir-fried chicken with mild teriyaki sauce, minced garlic, and vegetables over white rice.
- Spicy Pork Rice $21.99
Stir-fried pork belly with red pepper paste, minced garlic, and vegetables with white rice.
- Japche $24.19
Stir-fried Potato noodle with stir-fried vegetables. Soy Sauce and Seseme Seed.
- Korean Spicy Ramen $19.99
Korean ramen prepared by our chef.
- Beef Bibimbob $24.19
Rice bowl with a variety of steamed vegetables and marinated beef.
Grilled Dishes
- King Oyster Mushroom $24.19
King oyster mushrooms on the sizzling grilled pan.
- BBQ Squid Soondae $38.49
Grilled Whole squid with stuffed pork belly.
- Spicy Chicken $26.39
Hot. Grilled Chicken w/ Extra Extra spicy sauce.
- BBQ Chicken $26.39
Grilled chicken w/ soy sauce & assorted vegetables.
- Grilled Eel $21.99
Grilled eel with sliced ginger.
- BBQ Chicken $28.59
With soy sauce, assorted vegetables on the net grill.
- BBQ Pork $28.59
Mild. Grilled pork w/ spicy sauce & assorted vegetables .
- BBQ Pork $29.69
Mild. With spicy sauce, assorted vegetables on the net grill.
- Spicy Chicken $28.59
Hot. Chicken with extra spicy sauce.
- BBQ Pork Feet $36.29
Grilled pork with spicy sauce and assorted.
- The Whole Squid $23.99
Whole squid with sweet and spicy sauce on the sizzling grilled pan.
- BBQ Beef $38.49
Grilled Boneless Sliced Rib with Onions and Scallions.
- Skewered Chicken $20.89
Mild. Skewered chicken with sweet and spicy sauce.
- BBQ Webfoot Octopus $26.39
Mild. Small octopus with spicy sauce, assorted vegetables on the net grill.
- BBQ Webfoot Octopus $26.39
Mild. Grilled small octopus w/ spicy sauce & assorted vegetables.
- Skewered Chicken $20.89
Skewered chicken with sweet & spicy sauce.
- BBQ Spicy Chicken Feet $28.59
Grilled Chicken Feet with spicy sauce with Onions and Scallions.
Rice Cakes
- Spicy Rice Cakes $12.99
Mild. Rice cakes in sweet spicy sauce.
- Spicy Rice Cakes With Noodles $15.99
Mild. Rice cakes in a sweet spicy sauce with ramen noodle.
- Soy Sauced Rice Cakes $17.99
Rice cakes in sweet soy sauce with beef.
- Seafood Cheese Rice Cakes $18.99
Mild. Rice cakes in a sweet spicy sauce with seafood and cheese.
Korean Pancakes / Jeon
- Potato Jeon $21.99
Mashed potato pancake with mushrooms served with lime soy sauce.
- Kimchi Jeon $21.99
Scallion pancake with kimchi served with lime soy sauce.
- Seafood Jeon $24.19
Scallion pancake with seafood served with lime soy sauce.
- Chili Pepper Jeon $21.99
- Kimchi Jeon $21.99
Mild. Scallion pancakes with kimchi, served with lime soy sauce.
- Potato Jeon $21.99
Mashed potato pancakes with mushrooms, served with lime soy sauce.
- Garlic Chive Jeon $21.99
Garlic chive pancakes, served with lime soy sauce.
- Large Bottled Beer $10.00
- Seafood Jeon $21.99
Scallion pancake with seafood served with lime soy sauce.
- Garlic Chive Jeon $21.99
Garlic chive pancakes served with lime soy sauce.
