Van Leeuwen Ice Cream Introduce
In the vibrant and dynamic city of New York, a simple scoop of ice cream can be a moment of pure bliss. Van Leeuwen Ice Cream, with its new branch on Broadway, has solidified its reputation as a go-to destination for anyone seeking an exceptional frozen treat. This brand is celebrated not just for its indulgent classic flavors but also for what many consider to be the best vegan ice cream in the city. Van Leeuwen's philosophy is rooted in using simple, high-quality ingredients to create a product that is rich, ultra-creamy, and consistently delicious. The atmosphere is casual and designed for a quick visit, making it the perfect pit stop during a busy day of exploring or a late-night craving. Whether you’re a local resident or a visitor, the experience at Van Leeuwen is about more than just the ice cream; it’s about the consistent quality and the memorable service provided by a team that genuinely cares. This article will explore what makes this particular Van Leeuwen location so special, from its convenient location and diverse menu to the stellar customer service that sets it apart from the competition.
The new Van Leeuwen Ice Cream shop is located at 640 Broadway, New York, NY 10012, USA. This prime address places it at the crossroads of Greenwich Village and NoHo, a bustling and highly trafficked area. Its location on Broadway makes it incredibly accessible for people on foot, whether they are shopping, bar hopping, or simply exploring the city. The shop is a short walk from several major subway stations, including the Broadway-Lafayette Street stop (B, D, F, M trains) and the Astor Place stop (4, 6 trains), providing easy access from all parts of Manhattan and beyond. This central location makes Van Leeuwen a convenient and popular stop for a quick, delicious treat at any time of day or night. While the shop may be small, as one review notes, its mighty presence on such a major thoroughfare ensures it's easy to find and a natural part of a New York City itinerary. The focus on a takeout service model is ideal for this busy urban environment, allowing patrons to grab their favorite flavors and enjoy them on the go.
Van Leeuwen Ice Cream offers a straightforward yet incredibly high-quality range of services and products. The primary service is takeout, which is perfect for a quick visit and a seamless customer experience. The menu is divided into two major categories: classic dairy-based flavors and an extensive list of vegan options. The offerings include:
- A wide array of Classic Flavors, such as Malted Cookie Dough Shake, Honeycomb, and Sicilian Pistachio, all known for their incredibly creamy texture.
- An extensive list of Vegan Flavors, which are celebrated for being just as rich and satisfying as their dairy counterparts, with options like V Cookies & Cream Caramel Swirl and V Chocolate Chip Cookie Dough.
- Specials and limited-time flavors, such as the Red Velvet and the Vegan Triple Chocolate Swirl Bar.
- Treats, including Vegan Chocolate Chip Cookies and Rainbow Sprinkles.
- Party Packs, which are perfect for a special occasion or a group gathering, including the Fan Faves Party Pack and an Engraved Scoop.
- Desserts and ice cream bars, like the Vegan Double Chocolate Vanilla Ice Cream Sandwich.
- A small selection of drinks, including bottled water and Maine Root Beer.
- Ice Cream Quarts (32oz), which allow customers to take their favorite flavors home to enjoy later.
The menu's focus on both classic and vegan options is a major part of its appeal, catering to a diverse clientele with varying dietary preferences. The ability to purchase quarts and party packs also makes it a convenient option for events or simply for stocking up on your favorite flavors at home. The high quality of every item, from the ice cream to the treats, ensures that every purchase is a satisfying one.
Van Leeuwen Ice Cream is distinguished by several key features and highlights that make it a favorite among New Yorkers. These attributes are consistently praised in customer reviews and contribute to the brand's excellent reputation. The key highlights include:
- The superior quality of the ice cream, which is described as “ultra-creamy” and consistently delicious.
- The exceptional quality and variety of the vegan ice cream. Many patrons claim it is "the best vegan ice cream in the City," which is a significant highlight in a market with increasing demand for plant-based options.
- The high level of hospitality and service from the staff. One review specifically calls out the "level of hospitality and service" from the employees, describing them as "kind staff" who make the visit a "memorable part of our Saturday night."
- A casual and welcoming atmosphere that is "good for kids," making it a great destination for families.
- The shop's efficient and quick service model, which is perfect for a "quick visit" and an easy grab-and-go experience.
These highlights, particularly the combination of a stellar product with equally excellent service, are what elevate the Van Leeuwen experience. Customers feel satisfied not just with their purchase but also with the interaction they have with the staff. This creates a positive and lasting impression that encourages repeat business. The commitment to quality ingredients and a broad selection of flavors, especially in the vegan category, shows the brand’s dedication to catering to its audience's evolving tastes and needs.
For those looking to visit or get in touch, the contact information for this Van Leeuwen Ice Cream location is straightforward. The address is 640 Broadway, New York, NY 10012, USA. You can reach them by phone at (718) 701-1630 or via mobile at +1 718-701-1630. This information is helpful for confirming store hours or inquiring about specific flavors. The brand's presence on social media and its official website also provide additional avenues for customers to stay updated on new flavors and specials. The simple and clear contact details ensure that patrons can easily connect with the shop, a key part of providing a great customer experience.