Extra Ingredients for main dishes
- Udon Noodles $3.99
- Cheese $3.00
- Extra Thick Noodles $3.99
- Potato Noodles $3.99
- Rice Cake $3.99
- Thin Noodles $3.99
- Tofu $3.99
- Spam $3.99
- Spinach $2.99
- Rice $2.00
- Kimchi $4.00
- Ramen Noodles $3.99
- Scorched Rice $4.99
- Lemon $0.50
- Wheat Dough Flakes $3.99
Soft Drink
- Sprite $3.00
The cold, refreshing flavors of lemon and lime, perfectly blended.
- Water $2.00
- Fanta $3.00
- Ginger Ale $3.00
- Bottled Water $2.00
- Diet Coke $3.00
A crisp, refreshing taste you know and love with zero calories.
- Coke $3.00
The cold, refreshing, sparkling classic that America loves.
Small Dishes
- Chicken Gizzard $19.79
Roasted chicken gizzard with onion , and garlic. Mild / spicy.
- Corn Cheese $15.39
Grilled Corn Cheese, Served in a microwave-safe container.
- Odeng Tang $16.99
Fish cake soup served with wasabi sauce.
- Tteok-Bokki(Spicy Rice Cake) $18.69
Spicy Rice cakes and fishcakes with onions and scallions.
- Bbundaeki $12.99
Mild.
- Pan Fried Tofu $9.99
Pan-fried tofu with soy sauce, mixed with chopped vegetables.
- Chicken Gizzard $19.79
Mild. Roasted chicken gizzard with onion and garlic.
- French Fries $16.49
Served with house salad.
- Fried Dumpling $16.49
Fried Korean dumpling. Choice of vegetable / pork.
BECOME YOUR OWN CHEF(READY TO COOK)
- Seafood JungoL $41.79
Spicy stew with fresh mixed seafood and udon noodle.
- Spicy Rice Cakes $14.29
Rice cakes in sweet spicy sauce.
- STIR-Fried Octopus $24.19
Octopus and assorted vegetables with pepper paste.
- Boodae JungoL $39.59
Kimchi, spam, hotdog, pork, ramen noodle, rice cake, mushroom, vegetable. Cheese and Ramen noodle come on the side.
- Pork&Tofu Kimchi $24.19
Stir-fried kimchi and pork belly with steamed tofu.
- BBQ BEEF $31.89
With soy sauce and assorted vegetables on the net grill.
- Corn Cheese $14.19
Grilled corn cheese, served in a microwave-safe container.
- STIR-Fried Squid $24.19
Squid, onions, garlic, carrot, and scallion with pepper paste.
Drink
- Chum Churum $14.99
- Baek Se Ju $18.99
- Hwayo 23% $34.99
- Large Bottled Beer $13.00
- Suljung Mae $20.99
- Hwayo 17% $32.99
- Chung Ha $15.99
- Chamisul Fresh $17.95
- Bok Bun Ja $19.99
Soup
- Soft Tofu Stew $28.29
Soft Tofu, and Assorted vegetables.
- JJampong Tang $31.89
Korean-Chinese fusion spicy seafood soup.
- Boodae Jungol $41.79
Mild. Spam, Sausage, Pork belly, Kimchi, Mushroom, Assorted vegetables, cheese and Tofu. Cheese comes on the side.
- Nooroongji Tang $31.89
Mild seafood stew w/ a crispy crust of overcooked rice.
- Nooroongji Tang $31.89
Mild seafood stew with a crust of overcooked rice.
- Spicy Tofu Stew $16.99
Red pepper paste soup with tofu.
- Seafood Jungol $43.99
Mild. Spicy stew with fresh mixed seafood and udon noodle. (Octopus, Squid, Shrimp, Mixed Seafood, and Assorted Vegetables and Tofu.)
- Jjampong Tang $31.89
Mild. Korean Chinese-style spicy seafood soup.
- Gobchang Stew $23.99
Spicy beef intestine and vegetable stew.
- Daehap Sujebie $34.79
Mild clam soup with flaked wheat dough.
- Beef & Octopus Jungol $37.99
Spicy beef and whole octopus stew with udon noodle.
- Kimchi Stew $25.29
Mild. Kimchi, Onions, Scallions, fish cakes, and Tofu
- Mushroom & Vegetable Jungol $31.99
Mild mushroom and vegetable stew with udon noodle.
Pocha 32 Details
Service options
- No-contact delivery
- Delivery
- Takeout
- Dine-in
Highlights
- Fast service
- Great cocktails
Popular for
- Lunch
- Dinner
Accessibility
- Wheelchair accessible entrance
- Wheelchair accessible parking lot
- Wheelchair accessible seating
Offerings
- Alcohol
- Beer
- Cocktails
- Comfort food
- Late-night food
- Small plates
- Wine
Dining options
- Lunch
- Dinner
- Dessert
- Table service
Amenities
- Restroom
Atmosphere
- Casual
- Trendy
Crowd
- College students
- Groups
- Tourists
Planning
- Dinner reservations recommended
- Accepts reservations
- Usually a wait
Payments
- Credit cards
- Debit cards
- NFC mobile payments
- Credit cards
Parking
- Parking
Pocha 32 Photos










Pocha 32 Location
Pocha 32
15 W 32nd St 2nd floor, New York, NY 10001, USA
Pocha 32 Reviews
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★ 5★ 4★ 3★ 2★ 1Haven't gone there in over 10 years but it's still the same vibe as when I last visited. It's such a staple in Ktown in my eyes. I love how everything is family style so if you're with friends or family, you can order a few items and just share everything. The watermelon Soju is great! I would recommend getting another bottle of Soju to add to it when you're at the halfway point.The stuffed Squid with pork was so good. The only downfall was that it was a little too spicy for our liking. The person I brought with me is a champ with spicy food but that was a little overwhelming. I don't know if they are able to edit how much heat is added to the dish but if you can't handle spicy food, be sure to tell the server because I'm sure anything with their gochujang is gonna open up some pores.
September 14 · Casey BlakeThis is the whole grind Korean experience. The soju watermelon and beef was epic. We followed it with the kitchen fried rice and spicy pork belly. So good food. Its a no frills environment with just nothing but good food and drink. If you visit with great company this is an awesome place to keep it low key yet is a vibe. EIN was an amazing server and made some awesome recommendations. Service with a smile and excellence
September 03 · Sachin Ramchandani (Sach)We loved this place so much that we came twice during our trip to NYC. The food is absolutely incredible—super flavorful, delicious, and served unbelievably fast. It’s hands down the best Korean food I’ve ever tried! The ambiance is lively and fun, with a youthful crowd that adds to the energy. On our second visit, we arrived after midnight without a reservation and had to wait on the stairs, so I highly recommend booking in advance to avoid the wait.
March 13 · SayanaPocha 32 is my favorite place for a fun night out with friends! The whole place is just so adorable and lively. I absolutely love the cute decor, with soju bottle caps hanging from the ceiling and sweet little notes written everywhere. It makes for such a fun vibe!The drinks and food are everything! We always get the watermelon soju, and it's so much fun. We got both the cute pouch with the light-up ice cubes and the real deal served in the half-cut watermelon. The BBQ chicken is delicious too, and it's the perfect meal to share.Even though the music is super loud (haha) and the person at the door was a tad rude, the servers were so nice and sweet. The whole experience is always worth it!
August 29 · Lil SneI enjoy going to pocha because they stay open late. They're famous for their fruit soju, with flavors like watermelon, pineapple, and honeydew, which I find quite good.After a late night, I often come here for their seafood stew, which includes ramen, mushrooms, spam, and kimchi--it's really comforting. The eel and pig's trotter are also excellent, while the seafood pancake, though tasty, can be a bit too oily for my liking.It can get busy during peak dinner hours, so there might be a wait. The prices are reasonable, and a fun touch is that you can grab a marker to write or draw on the walls to leave a memory.
June 04 · Jamie L
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