Van Leeuwen Ice Cream is truly worth choosing for a variety of reasons that resonate with the New York consumer. The quality of the product is consistently exceptional, with a creamy texture and rich flavor that is praised by both casual ice cream lovers and connoisseurs. The fact that the vegan options are as highly regarded as the classic ones makes it a perfect destination for mixed groups or those with dietary restrictions. The service is another major factor, as the friendly and kind staff create a welcoming environment that makes every visit a pleasure. As one customer noted, the experience can make a "pit stop a memorable part of our Saturday night." The convenience of the Broadway location, combined with the efficient takeout service, makes it an ideal spot for a quick break. Whether you're a local who has tried it all or a tourist looking for a high-quality treat, Van Leeuwen's commitment to excellence in both product and service makes it a top-tier choice and a reliable source of sweet satisfaction in New York City.
Van Leeuwen Ice Cream Menu
Vegan Flavors
- V Strawberry Shortcake $11.15
Vegan vanilla ice cream with strawberry jam and pieces of shortcake. Contains coconut, tree nuts, gluten, soy.
- V Cookies & Cream Caramel Swirl $11.15
Vegan vanilla ice cream with cream-filled dark chocolate cookies and swirls of caramel. Contains coconut, tree nuts, gluten.
- V Chocolate Chip Cookie Dough $11.15
Vegan vanilla ice cream with dark chocolate chips and chunks of cookie dough. Contains coconut, gluten, soy.
- V Peanut Butter Brownie Honeycomb $11.15
Vegan peanut butter ice cream with swirls of peanut butter, brownies and gooey honeycomb candy pieces. Contains coconut, tree nuts, peanuts.
- V Banana Bread Pudding W/ Fudge Swirls $11.15
Vegan banana ice cream, fudge swirls, and brown sugar bread bits. Contains coconut, wheat, and soy.
Classic Flavors
- Hazelnut Fudge Cookie $11.15
Italian hazelnut ice cream with crumbles of spiced speculoos cookies and swirls of rich dark chocolate. Contains milk, eggs, gluten, tree nuts.
- Brown Sugar Cookie Dough Chunk $11.15
Brown sugar ice cream with pieces of cookie dough, brownies. Contains milk, eggs, gluten, coconut, soy.
- Strawberry $11.15
A smooth ice cream made with Oregon-grown strawberries. Contains milk, eggs.
- Marionberry Cheesecake $11.15
Cheesecake ice cream with swirls of marionberry jam and pieces of graham cracker crust. Contains milk, eggs, gluten, coconut.
- Milk Chocolate White Chocolate Swirl $11.15
Milk chocolate ice cream with swirls of white chocolate. Contains milk, eggs, and coconut.
- Earl Grey Tea $11.15
Sweet cream ice cream steeped with Earl Grey tea. Earl Grey is black tea with bergamot citrus. Contains milk, eggs.
- Mint Chip $11.15
Mint ice cream with dark chocolate chips. Contains milk, eggs, coconut, soy.
- Vanilla Bean $11.15
A smooth ice cream made with cold-ground whole vanilla beans. Contains milk, eggs.
- Malted Cookie Dough Shake $11.15
Malted ice cream with chunks of chewy cookie dough and dark chocolate chips. Contains milk, eggs, gluten, soy, coconut.
- Marshmallow Chocolate Crispy Treat $11.15
Sweet cream ice cream with marshmallow and chocolate crispies. Contains milk, eggs, wheat, soy, and coconut.
- Buttermilk Berry Cornbread $11.15
Buttermilk ice cream with pieces of honey cornbread and swirls of sweet and tart raspberry. Contains milk, eggs, gluten.
- Ooey Gooey Butter Cake $11.15
Cream cheese ice cream with cake pieces and swirls of honeycomb candy. Contains milk, eggs, wheat, soy, and coconut.
- Red Velvet $11.15
Contains milk, eggs, soy, coconut
- Black Cherry Chip $11.15
Cherry ice cream with dark chocolate chips and black cherries. Contains milk, eggs, coconut, soy.
- Praline Butter Cake $11.15
Sweet cream ice cream with praline pecans and pieces of brown butter cake. Contains milk, eggs, gluten, tree nuts, soy.
- Caramelized Banana Honeycomb $11.15
Banana ice cream with honeycomb candy. Contains milk, eggs, and coconut.
- Dulce De Leche Brownie $11.15
Dulce de leche ice cream with brownie pieces and a dulce de leche swirl. Contains milk, eggs, gluten, coconut.
- Bigface Coffee Affogato $11.15
Coffee ice cream swirled with sweet cream ice cream. Contains milk and eggs.
- Peanut Butter Brownie Honeycomb $11.15
Sweet cream ice cream with chunks of chewy brownies, pieces of honeycomb and swirls of peanut butter. Contains eggs, milk, wheat, peanuts, coconut.
- Sicilian Pistachio $11.15
A smooth ice cream made with pistachios from Bronte, Sicily. Contains milk, eggs, tree nuts (pistachios).
- Cookies & Cream $11.15
Vanilla cream ice cream with chunks of dark chocolate cream-filled cookies. Contains milk, eggs, gluten, coconut.
- Chocolate Caramel Brownie Cheesecake $11.15
Chocolate cream cheese ice cream with swirls of caramel and chunks of housemade brownies. Contains milk, eggs, gluten, coconut.
- Ice Cream Cake $11.15
Birthday cake ice cream with dark chocolate cream-filled cookies and swirls of blue frosting. Contains milk, eggs, gluten, and coconut.
- Honeycomb $11.15
Sweet cream ice cream with gooey honeycomb candy pieces. Honeycomb is a caramel candy and tastes like dulce de leche. Contains milk, eggs, coconut.
Party Packs
- Engraved Scoop $20.00
Ice cream scoop engraved with Van Leeuwen logo
- Rainbow Sprinkles $8.00
Vegan friendly.
- Fan Faves Party Pack $53.00
Fan Faves Party Pack - 1 Pint of Each: • Honeycomb (contains eggs, milk, and coconut) • Cookies & Cream (contains eggs, milk, wheat, and coconut) • Brown Sugar Cookie Dough Brownie (contains milk, eggs, wheat, soy, and coconut) • Mint Chip (contains eggs, milk, soy, coconut) • Vanilla (contains eggs and milk)
- Utensils Pack $0.00
Utensils Pack for 12: 12 Pink Cups, 12 Napkins, 12 Spoons
Drinks
- Open Water - STILL $3.95
Open Water brand still water - 16oz
- Open Water - SPARKLING $3.95
Open Water brand sparkling water - 16oz
- Maine Root Beer $3.00
Treats
- Rainbow Sprinkles $8.00
Vegan friendly.
- Vegan Chocolate Chip Cookie $3.25
Vegan friendly. Contains gluten, coconut.
Specials
- Blue Jasmine Bars $11.15
Blue jasmine tea ice cream swirled with sweet cream ice cream. Contains eggs and milk.
- Red Velvet $11.15
Contains milk, eggs, soy, coconut
- Vegan Triple Chocolate Swirl Bar $11.15
Vegan chocolate ice cream with a chocolate fudge swirl covered in rich, dark chocolate with chocolate cookie pieces. Contains gluten, coconut, soy.
- Lovely Day For A Guinness Pint $11.15
Contains milk, eggs, wheat, soy
- Maren Morris Orange Dreamsicle $11.15
Contains milk, eggs.
- Vegan Vanilla Wildberry Swirl Bar $11.15
Vegan vanilla ice cream with a wildberry swirl covered in a thick layer of rich, dark chocolate. Contains coconut, soy.
- Vegan Double Chocolate Vanilla Ice Cream Sandwich $8.50
Ice Cream Quarts (32oz)
- Vanilla Bean (32oz) $18.15
Contains eggs, milk
- Chocolate With Fudge Swirls (32oz) $18.15
Contains eggs, milk
- Strawberry (32oz) $18.15
Contains eggs, milk
- Mint Chip (32oz) $18.15
Contains eggs, milk, soy, coconut
Van Leeuwen Ice Cream Details
Service options
- Takeout
Atmosphere
- Casual
Planning
- Quick visit
Payments
- Credit cards
- Debit cards
Children
- Good for kids
Van Leeuwen Ice Cream Photos









Van Leeuwen Ice Cream Location
Van Leeuwen Ice Cream Reviews
veganearl greypistachiohoneycombmango sticky ricebrown sugarcookie doughcookies and creammint chippassion fruit
★ 5★ 4★ 3★ 2★ 1My friends and I noticed the new Van Leeuwen while bar hopping and decided to stop in for a scoop. The ice cream flavors and selection were phenomenal per usual, and I'm convinced they have the best vegan ice cream in the City. However, nothing topped the level of hospitality and service from the two employees working the late shift.Gazi and Tricia made our ice cream pit stop a memorable part of our Saturday night, and we hope to run into them again during our next visit!
April 28 · Marcus ReidAlways a pleasure at Van Leeuwen. This new branch is small but might, with kind staff and ultra-creamy ice cream. I went with white chocolate raspberry brownie and mint chip. I left satisfied, very satisfied.
May 03 · Andrew RussethThe ice cream is very good, staff is not friendly at all. You ask for a small (and expensive) ice cream and they serve two scoops. You ask for each scoop of different flavors and the answer is NO.Why? You are serving two scoops anyway. Wouldn’t it make more sense to let people try different flavors…?
August 16 · E Myummiest most unique ice cream flavor place i’ve ever been too!!! id recommend the raspberry cheesecake ice cream!! Id even travel to NYC for this because its THAT GOOD 10/10🫶🏼 also has vegan options too :)
May 23 · Jimena RivaLove the passion fruit and brown sugar flavors! It’s so good I’m half way there
September 10 · Valerie Hernandez
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